About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.
About the team
Sitting within the Product Marketing organization at Stripe, our Audience Product Marketing team is a champion for our key customer segments and industries. We focus on 1) deeply understanding our users, the markets in which they operate, and our core product value propositions and 2) driving pipeline and growth that help us expand our global user base and hit ambitious revenue targets.
We are looking for an exceptional product marketer for our Velocity segment, which is a massive and fast-growing segment encompassing mid-market and SMB businesses. You will be a key player in shaping how we win this segment, with a heavy focus on scalable demand generation, industry marketing, and partner motions. You will excel at identifying new market opportunities, developing playbooks that scale, and aligning cross-functional teams to accelerate growth.
What you’ll do
As a key owner of our GTM strategy for the Velocity segment, you’ll need to quickly build a deep understanding of Stripe’s products, buyer personas, and differentiation. You will:
- Be the expert on our Velocity (mid-market and SMB) users. Identify new growth opportunities using customer insights, sales data, and market trends, and translate this into actionable and repeatable GTM strategies and product roadmap recommendations.
- Partner closely with the regional demand gen, field, and partner marketing functions to design, execute, and optimize a scaled marketing engine focused on our tech-forward ICP in target industry verticals. Build compelling content and programming that bring Velocity users to Stripe, and then optimize and scale these programs.
- Use data and insights from Sales and SD teams to identify opportunities to improve our sold funnel. Create compelling, value-based customer-facing messaging, assets, and sales plays that differentiate Stripe and help our sales teams win.
- Develop and own the program roadmaps and KPIs to ensure accountability and measure impact.
Minimum requirements
- 11+ years of product marketing experience, preferably in B2B tech.
- Deep understanding of the demand generation function, from top-of-funnel campaigns to field events and partner-led programs. Results-orientation.
- A builder mentality with a strong bias to action. You are comfortable with ambiguity, know how to experiment, and adapt at pace.
- Excellent communication and presentation abilities, with a proven track record of distilling complex strategies into clear, compelling narratives for executive and external audiences.
- Exceptional cross-functional leadership and ability to influence across all levels and functions, from senior leadership to project teams.
- High comfort toggling between strategy and execution—big picture to fine detail.
- Proven ability to partner with Sales to build a high-velocity sales motion.
- Optimistic about the future and relentless in advancing your goals.
Preferred qualifications
- Strong problem-solving and analytical ability, with a track record of a “test & learn” mindset.
- A tendency to seek and value alternate views and an ability to earn stakeholder confidence quickly.
- Power user (and builder) of AI-powered tooling.
- Experience designing and scaling programs across multiple geographies.
Skills Required
- 11+ years of product marketing experience, preferably in B2B tech
- Deep understanding of the demand generation function
- Excellent communication and presentation abilities
- Exceptional cross-functional leadership and ability to influence stakeholders
- Proven ability to partner with Sales to build a high-velocity sales motion
Stripe Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Stripe and has not been reviewed or approved by Stripe.
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Healthcare Strength — Healthcare is positioned as comprehensive across mental, physical, and medical plans. Mental-health support is repeatedly surfaced as a meaningful part of overall coverage.
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Parental & Family Support — Parental leave and fertility benefits are highlighted as core elements of the package. Leave-related benefits are portrayed as a standout area of support for families.
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Fair & Transparent Compensation — Compensation is framed as a relative strength compared to other parts of the employee experience. Pay is frequently characterized as competitive and, for many roles, perceived as fair in absolute terms.
Stripe Insights
What We Do
Stripe is a technology company that builds economic infrastructure for the internet. Businesses of every size—from new startups to public companies like Salesforce and Facebook—use the company’s software to accept online payments and run technically sophisticated financial operations in more than 100 countries. Stripe helps new companies get started and grow their revenues, and established businesses accelerate into new markets and launch new business models. Over the long term, Stripe aims to increase the GDP of the internet.
