Description
Come join a winning team! Here at Imprivata, you'll see a dedicated group of professionals who care about improving our customers organizations. Our team thrives on collaboration and sharing ideas, whether in a cross-functional meeting or at one of our virtual team-building events.
While we're diverse in our backgrounds and skills, we have much in common. A passion for our mission. A strong sense of integrity. A belief that we're making a positive impact and a commitment to having fun.
We are seeking a Revenue Marketing Manager to join our team. This is a Hybrid opportunity based out of the Uxbridge, UK office.
Job Summary
This role will have a direct impact on company revenue. Working closely with the regional sales team, you will architect, execute and manage regional marketing programs that support Imprivata sales teams in France and Southern Europe. This will include evaluating the results of various marketing campaigns, coordinating initiatives across a variety of channels and tactics, making sure they align with marketing and business goals.
This role requires strong communication and negotiation skills, an ability to understand and analyse trends, and a deep understanding of the wide variety of marketing channels and tactics. This could include email marketing, webinars, virtual and in-person event planning, telemarketing, ABM programs, online advertising and syndication, social media and more.
Duties and Responsibilities
- Build strategic marketing programs to support specific marketing objectives (leads, MQLs, SQLs) across different channels and segments in support of our overall strategic marketing plan.
- Work closely with sales, marketing and channel teams as well as channel and technology partners and third parties to successfully architect and execute approved marketing campaigns and activities.
- Market through various channels and segment databases working with large data sets.
- Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics.
- Partner with creative teams, other internal stakeholders, and external agencies and vendors.
- Budget management - establish, own and ensure regional marketing spend is kept up to date and within the approved budget.
- Work with Marketing Operations team to build and report on marketing campaigns in Marketo, Salesforce.com and other tools.
- Develop, support and evaluate co-marketing plans and activities with select partners.
- Organise and manage regional end user and partner events. Track and report on the effectiveness of each.
- Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes.
Required Qualifications
- 5-8 years' experience working in Field Marketing / similar marketing function in B2B technology (within Healthcare is a PLUS).
- Experience working in France or French markets essential.
- French native speaker or fluent in French, fluent in English, other languages a definite bonus.
- Experience building complex marketing programs and reporting on the results
- Experience in end-to-end marketing, including the buyer's journey, campaign creation and execution, lifecycle stage optimisation tactics and sales acceleration.
- Experience working with multiple regions across international markets. Appreciation of regional differences and a sensitivity to the diverse cultures that exist.
- Experience managing channel marketing programs
- Exposure to digital and direct response marketing
- Competence as a creative thinker with an eye for great emails and landing pages
- Proficient with marketing applications, e.g., marketing database, campaign management, email execution tools. (Marketo, SFDC, Uncommon Logic, On24, Google Analytics)
- Ability to manage program budgets
- Strong project management and negotiation skills
- Strong problem-solving ability, including metrics-driven thinking
- Ability to travel regularly to France, once per month and to other areas of Europe as necessary
- Bachelor's Degree or equivalent experience
At Imprivata, we have a top-notch work environment, developmental opportunities, a competitive total rewards package, and the desire to have fun. If you have the skills and qualifications as we have described above, we want to hear from you!
Imprivata provides equal employment opportunities, regardless of race, religion, age, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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What the Team is Saying
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Imprivata Compensation & Benefits Highlights
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Healthcare Strength — Health coverage includes employer funding of half of the medical plan deductible via HSA or HRA, plus dental, vision, an EAP, and wellness reimbursements. Disability, life insurance, and optional pet insurance broaden the medical and wellness safety net.
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Parental & Family Support — Fully paid parental leave for birthing parents is paired with paid bonding leave for adoptive, foster, and non‑birthing parents. A Care.com membership and coverage for domestic partners and dependents extend everyday family support.
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Leave & Time Off Breadth — A flexible time‑off policy with no fixed vacation bank supports taking time away as needed. Paid holidays and broader PTO practices emphasize flexibility over strict accruals.
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What We Do
For more than two decades, Imprivata has been redefining how life- and mission-critical industries secure and manage digital identities. We empower healthcare and enterprise organizations to enable fast, compliant, and secure access to technology—allowing clinicians and staff to stay focused on what matters most: patient care and operational excellence. Our digital identity platform is purpose-built for complex environments where every second counts and security can never take a back seat. From authentication and access management to device, application, and identity governance, Imprivata provides a unified approach that balances usability with protection. Trusted by the world’s leading healthcare systems and enterprises in over 45 countries, we deliver solutions that improve efficiency, safeguard data, and drive digital transformation. At Imprivata, our commitment goes beyond technology—we partner closely with our customers to ensure their success, every step of the way.
Why Work With Us
At Imprivata, every voice matters. We’re a global team driven by innovation, compassion, and collaboration. Together, we live our values—Raise the Bar, Own the Outcome, Stay Nimble, and Win Together—while making a real impact on healthcare, technology, and the communities we serve.
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Imprivata Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Imprivata offers a flexible hybrid work model with three in-office days and two remote. Collaboration is key, and schedules are coordinated with managers to balance flexibility and connection.
