Regional Sales Manager - Canada

Posted Yesterday
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L7P 2H1, Burlington, ON, CAN
In-Office
110K-150K Annually
Senior level
Security • Appliances • Industrial • Manufacturing
The Role
Drive sales growth across Canada for sprinkler monitoring, corrosion, and fire alarm product lines by managing territory plans, building relationships with distributors/OEMs/engineers, meeting revenue targets, delivering product training and presentations, representing the company at trade shows, and managing travel and budgets (up to 75% travel).
Summary Generated by Built In

Join Us as a Regional Sales Manager at Potter Global Technologies

At Potter Global Technologies, we’ve been protecting lives around the world for over 125 years—and we’re just getting started. We’re a global leader in life safety solutions, committed to saving lives through innovative technology and trusted partnerships.

Our vision is for our customers to know us globally as their innovative, easy-to-do-business-with, best-in-class life-safety product partner. And our mission? With a passion for creating safer environments worldwide, our mission is to provide our customers with a team of real people that connect them with reliable expertise in life safety applications.

If you're inspired by purpose, energized by collaboration, and thrive in an environment of feedback, ownership, and experimentation—you’ll feel at home here.

As a Regional Sales Manager, you will play a critical role in driving the growth and market presence of Potter’s sprinkler monitoring, corrosion solution, and fire alarm product lines across Canada. Our team is seeking a motivated and results-driven professional who thrives on building strong relationships, identifying new business opportunities, and expanding existing accounts across wholesale distribution, OEM channels, engineering specifications, and end-user markets. In this role, you will be responsible for supporting and growing sales revenue within the territory while consistently achieving fiscal revenue targets and contributing to the company’s year-over-year growth objectives.What You’ll Do
  • Maximize sales efforts by effectively & independently managing your time, expenses and territory.
  • Create and maintain a territory sales plan to meet annual key performance indicators (KPI’s) and other financial goals. Monitor performance versus goals at least monthly and proactively develop action plans as needed to achieve / exceed targets. 
  • Perform market analysis to determine customer needs and propose high impact activities.
  • Continually monitor established customer base to identify opportunities for rationalization and areas (geographical, vertical) where additional support is required to support market needs for growth. 
  • Work closely with customers to implement new products and required training.
  • Represent company at trade association meetings/shows to promote products and services.
  • Deliver compelling sales presentations to customers, influences, and other stakeholders to drive the establishment of Potter in both product preference and specifications.
  • Manage core travel and entertainment budget on a weekly, monthly, and yearly schedule.
  • Perform other duties as assigned.
  • Take on additional responsibilities as needed to support team goals and project milestones.
QualificationsWhat You Bring

Experience That Drives Success

  • A minimum of 5 years of direct fire sprinkler or related industry sales or technical experience.
  • Ability to effectively manage accounts and office responsibilities while traveling up to 75% of the time.
  • Ability to work outside non-standard work hours during meetings and other industry events.
  • Ability to cover and live within the territory.
  • Ability to travel to other regions should it be necessary.
  • Able to understand and effectively communicate technical information to channel stakeholders including sales, management, installation, service, engineering staff, local fire officials, AHJs, and end users.
  • Strong software skills MS Office, Salesforce, and Potter developed software products.
  • Valid Driver’s License and Reliable Transportation to travel for business needs.

 

Key Strengths & Skills

  • Ability to act with integrity, professionalism, and confidentiality.
  • Excellent verbal, written and presentation communication skills.
  • Excellent time management skills with a proven ability to meet deadlines.
  • Strong analytical and problem-solving skills.
  • Ability to prioritize tasks and to delegate them when appropriate.
  • Strong business acumen.
  • Strong listening skills with the ability to quickly identify customer needs.
Our Culture
  • We build strong relationships—with teammates, partners, and customers
  • We take pride in knowing every product we build serves the purpose of protecting lives
  • We listen actively, coach frequently, and own our results
  • We foster innovation, value curiosity, and believe that experimentation is part of growth
  • We create a welcoming and inclusive space where everyone belongs
  • We take ownership of our work—quality and safety are at the core of what we do

 

Benefits That Matter
  • Employee Ownership Program – You’re not just an employee—you’re an owner. We share success together.
  • Competitive health, dental, and vision plans
  • Generous paid time off and holidays
  • Continuous learning and development opportunities
  • Financial Wellness programs including complimentary Certified Financial Planner sessions
  • Recognition programs that celebrate individual and team wins
  • A mission-driven team that supports life-saving outcomes, every day
Location

This is a full-time, remote, position, with up to 75% travel.  The expected schedule is 40 hours per week, Monday through Friday, but an occasional shift in hours may be necessary to accommodate project schedules.

Ready to Apply?

Ready to make a real impact? If you’re driven, curious, and excited to grow with a team that’s changing the world—and where you’re not just an employee but an owner—we want you on board!

Join us, and let’s create safer environments together—making a global difference you’ll be proud to own.

Skills Required

  • Minimum of 5 years direct fire sprinkler or related industry sales or technical experience.
  • Ability to travel up to 75% of the time.
  • Ability to work outside non-standard work hours for meetings and industry events.
  • Ability to cover and live within the territory.
  • Ability to travel to other regions if necessary.
  • Able to understand and effectively communicate technical information to channel stakeholders including sales, management, installation, service, engineering staff, local fire officials, AHJs, and end users.
  • Strong software skills: MS Office, Salesforce, and Potter developed software products.
  • Valid Driver's License and reliable transportation for business travel.
  • Ability to act with integrity, professionalism, and confidentiality.
  • Excellent verbal, written and presentation communication skills.
  • Excellent time management skills with ability to meet deadlines.
  • Strong analytical and problem-solving skills.
  • Ability to prioritize tasks and delegate when appropriate.
  • Strong business acumen.
  • Strong listening skills with ability to quickly identify customer needs.
Am I A Good Fit?
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The Company
850 Employees
Year Founded: 1901

What We Do

Potter Global Technologies is a leading manufacturer and provider of fire and life safety solutions, specializing in both electronic and mechanical products. The company provides advanced fire safety and emergency communication equipment designed to protect people, property, and critical infrastructure in commercial and residential buildings during emergency situations, combining technical expertise with a commitment to genuine engagement and optimal safety.

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