Email Marketing Specialist - Talent & Recruiting

Redfin is redefining real estate in the consumer’s favor by combining our own technology and agents to create a service that’s better, faster, and costs less. As a Redfinnian, you’ll make a difference in one of life’s most important events—buying, selling or renting a home. Our hiring standards are high, yet our culture is humble. We’ve got all the perks, but if what you value most is doing great work in a creative, collaborative, and disciplined environment, we'd love to talk.

As an Email Marketing Specialist, you’ll spearhead various recruiting marketing campaigns and events to attract real estate agents to Redfin. Your goal is to build a robust pipeline of qualified agent talent across all of our markets, while elevating our employer brand and solidifying Redfin’s reputation as the brokerage of choice in the industry. 

This role reports to Redfin's Vice President of Recruiting.

The Role

• Conceptualize and execute innovative, proactive recruiting marketing strategies to attract bar-raising real estate agents to Redfin. 

• Create compelling and authentic content for email marketing campaigns, and events that speak to Redfin’s value proposition, company culture and career opportunities for real estate talent.

• Work with field leaders to create, promote and execute both virtual and in-person career and networking events to engage passive talent. 

• Partner with our PR team to identify opportunities to promote career opportunities and our agents’ success on podcasts, industry events and in the media followed by agents. 

• Analyze data and metrics to assess the performance of recruiting campaigns and adjust strategies accordingly.

• Manage recruitment advertising across various platforms (ex: LinkedIn, social channels) to maximize reach and effectiveness.

• Manage market-specific social platforms.

Skills & Experience 

• 5+ years experience in recruitment marketing, employer branding and/or email marketing

• 2+ years hands-on experience with email and event marketing tools and recruiting software (ex: Iterable, Phenom CRM, EventBrite, LinkedIn Campaign Manager, etc)

• Strong project management skills with the ability to manage multiple priorities and deadlines.

• Excellent verbal and written communication skills to engage with candidates and stakeholders effectively.

• Analytical mindset with demonstrated proficiency in data interpretation and reporting.

• Creative thinker with a knack for storytelling and content creation.

• Phenom CRM, Eventbrite experience a plus
   

What We Offer

• Competitive compensation package

• Generous benefits, including flexible vacation, 12 paid company holidays and sick leave, medical, dental, and vision insurance, and fully paid family leave

• Opportunities for continued professional development and advancement

• Vibrant company culture with a focus on innovation and growth.

To make sure we hire the most qualified people, we’ve designed a multi-step selection process which may include interviews, a homework assignment, and a reference check. We’re excited to get to know you and hope you’re ready to give this opportunity everything you’ve got!

#LI-LN1

The compensation information below is provided in compliance with all applicable disclosure requirements.

Base Pay Range: $80,500.00 - 120,500.00. Actual base pay will depend on varying circumstances, including the position, location, individual qualifications, market finances, and other operational business needs. Depending on the position, compensation may also include commissions, bonuses, and equity.

Redfin offers a generous benefits package including flexible vacation that supports the importance of time away from work for rest and relaxation, 12 paid holidays, paid parental leave, and sick leave; medical, dental, and vision insurance benefits; flexible spending account, health savings account, life and disability insurance; fertility benefits, commuter benefits, Employee Assistance Programs; and 401(k) employer match.

#LI-Remote

Redfin is an equal opportunity employer committed to hiring a diverse workforce.

A diverse, inclusive culture is vital to Redfin's mission of making real estate better for people from all walks of life. We’re proud that Redfin is a place where different points of view and backgrounds are encouraged and respected. We constantly strive to build a company that reflects the world around us, based on our conviction that pursuing and developing talent of all types is the right way for a business to thrive over the long haul.

Redfin provides equal employment opportunities to all employees and applicants for employment and prohibit discrimination based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, and any other characteristic protected by applicable federal, state or local law. If you need accommodation in the application or recruitment process because of a disability or special need, please contact [email protected]

Redfin encourages individuals with criminal record histories to apply for employment and considers such individuals for employment consistent with the requirements of any applicable fair chance acts, including but not limited to the California, San Francisco and Los Angeles County Fair Chance Acts. Philadelphia applicants can access a copy of Philadelphia Fair Criminal Records Screening Standards ordinance poster here.

Redfin accepts applications on an ongoing basis.