When you work at Bellingham at West Chester you have a front-row seat to the amazing life stories of the wisest people on earth. What’s more, you are part of an extraordinary company – one that’s investing in the future of senior living by investing in you. Don’t just do a job. Be part of an extraordinary life!
The Sales & Marketing Manager plays a pivotal role in driving move ins, occupancy and showcasing the vibrant lifestyle our community offers. This dynamic leader excels in relationship-building, lead management, professional outreach and delivering personalized experiences that inspire referral sources, prospective residents and their families. Working collaboratively with the sales team, this role ensures exceptional customer service, meets performance goals, and promotes the community’s unique value.
Schedule: Full-time opportunity
Salary: $75,000-$85,000 + Commission
Perks of Working at Bellingham at West Chester:
- 401k plan with employer match
- Dental Insurance
- Health Insurance
- Vision Insurance
- Life Insurance
- Paid Time Off
- Daily Pay
- Employee Assistance Program
What You'll Do as a Sales & Marketing Manager:
- Deliver memorable community experiences. Lead engaging and personalized tours that highlight how our community aligns with each prospective resident’s needs. Coordinate with department leaders to create seamless, tailored visit experiences.
- Leverage proven LCS SalesFIRST and ExSell standards & checklists. Including but not limited to responding promptly to inquiries from customers and referral sources to ensure speed to lead and persistent follow-up.
- Maintain accurate records of all interactions in Salesforce.
- Support families through important decisions. Offer empathetic, professional, and highly personalized support to prospective residents and their families as they navigate their senior living options.
- Drive strategic business growth. Develop and manage a comprehensive business development plan across all levels of care, ensuring a consistent pipeline of qualified leads.
- Build strong external partnerships. Lead outreach efforts by cultivating relationships with hospitals, physicians, social workers, case managers, and community organizations.
- Expand referral networks. Identify new referral sources and strategic community partnerships that increase awareness and drive occupancy results.
- Collaborate on marketing initiatives. Partner with the marketing team to create outreach campaigns, promotional materials, and community-engagement strategies that elevate visibility and brand awareness.
- Stay ahead of the market. Monitor local trends, competitor activity, and demographic shifts to inform positioning and outreach strategies.
- Be the face of the community. Represent the community at industry events, conferences, health fairs, and networking engagements with professionalism and enthusiasm.
- Prepare reports, track sales metrics and perform other duties as directed by the Director of Marketing & Sales.
Here are a few of the qualifications we need you to have:
- Bachelor’s degree (emphasis in sales/marketing preferred).
- Two years’ experience in marketing/sales.
- One year experience in senior housing, healthcare-related, or hospitality field strongly preferred.
If you're an enthusiastic, compassionate, senior care professional who is passionate about hospitality and senior engagement- please apply, we'd love to get to know you!
EEO Employer
Skills Required
- Bachelor's degree
- Emphasis in sales/marketing (degree)
- Two years' experience in marketing/sales
- One year experience in senior housing, healthcare-related, or hospitality field
- Proficiency with Salesforce and maintaining accurate CRM records
- Familiarity with LCS SalesFIRST and ExSell standards and checklists
Vi Living Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Vi Living and has not been reviewed or approved by Vi Living.
-
Healthcare Strength — Medical, dental, and vision coverage is complemented by optional protections such as life, disability, accident/critical illness, and hospital indemnity, plus access to mental‑health resources. Coverage typically begins the first day of the month after hire, reinforcing strong baseline healthcare support.
-
Leave & Time Off Breadth — PTO, paid holidays, sick time where applicable, bereavement, jury duty, parental bonding, and caregiving leave create a broad time‑off portfolio. Some locations add paid volunteer time and anniversary holidays, extending flexibility for time away.
-
Retirement Support — A 401(k) with company match anchors retirement readiness, supported by tools like FSAs and commuter benefits that aid overall financial planning. Access to a credit union and early wage access provide additional day‑to‑day financial support within the total rewards mix.
Vi Living Insights
What We Do
Vi is dedicated to providing quality environments, services, and programs to enrich the lives of older adults. Our goal is for our residents to continually experience the finest in senior living. Throughout Vi’s history, we have maintained our commitment to not only help seniors live independent lives on their terms, but also provide a nurturing environment for our employees to build fulfilling careers of service and care. Today, we support more than 2,900 employees in our corporate and community offices who are deeply committed to the care of our residents. The future success of Vi depends on maintaining a standard of excellence in all phases of resident services and relations.
Why Work With Us
At Vi, we go beyond words; respect, equity, diversity, and inclusion are the foundations of our culture. We're devoted to fostering an environment where every employee feels a genuine sense of belonging, appreciation, and empowerment.
