Remote Senior Marketing Specialist

Posted 2 Days Ago
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Hiring Remotely in Salt Lake City, UT, USA
In-Office or Remote
Senior level
Travel
The Role
Lead email, lifecycle, product, and promotional marketing efforts. Build and optimize automated and high-volume promotional campaigns in Marketo/CMS, own member journeys, drive segmentation/personalization and testing, analyze performance, collaborate cross-functionally, and leverage AI tools to scale and improve campaign effectiveness.
Summary Generated by Built In

At arrivia, we're passionate about making travel experiences unforgettable. As a global leader in the travel industry, we're looking to hire a talented Senior Marketing Specialist to join our dynamic team.

About the Role

This is a senior, hands-on role covering email, lifecycle, product, and promotional marketing on the arrivia marketing team. You will build, optimize, and scale the automated and promotional campaigns that reach our members every day, and email is where those member relationships live.

Your impact shows up fast. Your segmentation, testing, and personalization decisions move real numbers, you get three disciplines in one seat, and you will have room to change the approach when the data says to. You will do it from wherever you work best, connected to a team that spans both coasts.

What You'll Own

  • Email Campaigns: Create, build, and optimize automated and promotional emails in Marketo and our CMS.
  • Lifecycle Programs: Own member journeys from onboarding through re-engagement.
  • Product Marketing: Turn product and offer launches into compelling member communications.
  • Promotional Campaigns: Deliver high-volume pushes on tight turnarounds without losing quality.
  • Segmentation and Personalization: Target campaigns by member preference, demographics, and behavior.
  • Marketing Automation: Use Marketo or comparable tools to streamline workflows and cut manual steps.
  • Performance Analytics: Measure results, spot trends, and feed them into the next optimization.
  • Testing and Improvement: Find what is underperforming and fix it without waiting for direction.
  • Remote Collaboration: Partner with sales, operations, and other teams across time zones so the customer journey stays seamless.
  • AI-Enabled Marketing: Use modern AI tools for content, audience analysis, and campaign optimization. arrivia is committed to AI-driven innovation and expects our marketers to use AI to work faster and decide better.

What You'll Bring

  • 5+ years of marketing experience with a strong grasp of best practices and industry trends.
  • Deep, hands-on email marketing expertise. This is the core of the role.
  • Experience across lifecycle, product, and promotional marketing. Strength in several of these matters more than all of them.
  • 2 to 5 years with Marketo or comparable marketing automation software, a significant advantage.
  • Strong analytical skills and the habit of letting data drive decisions.
  • Excellent written and verbal communication, with email content that resonates.
  • Proven cross-functional collaboration and the ability to build relationships remotely.
  • Comfort in a fast-paced, high-volume environment with quick turnarounds.
  • Leadership qualities, initiative, and a proactive, go-getter mindset that shows up without an office around you.
  • Travel or cruise industry experience is a plus.

Benefits & Perks

  • Unlimited PTO
  • Exclusive employee travel rates
  • Travel discounts through arrivia programs
  • Medical, dental, and vision insurance
  • 401(k) with company participation

Why arrivia

At arrivia, we power travel loyalty and rewards programs for some of the world's leading brands. Our teams help millions of travelers book memorable experiences while delivering innovative technology and travel solutions to our partners. With a global workforce and a culture built on curiosity, ownership, authenticity, and collaboration, we're creating the future of travel.

If you are a results-oriented email marketer ready to make a meaningful impact in travel, we invite you to apply.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Skills Required

  • 5+ years of marketing experience
  • Deep, hands-on email marketing expertise
  • Experience across lifecycle, product, and promotional marketing
  • 2 to 5 years with Marketo or comparable marketing automation software
  • Strong analytical skills and data-driven decision making
  • Excellent written and verbal communication
  • Proven cross-functional collaboration and remote teamwork
  • Comfort in a fast-paced, high-volume environment with quick turnarounds
  • Leadership qualities, initiative, and proactive mindset
  • Travel or cruise industry experience

arrivia Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about arrivia and has not been reviewed or approved by arrivia.

  • Strong & Reliable Incentives Commission-based earnings in sales are described as having strong upside when performance is high, with bonuses and full payouts cited as meaningful contributors to total pay.
  • Wellbeing & Lifestyle Benefits Travel discounts and awards are positioned as a standout perk, supplemented by lifestyle add-ons like wellness programs, lifestyle spending, and office perks that add non-cash value.
  • Parental & Family Support Family-building and parental benefits are described as more modern than baseline offerings, including paid parental leave and adoption/surrogacy and fertility support.

arrivia Insights

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The Company
HQ: Scottsdale, AZ
395 Employees
Year Founded: 1997

What We Do

Welcome to arrivia. We specialize in making brands better through the power of travel. With more than 55 years of combined experience, we’re a merger of three powerhouse brands (in case you’ve heard of us in the travel industry) combining ICE, SOR Technology and WMPH Vacations. With offices on both coasts of the US and around the world, we embrace diversity and a passion for travel across our global staff. We’re focused on building a customer-first culture, fueled by the best travel experiences for all our members at every point in their journey. Grow with us, as we continue our path to deliver innovative solutions and take charge of change. The adventure is only beginning. We’re on a mission to help people around the world travel better and experience more. Our team members bring world-class skills to the table to create extraordinary memories for our partners and members.

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