R1 Integrated Marketing Spec

Job Position: Integrated Marketing Specialist 

Department: Sales

Reports to: General Sales Manager

FLSA: Exempt

Status: Full-time 

Work Location: Charlotte, NC 

OVERVIEW:

 The Radio One story began simply with a dream and one radio station. Over Forty-five years, 13 markets, and 70+ stations later, we are an urban media empire, spanning multiple media platforms. We are in your ears with Reach Media/Radio One, on your televisions with TV One, and may even be the name behind your favorite website, with our digital platform Interactive One. Information is power, and our mission here at Radio One, Inc. is simple, to be the most trusted media source in the African American community. At Radio One, we pride ourselves on hiring people who are dedicated and continue to challenge the norm, while embracing a corporate culture built on creativity and passion. We are our employees’ biggest fans, and it is our daily mission to attract, develop, and retain the brightest stars in the business.

At Radio One, we pride ourselves on hiring people who are dedicated and continue to challenge the norm, while embracing a corporate culture built on creativity and passion. We are our employees’ biggest fans, and it is our daily mission to attract, develop, and retain the brightest stars in the business. Charlotte’s leading stations include WBT-FM, WFNZ-FM, WOSF-FM, WLNK-FM and WOSF-HD2 is looking for a candidate who is a strong communicator, strategic thinker, and a self-starter to join our winning team. With this position you will have the opportunity to market a diverse mix of news talk, sports, music, and digital content. In addition, you will have the opportunity to work with some of the top local Sport’s personalities in Charlotte, North Carolina. 

 ESSENTIAL RESPONSIBILITIES:

• Business-to-business sales, and superior management of both large and small accounts
• Prospecting, cold calling, and development of new sales opportunities
• Creation of client-focused sales plans to meet/exceed goals, and ensure client needs are met
• Ideate with leadership for creative innovative nuance for market promotion based on target audience 
• Participation in team/market efforts, meetings, and events
• Assisting with collection efforts from clients
• Generate plans for the senior client list and reoccurring business to promote extensive plan years 
• Creation of client-focused sales plans to meet/exceed goals in conjunction with Target and Key Account development

KNOWLEDGE/SKILLS/ABILITIES:

• Highly motivated and creative individual who is looking for ways to innovate
• Committed to building and developing new relationships
• Maintaining and building strong relationships with new and existing clients
• Professional demeanor, and excellent verbal and written communication and customer service skills
• Successful track record working with major accounts
• Web sales and CRM experience is a plus
• Knowledge in the following industries, radio, digital, marketing, advertising is a plus
• Submit to a criminal background check

EDUCATION and/or EXPERIENCE

3-5 years business-to-business sales experience, with experience in media preferable.

This job description is not intended to be an exhaustive list of duties or responsibilities. Employees may be required to perform additional job-related tasks as assigned, and the Company reserves the right to modify this job description at any time, with or without notice. This position is at-will, unless otherwise governed by a fully executed written agreement.

Urban One is an Equal Opportunity Employer and does not discriminate on the basis of disability, race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, veteran status, or any other protected characteristic under applicable law. Urban One is committed to providing reasonable accommodations for qualified individuals with disabilities. If you require an accommodation during the application process or to perform the essential functions of this role, please contact [email protected]