Regional Marketing Manager - KSA

Posted 7 Days Ago
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Riyadh, SAU
In-Office
Senior level
Events • Mobile • Software • Travel
The Role
Lead KSA marketing for webook.com, owning B2C acquisition and working with B2B marketing to drive partner success. Plan, execute, and report campaigns across channels, manage the communications and paid calendar, localize brand messaging for Saudi market, generate market insights, and optimize performance.
Summary Generated by Built In

Do you want to love what you do at work? Do you want to make a difference, an impact, and transform peoples lives? Do you want to work with a team that believes in disrupting the normal, boring, and average?

If yes, then this is the job you are looking for , webook.com is Saudi’s #1 event ticketing and experience booking platform in terms of technology, features, agility, revenue serving some of the largest mega events in the Kingdom surpassing over 2 billion in sales.  

Role Overview :

Own marketing performance for webook.com in Saudi Arabia across B2C growth and B2B partner success. You will have full ownership of B2C marketing and work in close collaboration with the B2B Marketing function to deliver partner-driven impact within the KSA market.

Key Responsibilities:
  • Campaign Ownership: Own campaign ideation, planning, execution, and reporting end to end across all channels.
  • Marketing Calendar: Own and manage the full communications and paid marketing calendar for KSA, ensuring alignment across all channels and priorities.
  • B2C Growth: Drive user acquisition, engagement, and conversion across web and app, with full accountability on performance.
  • B2B Collaboration: Work closely with the B2B Marketing function to plan and execute partner-related marketing initiatives in KSA.
  • Partnership Success: Support B2B partners by integrating their marketing needs into webook.com plans and ensuring strong visibility and performance.
  • Market Insights: Collaborate with Marketing Intelligence to generate insights, understand user behavior, and inform strategy.
  • Brand Localization: Adapt global brand direction to the Saudi market with culturally relevant messaging across Arabic and English.
  • Reporting: Own performance reporting across campaigns and channels, with clear insights and actionable recommendations.

Requirements
  • Bachelor's degree in Marketing, Business, or a related field
  • 6–10 years of marketing experience
  • Strong exposure to the Saudi market
  • Experience across B2C and B2B environments
  • Proven track record in campaign execution and performance
  • Strong analytical and data-driven mindset
  • Ability to manage multiple stakeholders and priorities

Skills Required

  • Bachelor's degree in Marketing, Business, or related field
  • 6-10 years of marketing experience
  • Strong exposure to the Saudi market
  • Experience across B2C and B2B environments
  • Proven track record in campaign execution and performance
  • Strong analytical and data-driven mindset
  • Ability to manage multiple stakeholders and priorities
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The Company
133 Employees
Year Founded: 2014

What We Do

webook.com is a Saudi Arabia-based super-app for entertainment, travel, and lifestyle. It serves as a one-stop platform for users to discover and book tickets for concerts, sporting events, cultural shows, flights, hotels, and restaurants. The platform integrates various services to provide a seamless experience for planning trips and outings, offering features like event notifications, secure ticket reselling, and dining reservations.

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