Sales Account Manager

Posted 7 Days Ago
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Zhong He Qu, Xin Bei Shi, TWN
In-Office
Senior level
Semiconductor • Manufacturing
The Role
The Sales Account Manager will drive revenue growth through complex selling, customer management, and collaboration with engineering and marketing teams. Responsibilities include developing account plans, expanding customer bases, providing technical support, and maintaining customer relationships.
Summary Generated by Built In

Position Summary:

The primary focus of this position is the development and management of a growing revenue stream of Wolfspeed products to end customers.  Successful job execution requires excellence in the total selling process from direct sales lead generation and management, technical sales capabilities, customer account management.

Superior complex selling skills in an industrial power environment is expected.  The successful Sales Account Manager must be able to directly support customers with their questions on product specifications, product selection, reliability and quality data, and with manufacturing best practices.  Customers’ organization size and complexity may vary from Fortune 500 companies down to small start-ups.  This position will be responsible for customer relationship management for all Wolfspeed products but will also require close collaboration with business unit product management/engineering personnel, applications personnel, production and manufacturing staff, customer service groups, and, in some cases, business unit Marcom professionals.

Responsibilities:

  • Meet and exceed assigned revenue on continuous growth targets
  • Develop territorial and account plans to support revenue targets consistent with business unit strategies
  • Establish strong relationships with all relevant functional groups within customer organizations
  • Build pipeline to deliver short- and long-term goals
  • Find new business opportunities and present Wolfspeed Value Proposition
  • Provide basic technical support to the customer. This includes quickly identifying the depth of the problem and, if required, investigating the answer with Wolfspeed’s engineers/scientists
  • Provide competitive market information to management to help drive the direction of product marketing and development
  • Propose new product opportunities to core business teams based on customer needs, timing, compliance with Wolfspeed core competencies, competitive intensity and general segment attractiveness. Solicit feedback on technical roadblocks to achieve Wolfspeed design wins
  • Understand the level of customer satisfaction with Wolfspeed technical support and drive continuous improvement in customer satisfaction while meeting Wolfspeed’s business needs
  • Maintain customer contacts and profiles
  • Maintain a new business opportunity funnel
  • Price negotiation, quotation process and general terms and conditions
  • Customer base expansion
    • New customer prospecting to increase market penetration for existing applications
    • Business development on emerging applications, identify market leaders, identify value proposition and business drivers for using Power products

Requirements:

  • Required Behavioral Characteristics:
    • Excellent presentation and written communication skills
    • Demonstrate active listening skills
    • Demonstrate systematic approach to managing personal sales process and documenting customer situations
    • Strong negotiating skills
    • Strong problem-solving skills
    • Ability to gain trust and respect from customers’ managerial and technical teams
    • Demonstrated ability to work with and influence senior management within employer and customer organizations
    • Self motivator with strong drive to achieve business objectives
  • Specific Skill and Degree Requirements:
    • BSEE or equivalent technical degree to provide some technical support to customers and to perceive technical questions and situations
    • Minimum 8-10 years’ semiconductor selling experience, with a Power specialty
    • Knowledge of marketing strategies and tactics, basic market research techniques, product demonstration and sales techniques, and sales control systems
    • Willingness to travel extensively

Skills Required

  • BSEE or equivalent technical degree
  • Minimum 8-10 years' semiconductor selling experience, with a Power specialty
  • Knowledge of marketing strategies and sales techniques
  • Willingness to travel extensively
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The Company
HQ: Durham, NC
2,773 Employees
Year Founded: 1987

What We Do

Cree | Wolfspeed is the global leader in silicon carbide technology and production, leading the worldwide transition from silicon to silicon carbide. Our product portfolio provides disruptive technology solutions that support a more efficient, sustainable future including electric vehicles, fast charging, 5G, power supplies, renewable energy and storage, as well as aerospace and defense. Our people are dedicated to driving a significant shift in the technology sector and creating a global semiconductor powerhouse. For additional product and Company information, visit www.cree.com.

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