Regional Marketing Director

Posted 28 Days Ago
London, England, GBR
In-Office
Expert/Leader
Artificial Intelligence • Machine Learning
Uniphore is the Business AI Company powering the agentic enterprise.
The Role
Lead Uniphore’s EMEA regional marketing organization, strategy, pipeline ownership, integrated campaigns, ABM, demand generation, events, and budget allocation across Europe and the Middle East. Partner with sales, product marketing, revenue marketing, and communications to drive enterprise growth, localize global initiatives, engage executive buyers, deliver GTM readiness, and build a high-performing distributed marketing team.
Summary Generated by Built In

Uniphore is the Business AI company. Our sovereign, composable and secure AI platform connects enterprise data, fine-tunes AI models and deploys agentic AI across the enterprise. We empower every worker to boost productivity and help businesses grow faster, operate smarter and reduce costs. Trusted by more than 2,000 businesses globally, and recognized on the Deloitte Fast 500, Uniphore delivers on the promise of AI as a transformative force for business.


Job Description: 

Uniphore is seeking an accomplished Regional Marketing Director to lead our EMEA marketing organization. As a senior leader within the Revenue Marketing team, you will play a pivotal role in shaping the regional go-to-market direction and own the regional pipeline strategy across Europe and the Middle East. This highly visible leadership position combines market leadership with business impact ownership, partnering closely with Direct & Partner Sales, Product Marketing, Revenue Marketing, and Corporate Communications to engage and influence executive buyers, and build a high-performing regional marketing organization that delivers measurable results. 

What You'll Do 

  • Strategic Leadership: Develop and oversee the Europe and Middle East Regional Marketing Strategy and plan to support market awareness and pipeline creation 

  • Integrated Marketing Planning & Reporting: Leveraging ABM and Demand Generation motions, design regional integrated campaigns, plays, events and programs to engage key audiences and buyer groups in Fortune 2000 Enterprise accounts 

  • Pipeline Ownership: Own the overall regional pipeline targets, partnering with sales leadership to ensure joint achievement each Quarter. Be comfortable presenting your regional impact at all levels across Uniphore 

  • GTM Readiness: Ensure EMEA GTM team are enabled prior to launching all regional campaigns, events and programs 

  • Cross-Functional Alignment: Act as the regional voice on global initiatives, campaigns and programs while adapting to regional market needs 

  • Market Insights: Provide EMEA expertise on key market themes, customer insights and competitive trends 

  • Investment Management: Assign and oversee budget spend based on regional pipeline targets and coverage to achieve EMEA revenue goals 

 

What You Bring 

  • 10+ years of EMEA B2B enterprise regional marketing experience, including account-based marketing (ABM) and demand generation, ideally within enterprise AI software or technology companies, with 5+ years of in-region marketing leadership. 

  • Proven experience developing and executing integrated marketing campaigns across multiple EMEA geographies, with a deep understanding of country-specific buying behaviors, market dynamics, and go-to-market approaches. 

  • Proven success driving new business growth and customer lifecycle marketing for Fortune 2000 enterprise accounts, with the ability to engage and influence CxO and executive-level audiences. 

  • Demonstrated expertise developing and executing marketing strategies that support both Direct Sales and Global Systems Integrator (GSI) partner go-to-market motions. 

  • Strong AI-first marketing mindset, with experience leveraging AI to enhance marketing strategy, campaign planning, content creation, personalization, operational efficiency, and performance optimization. 

  • Exceptional ability to develop regional go-to-market messaging, executive presentations, and campaign content that support regional campaigns, field events, and strategic programs. 

  • Proven ability to translate global strategies into localized marketing initiatives that drive pipeline, customer engagement, and business growth across diverse EMEA markets. 

  • Track record of building and scaling field marketing programs from the ground up while developing strong, trusted partnerships with regional sales leadership. 

  • Experience leading, coaching, and developing high-performing, geographically distributed marketing teams. 

  • Deep understanding of enterprise B2B sales cycles, demand generation, lead management, pipeline development, and sales funnel dynamics. 

  • Strong analytical and financial acumen, with a data-driven approach to budgeting, marketing attribution, performance measurement, and program optimization. 

  • Exceptional executive communication, presentation, and storytelling skills, with the ability to influence stakeholders and present business impact to senior leadership. 

Nice to Have 

  • Experience marketing AI platforms to enterprise buyers. 

  • Fluency in multiple European or Middle Eastern languages. 

  • Familiarity with EMEA regulatory and compliance requirements for marketing. 


 


Location preference:

UK - London


Uniphore is an equal opportunity employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, disability, veteran status, and other protected characteristics.
 
For more information on how Uniphore uses AI to unify—and humanize—every enterprise experience, please visit www.uniphore.com.

Skills Required

  • 10+ years of EMEA B2B enterprise regional marketing experience, including account-based marketing and demand generation
  • 5+ years of in-region marketing leadership experience
  • Experience developing and executing integrated marketing campaigns across multiple EMEA geographies
  • Deep understanding of country-specific buying behaviors, market dynamics, and go-to-market approaches
  • Proven success driving new business growth and customer lifecycle marketing for Fortune 2000 enterprise accounts
  • Ability to engage and influence C-suite and executive-level audiences
  • Experience developing marketing strategies supporting Direct Sales and Global Systems Integrator partner go-to-market motions
  • Experience leveraging AI for marketing strategy, campaign planning, content creation, personalization, operational efficiency, and performance optimization
  • Ability to develop regional go-to-market messaging, executive presentations, and campaign content
  • Ability to translate global strategies into localized marketing initiatives across diverse EMEA markets
  • Track record of building and scaling field marketing programs and partnering with regional sales leadership
  • Experience leading, coaching, and developing geographically distributed marketing teams
  • Deep understanding of enterprise B2B sales cycles, demand generation, lead management, pipeline development, and sales funnel dynamics
  • Strong analytical and financial acumen, including budgeting, marketing attribution, performance measurement, and program optimization
  • Exceptional executive communication, presentation, storytelling, and stakeholder influence skills
  • Experience marketing AI platforms to enterprise buyers
  • Fluency in multiple European or Middle Eastern languages
  • Familiarity with EMEA regulatory and compliance requirements for marketing

Uniphore Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Uniphore and has not been reviewed or approved by Uniphore.

  • Healthcare Strength — Health coverage includes medical, dental, vision, mental‑health resources, and wellness programs, with multiple plan options (including HSA/FSA) indicating robust depth. Plan quality and affordability are highlighted relative to peers.
  • Leave & Time Off Breadth — Time off includes generous PTO, paid holidays, and a paid birthday day off. Enhanced parental, caregiver, and bereavement leave extend coverage beyond standard policies.
  • Retirement Support — Retirement offerings include a U.S. 401(k) with company match and pension/retirement plans with employer contributions in many countries. These programs support longer‑term financial security alongside core pay.

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The Company
HQ: Palo Alto, CA
465 Employees
Year Founded: 2008

What We Do

The Business AI Cloud is the only sovereign, composable and secure AI platform that enables businesses to rapidly adopt, significantly transform and immediately unlock the value of their data. Trusted by more than 2,500 of the world’s largest enterprises and recognized by Gartner, Forrester, IDC and the Deloitte Fast 500, Uniphore is where enterprise AI moves from ambitions to production. A Complete, Composable Platform Uniphore is designed to be: Sovereign — run on any public cloud, private cloud or on-premises with full control over your data and AI models. Composable — choose your layer, model, or component—vector DBs, knowledge graphs, data compute, and beyond. Secure — embedded guardrails, observability, and AI security ensure trusted, compliant, and enterprise-grade protection. Trusted at Scale Over 2,000 global businesses — including many of the Fortune 500 — rely on Uniphore every day to drive growth, improve efficiency, and deliver personalized customer experiences. Customers include leaders across industries, like Skechers, LastPass, Atlassian, HP, Allstate, Sony, and more. Industry Recognition Named to Inc.'s Best in Business List Listed on the Deloitte Technology Fast 500 Recognized in reports by Gartner, Forrester, and IDC From Pilot to Production Through strategic collaborations with industry leaders like KPMG, Cognizant, Rackspace, Databricks and Snowflake, Uniphore helps organizations move beyond experimental AI pilots to production-grade deployment — operationalizing AI agents across internal and client-facing workflows at scale.

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