Product Owner

At Fayara, we’re building and scaling high-performance digital infrastructure that powers growth across AdTech and MarTech ecosystems. We’re looking for people who are curious, driven, and eager to take ownership in solving complex, high-impact problems.

Full-time permanent position

Location: Limassol, Cyprus

Work Model: 4 days work from the office, 1 day work from home.

Please note that this role is not open to B2B arrangements or remote work.

If you’re looking for a role where you manage backlogs, coordinate tickets, or act as a delivery layer between teams, this is not it.

If you want to take ownership of a live, profitable, global product and directly influence how it evolves at scale, then we should talk.

We are a profitable, fast-growing company operating in the digital social engagement space.

Our product is already live in 23+ countries and sits among the top-performing players globally in our category. We are not a startup trying to find product-market fit.

We are a scale-up in transition from what works today to what will dominate next.

We are lean, highly focused, and composed of senior people who prefer execution over noise, politics, or unnecessary process.

We move fast, we make decisions quickly, and we iterate directly with impact in production.

This is also important:

This is the first dedicated Product role in the company.

Until now, product has been owned directly by one of the founders together with the C-level team.You will be stepping into that ownership layer and, over time, fully take over product strategy and execution. That means this role is not “supporting product.” It is defining it.

The product is successful and generating strong, consistent revenue.

But we are now entering a new phase:

• Scaling complexity across markets

• Improving conversion and monetization systems

• Increasing retention efficiency

• Making product decisions faster, more structured, and more data-driven

We are not figuring out if this works.

We already know it does.

Now the question is how far we can push it.

You will own product performance end-to-end.

Not just features. Not just roadmaps. Outcomes.

That means:

• You don’t just identify problems, you trace them to root cause

• You don’t just propose ideas, you turn them into structured, executable specs

• You don’t just ship features, you measure impact and iterate based on data

You will:

• Own and evolve core product flows (acquisition, onboarding, engagement, monetization, retention)

• Identify friction points and conversion leaks across the entire user journey

• Design and run structured experiments that directly impact revenue and engagement metrics

• Work closely with engineering, data, and design to ship scalable solutions

• Define what should be built, why it matters, and how success is measured

You’ve already:

• Owned a product (not just contributed to it) for 3–5+ years

• Built and scaled products from scratch A–Z

• Worked on high-scale consumer platforms (subscriptions, marketplaces, social, engagement, gaming, etc.)

• Made decisions that had real impact on revenue, retention, or growth

• Stayed long enough in companies to actually build depth, not just move between short roles

We are not interested in frequent job-hopping profiles without real ownership depth.

We are looking for people who have built, iterated, and improved something over time.

You are:

• Strongly data-driven decision make and decisions are grounded in metrics, not instincts

• Comfortable working with analytics, experimentation, and product tracking systems

• Able to translate abstract ideas into structured product requirements

• Technically literate enough to have meaningful conversations about APIs, systems, and architecture

• Comfortable discussing trade-offs with engineers and leadership

But more importantly:

• You think in systems, not features

• You understand monetization deeply and have worked with it hands-on

• You understand gamification mechanics and how they influence engagement and revenue

• You don’t just execute — you challenge assumptions and improve direction

• You care about outcomes above output

• You don’t wait for direction, you create clarity

• You don’t accept vague ideas, you structure them

• You don’t ship for the sake of shipping, you ship to move metrics

• You take full ownership of outcomes

No hand-holding. No passive execution. No “waiting for alignment” culture.

No one is here to do this job for you, you are expected to own it fully.

In 30 days
You deeply understand the product, flows, and key metrics. You identify the first critical opportunities.

In 60 days
You are running structured experiments and delivering measurable improvements.

In 90 days
You are actively driving product direction, with visible impact on conversion, retention, and revenue.

• Full ownership of product direction in a proven, revenue-generating business

• Direct access to founders and C-level decision-making

• A lean, high-performance environment with no bureaucracy

• Fast execution cycles and real autonomy

• The opportunity to define how product is built as we scale globally

• A clear path into long-term product leadership ownership

We value thoughtful applications and review each one carefully. Every application is reviewed by a member of our team. If your experience aligns with what we’re looking for, we’ll be in touch regarding next steps.