Product Marketing Writer

Posted 8 Days Ago
Be an Early Applicant
Lake Mary, FL, USA
In-Office
Senior level
Security • Cybersecurity
The Role
Develop product marketing narratives and launch materials for cybersecurity and threat intelligence products. Translate complex product strategy, technical capabilities, roadmaps, and market insights into messaging, sales enablement, web content, analyst materials, and customer communications. Partner with Product, Marketing, Sales, Engineering, and other teams to support launches, clarify positioning, build competitive guidance, and maintain a product marketing source of truth.
Summary Generated by Built In

Join the mission to make the digital world safer.

About Team Cymru

Team Cymru’s mission is to save and improve human lives by helping public and private sector analysts track and take down cybercriminals. We provide visibility into global cyber threat activity and are a key intelligence source for leading cybersecurity and threat intelligence vendors.

Our Pure Signal™ platform gives enterprise security teams on-demand access to global internet traffic telemetry, providing clarity into what’s happening across the internet with a level of visibility comparable to their own internal networks. This allows organizations to close detection gaps, accelerate incident response, and get ahead of critical, recurring threats.

Team Cymru is a fast-paced, distribution-focused, private equity-backed company where your work directly supports a mission that protects millions worldwide.

We’re looking for a Product Marketing Writer to serve as the bridge between Product and our go-to-market organization. You’ll turn product strategy, roadmap progress, technical capabilities, and market insight into clear, compelling materials that help our field and our market understand what we do, what is changing, and why it matters. Your work will power our launches, sales enablement, web content, and analyst relationships, connecting detailed product content with our broader brand story. This role suits an exceptional writer and synthesizer who can absorb complex information quickly, create structure where there is ambiguity, and ship polished work.

Key Responsibilities:

Launch & Enablement

  • Partner with Product and Marketing leadership to understand what exists today, what is changing, what is coming next, and what is committed versus directional
  • Turn roadmap discussions into complete launch and enablement kits within days, including core messaging, launch briefs, sales decks, seller talk tracks, FAQs, objection handling, discovery questions, and demo narratives
  • Develop solution overviews, use-case briefs, competitive guidance, technical explainers, and internal training materials
  • Use modern generative design tools to produce visuals for enablement packages and collaborate with in-house or contract designers
  • Build interactive and AI-assisted enablement experiences, including guided product evaluations and playbooks

Messaging & Content

  • Build and maintain a product marketing source of truth covering platform narrative, product capabilities, priority use cases, technical differentiation, competitive positioning, and proof points
  • Write product and website copy, customer communications, partner materials, and campaign source material
  • Package capabilities across the portfolio to show how telemetry, APIs, integrations, AI tooling, and data products work together to solve customer problems
  • Write effectively for security practitioners, sellers, CISOs, analysts, executives, customers, and partners
  • Recognize when a product development requires a small update to an existing story and when it materially changes the narrative

Collaboration & GTM Readiness

  • Partner across Product, Marketing, Sales, Sales Engineering, Customer Success, Communications, and Revenue Operations to ensure the organization is ready when something reaches the market
  • Co-develop written materials with Marketing leadership to support external industry analyst relationships
  • Identify missing pieces early and drive the decisions and cross-functional alignment required to launch successfully
  • Reduce the amount of translation Product leaders must personally perform for the field

Qualifications & Experience

  • 7+ years of experience in product marketing, solutions marketing, product management, technical marketing, or another product-to-market role
  • Experience in cybersecurity, enterprise infrastructure, data platforms, developer products, or another technically complex B2B category strongly preferred
  • Exceptional writing and editorial skills, with the ability to turn an hour of complex conversation into three pages of clarity
  • Demonstrated ability to take complicated products or concepts and turn them into clear, polished market-facing materials
  • Strong synthesis skills and the ability to identify the important signal inside large amounts of information
  • A portfolio of substantive work, such as launch materials, sales enablement, product narratives, solution briefs, presentations, web content, or messaging frameworks
  • Proficiency with AI tools, without outsourcing taste, judgment, or critical thinking
  • Strong project ownership and an instinct to ship
  • Ability to work effectively with Product and Engineering without requiring them to do the product marketer’s work

Additional Skills

  • Ability to operate effectively in a dynamic environment where product strategy continues to evolve
  • Sound judgment in distinguishing between established capabilities, directional plans, supportable claims, and messaging that requires qualification
  • Sufficient technical acumen to understand Team Cymru’s capabilities and engage subject matter experts with informed, insightful questions
  • Working knowledge of threat intelligence, network telemetry, or security operations concepts
  • Experience developing materials in support of industry analyst relations

Education

  • Bachelor’s degree in Marketing, Communications, Journalism, English, Computer Science, or equivalent experience (preferred)

Travel

Occasional travel for company meetings, industry events, or customer engagements may be required.

Why Join Team Cymru?

At Team Cymru, we provide unmatched global threat intelligence that empowers organizations to proactively disrupt adversaries. You’ll be at the forefront of cybersecurity innovation, helping the market understand the full power of our threat intelligence to achieve critical business and security outcomes.

We offer a collaborative, mission-driven culture where your expertise and impact will directly contribute to improving global security. Our culture is fast-paced, team-oriented, and mission-focused, with ample opportunities to build, create, and shape how Team Cymru tells its story.

We recognize that no candidate will tick every box on this list. If you are an exceptional writer with strong product marketing foundations and a genuine interest in cybersecurity, we encourage you to apply regardless of whether you meet every requirement.

Ready to make an impact? Apply now and join a team protecting millions worldwide.

This job description is not exhaustive. Responsibilities may evolve as needed. Team Cymru is an equal opportunity employer and welcomes applicants from all backgrounds. This is a remote position.

#LI-BR1

Skills Required

  • 7+ years of experience in product marketing, solutions marketing, product management, technical marketing, or another product-to-market role
  • Exceptional writing and editorial skills
  • Ability to translate complex products or concepts into clear, polished market-facing materials
  • Strong synthesis skills and ability to identify important information within large amounts of content
  • Portfolio of substantive work, including launch materials, sales enablement, product narratives, solution briefs, presentations, web content, or messaging frameworks
  • Proficiency with AI tools
  • Strong project ownership and ability to deliver work
  • Ability to collaborate effectively with Product and Engineering teams
  • Ability to operate in a dynamic environment with evolving product strategy
  • Sound judgment regarding established capabilities, directional plans, supportable claims, and qualified messaging
  • Technical acumen sufficient to understand cybersecurity capabilities and engage subject matter experts
  • Working knowledge of threat intelligence, network telemetry, or security operations concepts
  • Experience developing materials for industry analyst relations
  • Experience in cybersecurity, enterprise infrastructure, data platforms, developer products, or another technically complex B2B category
  • Bachelor's degree in Marketing, Communications, Journalism, English, Computer Science, or equivalent experience
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The Company
HQ: Lake Mary, FL
123 Employees
Year Founded: 1998

What We Do

Since 2005, Team Cymru’s mission has been to save and improve human lives by working with public and private sector analyst teams around the world, enabling them to track and take down bad actors of all kinds. The company delivers comprehensive visibility into global cyber threat activity and is a key source of intelligence for many cyber security and threat intelligence vendors. Its Community Services division provides no-cost threat detection, DDoS mitigation and threat intelligence to network operators, hosting providers and more than 140 CSIRT teams across 86+ countries. Enterprise security teams rely on its Pure Signal™ platform for on-demand visibility into what’s happening virtually anywhere across the internet with a clarity similar to that of their own internal network telemetry. With this visibility, they close detection gaps, accelerate incident response and detect threats and vulnerabilities across entire enterprises and third-party ecosystems.

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