Your Opportunity as the QR Code Lead
Lead the implementation of QR-enabled packaging solutions ensuring alignment with industry initiatives (e.g. Louisiana SB 14, California SB 343, GS1 Sunrise 2027, etc.). Partner with ScanBuy as our selected technology provider to deliver scalable, consumer-facing digital experiences and robust data governance. This role will also design and operationalize processes to incorporate QR code requirements into the item commercialization process and manage the configuration and maintenance of our SmartLabel program. Internally, this role will be titled Lead, Digital Packaging.
Location: Orrville, OH (Close proximity to Cleveland/Akron)
Work Arrangements: Hybrid - onsite a minimum of 9 days a month primarily during core weeks as determined by the Company; maybe more as business need requires.
KEY RESPONSIBILITIES
Strategy and Execution
Partner with SBA Leadership Teams to develop and execute the company's overall QR code strategy across product lines
Lead end-to-end implementation of QR solutions across all brands
Align QR strategy with regulatory, sustainability, and other Company goals
Facilitate and document exception processes
Industry & Regulatory Alignment
Monitor and interpret emerging regulations (Louisiana SB 14, California SB 343, GS1 Sunrise 2027, etc.)
Ensure proactive compliance and readiness
Technology and Production
Architect QR code lifecycle management and analytics
Integrate QR data with Syndigo MDM/PIM for product content
Serve as the SME for design, generation, and issue resolution of static and/or dynamic codes
Establish and execute testing/quality check procedures for initial implementation as well as regular auditing to confirm proper functionality
Serve as the System Administrator for ScanBuy
SmartLabel Program Management
Maintain SmartLabel pages for transparency and compliance.
Govern updates and regulatory-driven changes
Process Development
Embed QR requirements into commercialization milestones
Create SOPs and checklists for cross-functional teams
Analytics
Track QR scan and SmartLabel performance; report KPIs
Translate data into actionable insights for leadership
Cross-Functional Collaboration
Partner with Packaging, Regulatory, Legal, Marketing, and IT
Manage vendor relationship with ScanBuy
Testing & Governance
Develop UAT plans and governance for QR functionality
Training & Change Management
Deliver onboarding and training for internal teams
The Right Place for You
We are bold, kind, strive to do the right thing, we play to win, and we believe in a strong community that thrives together. Our culture is rooted in our Basic Beliefs, and we believe in supporting every employee by meeting their physical, emotional, and financial needs.
What We Are Looking For:
Minimum Requirements:
Bachelor’s degree in IT, Packaging, or related field
3+ years of experience in technology, regulatory, marketing, operations, or related fields
Awareness of industry standards and emerging trends
Experience with data systems or process management tools
Proven ability to manage projects, including planning, execution, and cross-functional coordination
Strong communication and collaboration skills
Additional skills and experience that we think would make someone successful in this role (not required):
Strong knowledge of GS1 standards, QR code technology, and digital packaging trends
Experience with Syndigo MDM/PIM integration and SmartLabel program management
Learn more about working at Smucker:
Helping our Employees Thrive
Delivering on Our Purpose
Our Continued Commitment to Ensuring a Workplace for All
Follow us on LinkedIn®
#LI-Hybrid
Top Skills
What We Do
Each generation of consumers leaves their mark on culture by establishing new expectations for food and the companies that make it. At The J.M. Smucker Co., it is our privilege to be at the heart of this dynamic with a portfolio that appeals to each generation of people and pets with products found in 90 percent of U.S. homes and countless restaurants. This includes a mix of iconic brands consumers have always loved such as Folgers®, Jif® and Milk-Bone® and new favorites like Café Bustelo®, Smucker’s® Uncrustables® and Rachael Ray® Nutrish®. By continuing to immerse ourselves in consumer and pet parent preferences for food, how it’s purchased and how the companies that make it should operate, we will maintain the important role we play in their lives. This will allow us to continue growing our business and the positive impact we have on all of those who count on us.
