Product Marketing

Posted 8 Days Ago
Be an Early Applicant
Santa Clara, CA, USA
In-Office
174K-240K Annually
Entry level
Artificial Intelligence • Semiconductor • Manufacturing
The Role
Leads product marketing strategy for semiconductor equipment, including market planning, product positioning, competitive analysis, pricing, investment recommendations, product launches, and market share growth. Manages marketing teams and field support while partnering with Engineering, Manufacturing, and Sales to address customer needs, develop products, and optimize account opportunities.
Summary Generated by Built In

Who We Are


Applied Materials is the global leader in materials science and engineering solutions that are at the foundation of virtually every new semiconductor chip and advanced display in the world. The equipment that we create and service is essential to advancing AI and accelerating the commercialization of next-generation semiconductor chips. Join us and push the boundaries of materials science and engineering in a company at the foundation of the electronics industry. The work we do together advances the world’s technology.


What We Offer


Salary:

$174,000.00 - $239,500.00

Location:

Santa Clara,CA

You’ll benefit from a supportive work culture that encourages you to learn, develop, and grow your career as you take on challenges and drive innovative solutions for our customers. We empower our team to push the boundaries of what is possible—while learning every day in a supportive leading global company. Visit our Careers website to learn more. 

At Applied Materials, we care about the health and wellbeing of our employees. We’re committed to providing programs and support that encourage personal and professional growth and care for you at work, at home, or wherever you may go. Learn more about our benefits. 

Key Responsibilities

  1. Provides leadership to managers and professional staff that builds and leads effective marketing and cross-functional teams
  2. Develops broad and comprehensive business & marketing plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share.
  3. Apply broad and comprehensive knowledge to recommend investment decisions for new product development 
  4. Conducts broad and comprehensive competitive analysis for specific products or product lines.
  5. Applies broad and comprehensive knowledge to establish pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for successful product introductions.
  6. Partners with Engineering, Manufacturing and Sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements
  7. Demonstrates broad and comprehensive understanding of technical and business environment.  Develops and articulates strategies to meet business objectives.
  8. Manages the Field support to ensure synergistic account approaches and optimization of all opportunities for account partnership and penetration.

Functional Knowledge

  • Demonstrates comprehensive understanding of concepts and principles within own job family and knowledge of other related job families

Business Expertise

  • Applies in-depth understanding of how own discipline integrates within the segment/function 

Leadership

  • Manages multiple related teams, sets organizational priorities and allocates resources 

Problem Solving

  • Identifies and resolves complex technical, operational and organizational problems 

Impact

  • Impacts the business results of a team or area by supporting and funding of projects, products, services and/or technologies and developing policies and plans
  • Guided by business unit, department or sub-functional business plans

Interpersonal Skills

  • Influences others internally and externally, including senior management

Position requires understanding of Applied Materials global Standards of Business Conduct and compliance with these standards at all times. This includes demonstrating the highest level of ethical conduct reflecting Applied Materials' core values.

Additional Information

Time Type:

Full time

Employee Type:

Assignee / Regular

Travel:

Yes, 20% of the Time

Relocation Eligible:

No

The salary offered to a selected candidate will be based on multiple factors including location, hire grade, job-related knowledge, skills, experience, and with consideration of internal equity of our current team members. In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.

For all sales roles, the posted salary range is the Target Total Cash (TTC) range for the role, which is the sum of base salary and target bonus amount at 100% goal achievement.

Applied Materials is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law.

In addition, Applied endeavors to make our careers site accessible to all users. If you would like to contact us regarding accessibility of our website or need assistance completing the application process, please contact us via e-mail at [email protected], or by calling our HR Direct Help Line at 877-612-7547, option 1, and following the prompts to speak to an HR Advisor. This contact is for accommodation requests only and cannot be used to inquire about the status of applications.

Applied Materials Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Applied Materials and has not been reviewed or approved by Applied Materials.

  • Healthcare Strength — Company materials emphasize comprehensive medical, dental, vision, mental health, and wellness programs for employees and families, with coverage beginning on day one in many cases. On-site or virtual care options at major campuses further reinforce the breadth of support.
  • Leave & Time Off Breadth — Exempt employees are offered a Flexible Time Off program and U.S. teams observe 11 paid company holidays. These policies are consistently highlighted across official benefits summaries.
  • Equity Value & Accessibility — An Employee Stock Purchase Plan is widely available and presented as a core part of the U.S. package, alongside equity grants in many roles. These ownership elements are positioned as meaningful contributors to total rewards.

Applied Materials Insights

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The Company
HQ: Santa Clara, CA
23,282 Employees
Year Founded: 1969

What We Do

Applied Materials is the leader in materials engineering solutions used to produce virtually every new chip and advanced display in the world. Our expertise in modifying materials at atomic levels and on an industrial scale enables customers to transform possibilities into reality. At Applied Materials, our innovations make possible a better future.

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