Sales Development Representative

Posted 5 Days Ago
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2 Locations
Remote
Mid level
Artificial Intelligence • Information Technology • Consulting
The Role
Identify, qualify, and nurture leads across LATAM to grow Wati's sales pipeline. Engage prospects via email, phone, WhatsApp, and virtual meetings, maintain CRM records, collaborate with Account Executives and Marketing, and test outreach strategies to optimize regional go-to-market efforts.
Summary Generated by Built In

Wati is the world's leading WhatsApp-first conversational growth platform, empowering businesses to build deeper customer relationships and accelerate revenue growth.

Trusted and loved by over 16,000 customers across 190+ countries, Wati has established itself as the premier choice for businesses leveraging WhatsApp and other messaging channels to connect with customers on their platform of choice.

In a world where real-time interactions drive growth, Wati's story is all about business growth through conversations. At Wati, we believe that every conversation matters, whether it's engaging a first-time prospect, nurturing a qualified lead, or deepening relationships with loyal clients. We transform these conversations into opportunities for building relationships, and strong relationships lead to increased revenue.

Our Platform
The AI-native platform simplifies complex business operations by bringing all customer interactions under one intelligent roof. Designed for scalability and ease of use, our solution delivers a measurable ROI while adapting to businesses of all sizes, from emerging startups to established enterprises.

Our Backing & Partnerships
Wati is proudly backed by world-class investors including Tiger Global, Sequoia Capital, DST Global, and Shopify. As a Premium-tier Partner of Meta, Google, and WhatsApp, we maintain the highest standards of integration and platform excellence.

About the Role:

We're a fast-growing global team of passionate professionals, and we're now looking for a Sales Development Representative based in Brazil, Mexico or in another country in Latin America to support our expansion in the region. This role is key to accelerating our growth across Latin America by identifying, qualifying, and nurturing new business opportunities. The ideal candidate will be passionate about technology, highly motivated, and familiar with the business culture and dynamics across key LATAM markets such as Brazil, Mexico, Colombia, Argentina.

Key Responsibilities:

  • Lead Generation & Qualification: Identify and research potential customers through inbound channels. Qualify leads to ensure alignment with our ideal customer profile.
  • Market Expansion: Execute region-specific strategies to grow Wati’s footprint in LATAM, contributing directly to sales pipeline and revenue growth.
  • Customer Engagement: Communicate with prospects via email, phone, WhatsApp, and virtual meetings to understand their needs and educate them on Wati’s value proposition.
  • Sales Collaboration: Work closely with Account Executives and Marketing to hand off qualified leads, provide market insights, and optimize campaigns.
  • CRM & Reporting: Maintain accurate lead and opportunity records in the CRM system and share regular updates with the regional team.
  • Experimentation & Feedback: Test new outreach tactics, gather market feedback, and help shape go-to-market messaging for the region.

Requirements
  • 2–4 years of experience in business development, sales, or a customer-facing role—preferably in SaaS or tech.
  • Deep understanding of the LATAM market and experience working with businesses in the region.
  • Strong communication, relationship-building, and negotiation skills.
  • Self-starter with the ability to work independently and manage time effectively in a remote environment.
  • Fluent in Portuguese and Spanish (Comfortable with intermediate-level English for internal communication)
  • Comfortable using tools like HubSpot, Salesforce, Zoho or other CRMs.
  • Background as a SDR/AE in SaaS with a focus on conversational marketing is a bonus.
  • Consultative sales mindset, resilience in handling objections, and curiosity to constantly learn and adapt.
  • Passion for showing how automation and conversational experiences via WhatsApp can transform customer engagement for SMBs and enterprises.

Top Skills

Hubspot
Salesforce
Whatsapp
Zoho
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The Company
145 Employees
Year Founded: 2019

What We Do

Reimagining customer engagement, Wati is the leading conversational platform built on WhatsApp's Business API. Our easy-to-use software empowers 8,000+ businesses across 100+ countries to deliver personalized, real-time conversations at scale.

With innovative AI solutions, we're transforming how companies communicate:
Shared inboxes allow seamless collaboration
Powerful automation boosts efficiency
Broadcast messaging engages customers
Intelligent chatbots provide instant support

As a fast-growing global SaaS startup, we're passionate about using technology to build meaningful relationships between businesses and customers. Our talented, driven team is united by a vision to empower organizations and redefine connections through meaningful conversations

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