ROMANIA_Marketing Manager

Posted 19 Days Ago
Be an Early Applicant
Bucharest, București, ROU
In-Office
Mid level
Biotech • Pharmaceutical • Manufacturing
The Role
Develop and execute brand strategies, product launch plans, market intelligence, stakeholder engagement, budgets, and promotional activities for Celltrion’s biosimilar portfolio. Collaborate with Sales, Medical, Market Access, Regulatory, and Supply Chain teams; manage market research, forecasts, KPIs, agencies, vendors, and marketing ROI. Support patient access and portfolio growth in Romania.
Summary Generated by Built In

Celltrion Group provides biosimilar and innovative biopharmaceutical medications to help increase patient access to advanced therapies around the world.
Celltrion Group offers biologics to about 110 countries, along with more than 30 global partners around the world. With hands-on experience and knowledge accumulated through years of working in the advanced pharmaceutical markets around the world, Celltrion Group has been securing distribution channels and providing patients with biosimilars at affordable prices.

Marketing Manager

Join Celltrion and lead the marketing strategy for a growing portfolio of biosimilar products.

About Us:

Celltrion Inc is a world leader in biologic therapeutics, offering high quality biosimilar products in nearly 110 countries with the aim of advancing the well-being of humanity ever since 2002.

The Romanian affiliate has been established in 2022 and since then we are growing steadily. Our office is in the north of Bucharest, in Floreasca Business Park.

We are looking for a strategic, commercially minded, and results-driven Marketing Manager to support the growth and success of our biosimilar portfolio. This is an excellent opportunity for an experienced pharmaceutical marketer who enjoys developing winning brand strategies, leading product launches, and transforming market insights into business growth.

As Marketing Manager, you will play a pivotal role in maximizing portfolio performance, strengthening market presence, and expanding patient access to innovative therapies. Working closely with cross-functional teams and external stakeholders, you will help shape and execute the strategies that drive our business forward.

Key responsibilities

Strategic Marketing:

  • Develop annual brand strategies and tactical plans, analyze market trends, customer needs, and competition to spot growth opportunities, define positioning and key messaging, and adjust tactics based on performance to hit sales and market share goals.

Product Launch Excellence:

  • Lead new product launch planning and execution, build readiness plans with Sales, Medical, Market Access, Supply Chain, and Regulatory teams, create promotional materials, and track KPIs to optimize outcomes.

Market Intelligence:

  • Analyze sales data, market research, and industry trends, evaluate competitor risks and opportunities, deliver insights to management, and prepare forecasts for annual business planning.

Customer & Stakeholder Engagement:

  • Execute KOL engagement strategies, organize scientific meetings, advisory boards, and congress events, translate customer insights into action, and drive initiatives that boost brand awareness and loyalty.

Cross-Functional Collaboration:

  • Work across Sales, Medical, Market Access, Regulatory, and Supply Chain, support demand forecasting and inventory planning, align local activities with regional/global strategies, and lead cross-functional projects.

Budget Management:

  • Develop and manage annual marketing budgets, monitor expenditures for optimal resource allocation, evaluate marketing ROI, and manage external agency and vendor relationships.

What we're looking for

Experience

  • Minimum 3 years of pharmaceutical marketing experience with a successful track record in brand management.
  • Proven experience leading or supporting product launches within a multinational pharmaceutical company.
  • Experience in Rheumatology, Gastroenterology, and/or Dermatology therapeutic areas is highly preferred.
  • Previous experience in an international pharmaceutical company in a similar role.

Qualifications & Skills

  • University degree in Marketing, Business Administration, or a related field.
  • Proven experience as a Product Manager, Marketing Manager, or similar role within the pharmaceutical industry.
  • Excellent communication, presentation, and stakeholder management skills in Romanian and English.
  • Ability to manage multiple projects and priorities in a fast-paced environment.
  • Strong collaboration and project management capabilities.
  • Proficiency in Microsoft Office.

Why join to Celltrion?

  • Be part of a fast-growing global biopharmaceutical company.
  • Work with an innovative and expanding biosimilar portfolio.
  • Contribute to product launches and strategic initiatives that make a meaningful impact on patient access to biologic therapies.
  • Competitive fixed salary and Bonus incentive based on individual performance;
  • Health insurance, meal vouchers
  • Work equipment (laptop, company phone)
  • Professional development and learning opportunities, corporate founded trainings
  • Home office opportunity

If you are passionate about pharmaceutical marketing and eager to contribute to the growth and success of a market-leading biosimilar portfolio, we encourage you to apply.

Apply with your CV in English

Skills Required

  • Minimum 3 years of pharmaceutical marketing experience with a successful track record in brand management
  • Experience leading or supporting product launches within a multinational pharmaceutical company
  • Experience in Rheumatology, Gastroenterology, and/or Dermatology therapeutic areas
  • Previous experience in an international pharmaceutical company in a similar role
  • University degree in Marketing, Business Administration, or a related field
  • Experience as a Product Manager, Marketing Manager, or similar role within the pharmaceutical industry
  • Excellent communication, presentation, and stakeholder management skills in Romanian and English
  • Ability to manage multiple projects and priorities in a fast-paced environment
  • Strong collaboration and project management capabilities
  • Proficiency in Microsoft Office
  • CV in English
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The Company
3,885 Employees
Year Founded: 2002

What We Do

Celltrion is a leading global biopharmaceutical company headquartered in Incheon, South Korea. It specializes in the research, development, manufacturing, marketing, and sales of biosimilars and innovative therapeutics. The company is dedicated to improving patient access to advanced medications through its fully integrated model, which encompasses the entire process from research and development to clinical trials, regulatory affairs, production, and global distribution.

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