Senior Content Marketing Manager

Working at Atlassian
Atlassians can choose where they work - whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity. Interviews and onboarding are conducted virtually, a part of being a distributed-first company.
Compensation
At Atlassian, we strive to design equitable, explainable, and competitive compensation programs. To support this goal, the baseline of our range is higher than that of the typical market range, but in turn we expect to hire most candidates near this baseline. Base pay within the range is ultimately determined by a candidate's skills, expertise, or experience. In the United States, we have three geographic pay zones. For this role, our current base pay ranges for new hires in each zone are:
Zone A: $137,300 - $183,100
Zone B: $123,600 - $164,800
Zone C: $114,000 - $152,000
This role may also be eligible for benefits, bonuses, commissions, and equity.
Please visit go.atlassian.com/payzones for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.
Atlassian is the leading maker of teamwork productivity software including Jira, Confluence, and Trello. As part of our brand mission to unleash the potential of every team, Atlassian has created a free resource for all teams called the Atlassian Team Playbook. The Playbook helps teams run workshops to help them with common team challenges including goal setting, team alignment, retrospectives, communication, and more. We are looking for an experienced and media-savvy content marketing manager to develop content for, publish, and promote the Atlassian Team Playbook.
As a Senior Content Marketing Manager on the Brand Content team, you will drive the publishing calendar for the Team Playbook, working inside the organization to ship the best new teamwork Plays to our audience and promote the Playbook brand widely through the website, social media, and events. The ideal candidate has deep background in content marketing including SEO and content development as well as social media content creation, and working with subject matter experts and or company spokespeople. You will work with a cross-functional team across marketing, research, design, advocacy, customer support, and more.
What you'll do

• Develop the roadmap for Playbook content creation and distribution across our channels
• Draft and edit new Play content and promotional content
• Work with our Play evangelists on their social media content
• Coordinate with the Atlassian Learning team to turn Plays into learning courses for our customers
• Work with the SEO team and an external agency to continuously update Plays for best practices in SEO
• Own analytics and reporting of Play performance, and share updates on goal completion with stakeholders
• Develop thought leadership content from Play creators and about the Atlassian Playbook that make it a resource knowledge workers want to visit and follow
• Create strong partnerships with an amazing group of cross-functional partners across marketing, research, advocacy, community, and more.
• Work across the Brand Content team to bring Play content to life on the website, blog, social media, and more.

On your first day, we'll expect you have:

• 7+ years of experience in Content Marketing
• Experience in a variety of content marketing roles: writer, editor, publisher, strategist
• SEO and social media skills
• Strong analytical skills and a data-driven mindset
• Strong interpersonal and influence skills with colleagues, customers, and partners
• Experience working with design partners and content management systems
• Excellent written and verbal communication skills

#LI-Remote
Our perks & benefits
Atlassian offers a variety of perks and benefits to support you, your family and to help you engage with your local community. Our offerings include health coverage, paid volunteer days, wellness resources, and so much more. Visit go.atlassian.com/perksandbenefits to learn more.
About Atlassian
At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.
We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
To learn more about our culture and hiring process, visit go.atlassian.com/crh .