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Halter is on a mission to unlock more productive and sustainable farming and ranching.
The Role
About the role
As a Regional Sales Lead at Halter, you will serve as a regional leader responsible for both individual territory performance and broader team success. This hybrid role combines frontline sales execution with people leadership—supporting, coaching, and driving accountability across a team of up to four Territory Managers.
You’ll be directly responsible for your own commercial territory while helping scale our business and customer success throughout your region. This is a key leadership position focused on turning high-potential Territory Managers into top performers while fostering a culture of excellence, discipline, and customer impact.
Compensation: $170K OTE. The variable component is uncapped.
This role is based in Texas. Frequent travel is required as part of the position.
What your day could look like
- Team Leadership: Leading a team of Territory Managers in a given region, ensuring overall commercial success and owning the commercial execution of your team.
- Prospecting & Expansion: Sourcing new leads and opportunities through proactive outreach, referrals, industry events, and other channels, as well as responding to inbound queries. You’ll manage the full sales pipeline from lead generation through to close.
- Hitting Sales Targets: Manage your individual and team’s pipeline to meet high-growth sales targets by screening, qualifying, demonstrating the product, and successfully negotiating contracts with customers.
- Customer Account Management: After the sale, maintain close relationships with customers to ensure their ongoing satisfaction, provide support, and address any challenges they face with Halter’s products. You’ll also ensure a smooth handoff from sales to customer onboarding and deployment of Halter, helping customers get the most value from Halter’s solutions.
- Territory Ownership: A high level of ownership of your team’s overall territory, working with regional agricultural groups to foster deep relationships across the beef cattle industry.
- Customer Onboarding: Assist in owning the end-to-end customer experience during onboarding and deployment of Halter’s product, ensuring a smooth transition from sales to implementation.
- Field Learnings & Feedback: Serve as the primary point of contact for gathering customer feedback in your territory. Work closely with Territory Support, Product, and R&D teams to share insights from the field that can drive product improvements and innovations.
- Collaborating with Support Teams: Partner with the US Support Team to resolve any issues your customers encounter quickly. You’ll escalate problems as needed and ensure that customers in your territory feel fully supported.
- Attending Industry Events: Leverage opportunities at relevant industry and Halter events to generate leads and deepen relationships with existing customers. You’ll participate in demonstrations and network to expand Halter’s influence in the market.
- Contributing to the US Sales Strategy: Work with the broader team to optimize and evolve the sales process, ensuring it fits the US market. As we scale, your input will help drive greater efficiencies.
Who are we looking for
- A high-performing salesperson who leads from the front and brings others along with you.
- A thoughtful coach who can diagnose performance issues, inspire improvement, and give clear feedback.
- A sharp operator who can juggle pipeline, people, and strategy—without dropping the ball.
- A confident communicator who’s as comfortable with producers as with internal stakeholders.
- A mission-driven teammate who thrives in a scrappy, high-performance environment.
- You’re comfortable with the unknown and thrive in highly ambiguous environments
- 4+ years in sales, with at least 1 year of experience in a formal or informal leadership role.
- Strong understanding of cattle operations, pasture-based grazing, or rural agriculture.
- Demonstrated success in pipeline generation, closing deals, and managing long sales cycles.
- Prior experience mentoring teammates or leading customer-facing field teams.
- Willingness to travel frequently throughout your region.
Bonus Qualifications (These are not mandatory for you to apply)
- Familiarity with precision agriculture or virtual fencing technologies.
- Background in customer-facing roles within agriculture technology.
- Background in selling software (SaaS) solutions in a B2B environment.
Why our team loves working at Halter
- Every now and again a company comes along that disrupts and transforms an entire industry, leaving society in a better place. Few people get the opportunity to work at companies like these. Halter is an incredible technology transforming an essential industry. We have a genuine and shared connection to our mission to make a difference in the world.
- Our product changes the lives of our customers, directly improving their livelihoods and their lifestyle. Your work matters.
- Dedicate yourself to solving real-world problems alongside an epic team in a high-growth culture. The excitement, risk and reward of a high-growth technology scale-up on the global stage. Our ideas are truly valued, we are able to move fast, and our impact is real.
- Our personal growth is important. Halter offers an annual USD$750 self-development budget to be used for anything that fuels personal growth.
- Health Benefits - We offer best-in-class insurance for our employees, so they can care for themselves and their families.
- 12 weeks of paid parental leave for primary or secondary caregivers plus many other parental benefits that support you and your family.
- Our time to recharge is valued, we’re offered wellness leave and unlimited paid annual leave.
- We're proud to offer 401k and make an employer match. We offer a 100% match on the first 3% you contribute, and a 50% match on the next 2%.
- Importantly, we offer an inclusive and attractive remuneration package made up of salary, benefits and an employee stock ownership plan.
About Halter
At Halter, we’re on a mission to enable farmers and graziers to run the most productive and sustainable operations. Our customers are using Halter to break free from the time-intensive constraints of conventional practices. Imagine watching 500 cattle stand up and walk calmly towards their next break? No quad bikes, no dogs, no fences. Just a group of cattle walking at their own pace. People say it looks like magic. Our customers are revolutionizing grazing with Halter. It's changing lives and transforming an industry. People join Halter to do meaningful work. By joining us you’ll be solving challenging problems within a talented team and a culture built for high performance. Our team out-think, out-work and out-care. We’re committed to delivering real change in the world - this isn’t easy, and in truth, we love that it’s hard. We’re backed to deliver on a mission that matters by Tier 1 investors including Bessemer Venture Partners, DCVC, Blackbird, Promus Ventures, Rocket Lab’s Peter Beck and Icehouse ventures.
To find out more, visit our careers website, LinkedIn & Instagram.
Join our team
Halter is committed to promoting a diverse and inclusive workplace — a place where we can each be ourselves and do the best work of our lives. Research shows that while men apply to jobs when they meet an average of 60% of the requirements, women and under-represented groups of candidates tend to only apply when they meet every requirement. If you think you have what it takes but don’t necessarily tick every requirement on this job description, please still get in touch and apply to Halter. We’d love to chat to see if you’ll be an epic fit!
If this opportunity sounds like you, please apply below by sending through your cover letter explaining why you’re excited about this role and working at Halter, along with your CV, and we’ll be in touch!
Please also feel free to check out the careers page for more information on working at Halter and don't forget to follow us on LinkedIn & Instagram.
What the Team is Saying
Nicola
North Island Business Development Manager
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The Company
What We Do
We bridge deep tech into farming and ranching. Halter enables farmers and ranchers to remotely shift, virtually fence and proactively monitor their cows’ health and behavior. Can you imagine watching 500 cows or cattle walk calmly towards the milking shed or their next break? No quad bikes, no dogs, no fences. Just a herd of cows walking at their own pace. People say it looks like magic. Our customers are revolutionizing farming and ranching with Halter. It's changing lives and transforming an industry.
Why Work With Us
There's something special about being surrounded by spectacular people making real change in the world. At Halter, you'll do your best work, with the best people and have the biggest impact in a culture grounded in performance.
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Halter Offices
OnSite Workspace
Our field teams are often on the road however, we believe that in-person interaction is key to building a high-performing culture so there will be times when we would like our team to meet in person.
Typical time on-site:
None
