The Role
Recruit, onboard, train, and manage POSPs across rural territories to achieve general insurance GWP targets. Responsibilities include field visits, performance monitoring, customer engagement campaigns, basic claims and documentation support, and coordination with internal teams. The role requires strong local-market knowledge, relationship-building, negotiation, communication skills, and extensive travel across rural locations.
Summary Generated by Built In
Key Responsibilities
Agency Recruitment & Development
- Recruit, onboard, and
develop General Insurance agents and POSPs in the assigned district.
- Build a strong and
productive agency network to drive sustainable business growth.
- Conduct regular training
and mentoring programs for agents and POSPs.
- Ensure activation and
productivity of newly onboarded agents and POSPs.
Business Development
- Generate new business
through agency and POSP channels.
- Drive sales of General
Insurance products with focus on:
- Crop Insurance
- Motor Insurance
- Health Insurance
- Develop district-level
business plans to achieve growth objectives.
- Identify new market
opportunities and distribution partnerships.
Target Achievement
- Achieve monthly,
quarterly, and annual premium targets.
- Drive business
productivity and profitability from the agency channel.
- Monitor agent
performance and implement corrective actions wherever required.
Relationship Management
- Maintain strong
relationships with agents, POSPs, and key local stakeholders.
- Support agents in lead
generation, customer acquisition, and policy servicing.
- Ensure high levels of
partner engagement and retention.
Compliance & Operations
- Ensure adherence to
IRDAI guidelines and company policies.
- Maintain complete
documentation related to agent and POSP onboarding.
- Coordinate with internal
teams for policy issuance, servicing, and claim support.
Requirements
Eligibility Criteria
Educational Qualification
- Minimum Graduation from a recognized university.
Experience
- Minimum 2+ years of
experience in the General Insurance Agency Channel.
- Mandatory experience in:
- Agent recruitment and
onboarding
- Agency business
generation
- POSP onboarding and
activation
- Target-driven sales
environment
- Experience in Crop,
Motor, and Health Insurance products is preferred.
Desired Skills & Competencies
- Strong agency
recruitment and development skills.
- Proven track record in
achieving business targets.
- Excellent sales,
negotiation, and relationship management skills.
- Knowledge of General
Insurance products and market dynamics.
- Ability to lead and
motivate field teams.
- Good communication and
presentation skills.
- Proficiency in MS Office
and digital sales platforms.
Key Performance Indicators (KPIs)
- Number of agents
recruited and activated.
- Number of POSPs
onboarded and activated.
- Premium business
generated.
- Achievement of
monthly/quarterly business targets.
- Agent productivity and
retention.
- Growth in Crop, Motor,
and Health insurance portfolio.
Preferred Candidate Profile
- Self-driven and
result-oriented professional.
- Strong local market
knowledge of the assigned district.
- Ability to travel
extensively within the district.
- Capable of building and
managing a high-performing agency network.
Experience: 2+ Years
Qualification: Graduation Mandatory
Channel: Agency / POSP
Products: Crop Insurance, Motor Insurance, Health Insurance
Location: District-Based Positions Across Assigned Territories
Benefits
Skills Required
- Graduate qualification preferred
- 0–1 years of experience in rural sales, microfinance, agri-inputs, FMCG, or BFSI
- Experience with POSP or agency-based insurance models
- Strong recruitment, networking, communication, persuasion, monitoring, relationship-building, and negotiation skills
- Ability to work independently in field environments
- Familiarity with rural markets and geography
- Comfortable with extensive field travel
- Ability to communicate in Hindi, English, and local languages
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The Company
What We Do
Kshema General Insurance Limited is a fully digital insurance provider in India focused on making farmers financially resilient and independent. It develops and delivers crop and agricultural insurance coverage for cultivators in the agriculture and food sectors, including protection against natural perils and climate-related risks. Through digital platforms, customers can buy or renew policies, file claims, and track claim status.
