US Client Lead, GSA

Reposted 10 Days Ago
Easy Apply
New York, NY, USA
Hybrid
150K-180K Annually
Expert/Leader
AdTech • Artificial Intelligence • Digital Media • Marketing Tech • Social Media • Software • Generative AI
Smartly is an AI-powered adtech company, enhancing marketer productivity and unifying the platform world.
The Role
The Regional Client Lead will manage enterprise accounts, driving strategy, revenue growth, and platform adoption through executive partnerships and cross-functional collaboration for optimal client success.
Summary Generated by Built In
WHO WE ARE

At Smartly, we are an AI-powered advertising technology company that transforms advertising experiences for brands & their consumers

We unify the platform world with a comprehensive, multi-channel, full-funnel solution that produces, personalizes and powers intelligent creative

Our creative and media solutions empower our customers to achieve efficient growth, better command of their budgets, and richer intelligence for lasting global success.

We are looking for an accomplished and highly motivated operations and digital expert to help us grow and expand our relationships with our largest global customers.

Are you motivated by building strategic partnerships with our customers? Do you get a kick out of expanding our solutions and services with our biggest global customers? Do you enjoy creating and executing across teams? Smartly is at the forefront of a seismic shift in the way marketers communicate with consumers and prospects, redefining the customer journey experience as they engage with brands. This position focuses specifically on our largest global customers.


THE ROLE

The US Client Lead, Global Strategic Accounts acts as the regional business owner for a portfolio of enterprise accounts. This role sits at the intersection of client strategy, revenue ownership, and platform adoption, with accountability for long-term growth, executive partnership, and operational excellence.

We are highly focused on the idea of putting Customers First. The more you focus on helping your customers succeed, the more successful you will be. In this role, you will become a trusted advisor, creating win-win outcomes that deliver meaningful value for both Smartly and our clients.

This is not a traditional customer success role.

You will lead complex, multi-stakeholder relationships, shape how Smartly is embedded into your customers’ operating models, and orchestrate cross-functional teams to deliver outcomes across creative automation, media activation, and intelligence.

You are expected to operate comfortably at the executive level, bring a strong point of view, and drive progress in environments that are often ambiguous and fast-moving.
RESPONSIBILITIES

Enterprise Account Leadership
  • Own the North America strategy and commercial outcomes for a portfolio of global, enterprise customers

  • Act as the senior executive partner to client stakeholders, including VP and C-level leaders

  • Build deep, trust-based relationships across marketing, media, creative, and operations teams on the client side

Growth & Commercial Ownership
  • Own revenue forecasting, pipeline management, and expansion strategy for assigned accounts

  • Identify, shape, and close opportunities anchored to customer outcomes and platform value

  • Lead joint business planning with customers, aligning priorities, timelines, and success metrics

Platform Adoption & Value Creation
  • Drive adoption of Smartly’s platform across creative, media, and intelligence use cases

  • Translate Smartly’s product roadmap into clear, business-relevant value for customers

  • Partner closely with Product and Solutions teams to ensure customer needs inform roadmap priorities

Cross-Functional Orchestration
  • Lead and align internal teams across Client Partners, Solutions Engineering, Creative Services, Managed Services, and Sales

  • Remove friction, clarify ownership, and ensure the right people are engaged at the right time

  • Establish clear communication, escalation, and feedback loops to maintain momentum and accountability

Operating Model & Change Management
  • Help customers evolve their internal workflows and operating models as they scale creative and media through Smartly

  • Navigate agency relationships, internal client politics, and regional/global complexity

  • Act as a steady, credible leader during moments of change, ambiguity, or urgency


WHAT SUCCESS LOOKS LIKE

In the First 90 Days

  • Deep understanding of assigned accounts, including stakeholders, contracts, growth opportunities, and risks

  • Trusted relationships established with key internal partners and client decision-makers

  • Clear account strategies in place, with prioritized initiatives and defined success metrics

By 6 Months

  • Measurable progress against revenue targets and platform adoption goals

  • Smartly positioned as a strategic partner, not just a vendor, within customer organizations

  • Strong internal alignment across teams, with clear ownership and reduced operational friction

By 12 Months

  • Consistent revenue growth driven by expanded platform adoption and long-term partnerships

  • Customers actively advocating for Smartly internally and externally

  • A high-performing, scalable account team operating with clarity, confidence, and momentum


THE PERSON

We are looking for an ambitious, proactive curious and experienced client lead. They will be highly organized, able to work independently on projects where needed but also enjoy working within a team that has a strong, collaborative working ethos.
  • At 8-12 years in ad-tech/mar-tech industries, with a proven track record of complex, multi-matrixed, growing strategic accounts preferred;

  • Are naturally inclined to lead, organise, and orchestrate a key account tea

  •  Proven ability to drive revenue growth through platform expansion, not one-off sales

  • Comfortable operating at the executive level, with strong presence, judgment, and communication skills

  • Deep understanding of the digital advertising ecosystem, including creative automation, media platforms, and measurement

  • Experienced in cross-functional leadership and influencing without authority

  • Highly organized, strategic, and resilient, with the ability to navigate ambiguity and complexity

  • Motivated by ownership, accountability, and building something meaningful at scale


What We Offer You...
  • Five weeks paid time off (PTO), 11 company paid holidays, unlimited sick days
  • Generous healthcare packages & mental health benefits
  • 401K plus matching & equity grants for all new Smartlies
  • Wellness benefit & learning reimbursement opportunities
  • Volunteer time off days & company donation matching opportunities
  • And so much more…

Smartly is committed to being the best place to work for growth-minded individuals to thrive - explore more in our Culture Handbook!
The base pay range for this position is as mentioned below per year, plus an annual performance bonus. We take into consideration an individual’s background, expertise, and experience in determining final salary. In addition to annual salary, Smartly’s total rewards provide employees with stock options, medical/dental/vision insurances, retirement savings benefits, parental leave, 5 weeks vacation, unlimited sick days, life insurance, and disability benefits. This information is provided in accordance with applicable law. Base pay information is based on market location.
Salary: $150,000 - 180,000 USD
About Smartly

Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers.

Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it.

Visit Smartly to learn more.
The processing of your information is described in our Candidate Privacy Notice.

Top Skills

Advertising Technology
AI
Creative Automation
Digital Advertising
Media Platforms

What the Team is Saying

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The Company
HQ: Helsinki
805 Employees
Year Founded: 2013

What We Do

We solve for advertising campaign and creative complexities - both key elements to the time/money savings and performance that brands, agencies and businesses seek. Our unified platform combines media, creative, and intelligence, offering end-to-end workflows powered by AI across the open and closed web. With over 700 brands and advertisers, we've proven that dynamic and personalized creative makes advertising impactful. We are on a mission to transform the advertising experience for brands and their consumers. ⚡️

Why Work With Us

As a fast-paced growth company, we offer opportunities to maximize learning and amplify impact. Our culture and values have always been the secret sauce of our growth. They define how we aspire to build our adtech product, whom we hire and reward, and how we work towards a shared vision. Join us in moving advertising forward.

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Smartly Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We are a hybrid workplace where Smartlies have the flexibility of hybrid work combining office and work from home. We also offer programs for short-term remote work globally.

Typical time on-site: 3 days a week
HQHelsinki, FI
MX
Berlin, DE
Chicago, IL
Dubai
London, GB
Los Angeles, CA
New York, NY
San Francisco, CA
Singapore
Learn more

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