Public Sector Marketing Manager (SLED)

Posted 2 Hours Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
107K-169K Annually
Mid level
Cloud • Security • Software • Generative AI
Elastic, the Search AI Company, helps everyone find the answers they need in real time, using all their data, at scale.
The Role
Own and execute regional demand generation programs for State, Local & Education (SLED). Build account-based and field marketing campaigns, manage events and partner activations, align programs to sales pipeline, set and track metrics, manage budgets and timelines, and travel to events (~25%).
Summary Generated by Built In

Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale — unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the precision of search and the intelligence of AI to enable everyone to accelerate the results that matter. By taking advantage of all structured and unstructured data — securing and protecting private information more effectively — Elastic’s complete, cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.

What Is the Role

Regional Marketing Manager, SLED

Elastic is hiring a Regional Marketing Manager to own and grow our State, Local & Education (SLED) business through targeted, high-impact marketing programs. You'll sit at the intersection of field sales and marketing — building campaigns that drive real pipeline, not just activity.

This is a hands-on role. You'll design and run your own programs — field events, executive dinners, partner activations, content campaigns — while working closely with a field sales team that depends on you to move deals forward. If you thrive in a fast-moving environment, love the details, and know the SLED market, this is the role for you.

What you'll do

  • Own regional demand generation for SLED — from strategy through execution — across field events, account-based programs, trade shows, content syndication, and partner conferences
  • Partner daily with field sales and solution architects to align programs to pipeline goals and SLED buying cycles
  • Build and manage GTM programs with cross-functional teams including partner marketing, digital, campaigns, finance, and operations
  • Set goals and metrics for every program and track performance through weekly reports and monthly dashboards
  • Develop event content, agendas, and presentations in collaboration with stakeholders across the business
  • Manage multiple programs simultaneously, keeping everything on time and on budget
  • Identify and test new tactics and channels to expand reach and improve efficiency
  • Travel to programs and events approximately 25% of the time

What you bring

  • Proven regional or field marketing experience with deep knowledge of the SLED market and its buying dynamics
  • A track record of building programs that generate pipeline, not just leads
  • Strong project management instincts — you run lists, keep notes, and nothing falls through the cracks
  • Proficiency with marketing tools including Salesforce, Marketo, Splash, and Monday.com
  • Clear, compelling communication skills — written and verbal
  • Comfort working cross-functionally and independently in a fast-scaling environment
  • An ambitious, collaborative attitude and a genuine bias toward getting things done


Compensation for this role is in the form of base salary.  This role does not have a variable compensation component.  

The typical starting salary range for new hires in this role is listed below.  In select locations (including Seattle WA, Los Angeles CA, the San Francisco Bay Area CA, and the New York City Metro Area), an alternate range may apply as specified below. 

These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting.  We may ultimately pay more or less than the posted range, and the ranges may be modified in the future.  

An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.

Elastic believes that employees should have the opportunity to share in the value that we create together for our shareholders. Therefore, in addition to cash compensation, this role is currently eligible to participate in Elastic's stock program.  Our total rewards package also includes a company-matched 401k with dollar-for-dollar matching up to 6% of eligible earnings, along with a range of other benefits offered with a holistic emphasis on employee well-being.

The typical starting salary range for this role is:
$106,900$169,100 USD
The typical starting salary range for this role in the select locations listed above is:
$128,200$202,700 USD
Additional Information - We Take Care of Our People

As a distributed company, diversity drives our identity. Whether you’re looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn’t matter if you’re just out of college or your children are; we need you for what you can do.

We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

  • Competitive pay based on the work you do here and not your previous salary
  • Health coverage for you and your family in many locations
  • Ability to craft your calendar with flexible locations and schedules for many roles
  • Generous number of vacation days each year
  • Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
  • Up to 40 hours each year to use toward volunteer projects you love
  • Embracing parenthood with minimum of 16 weeks of parental leave

Different people approach problems differently. We need that. Elastic is an equal opportunity employer and is committed to creating an inclusive culture that celebrates different perspectives, experiences, and backgrounds. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation.

We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email [email protected]. We will reply to your request within 24 business hours of submission.

Applicants have rights under Federal Employment Laws, view posters linked below: Family and Medical Leave Act (FMLA) Poster; Pay Transparency Nondiscrimination Provision Poster; Employee Polygraph Protection Act (EPPA) Poster and Know Your Rights (Poster)

Elasticsearch develops and distributes technology and information that is subject to U.S. and other countries’ export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Syria, or Russia, including the Ukrainian territories annexed by Russia (The Crimea region of Ukraine, The Donetsk People's Republic (DNR), The Luhansk People's Republic (LNR), Kherson or Zaporizhzhia). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic.

Please see here for our Privacy Statement.

Skills Required

  • Proven regional or field marketing experience with deep knowledge of the SLED market and buying dynamics
  • Track record of building programs that generate pipeline (not just leads)
  • Strong project management instincts and ability to manage multiple programs on time and on budget
  • Proficiency with marketing tools including Salesforce, Marketo, Splash, and Monday.com
  • Clear written and verbal communication skills
  • Comfort working cross-functionally and independently in a fast-scaling environment
  • Ability to develop event content, agendas, and presentations with stakeholders
  • Willingness to travel to programs and events approximately 25% of the time

Elastic Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Elastic and has not been reviewed or approved by Elastic.

  • Fair & Transparent Compensation Pay is considered competitive across many technical and go‑to‑market roles and compares well within its peer group. Strong equity components and benefits bolster perceived total compensation.
  • Healthcare Strength Health coverage is described as fully paid for employees and families in many locations, which is unusually generous among tech firms. Comprehensive medical, dental, and vision coverage is emphasized in official materials.
  • Parental & Family Support A minimum of 16 weeks of paid parental leave is offered globally, with additional family‑formation support. These policies are positioned as core elements of the package.

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The Company
HQ: San Francisco, CA
3,222 Employees
Year Founded: 2012

What We Do

Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale — unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the precision of search and the intelligence of AI to enable everyone to accelerate the results that matter. By taking advantage of all structured and unstructured data — securing and protecting private information more effectively — Elastic’s complete, cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.

Why Work With Us

Free and open isn’t just how we build our products, it’s how we build our culture. We value creativity and mobility, so you can grow how (and where) you want to… and be happier at work.

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