Product Marketing Specialist - BHAS

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İstanbul, Fatih, İstanbul, TUR
In-Office
Robotics • Analytics • Energy
The Role

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we’ll give you what you need to make it happen. It won’t always be easy, growing takes grit. But at ABB, you’ll never run alone. Run what runs the world.

This Position reports to:

Product Marketing Manager


 

Your role and responsibilities

This position serves as a technical and operational link between our production facilities, sales teams, and business partners, with the goal of enhancing our product portfolio's market visibility, sales performance, and competitive positioning. As a hybrid role that combines marketing and sales responsibilities, it requires significant field presence and effective communication capabilities.


The work model for the role is: {onsite}
You will be mainly accountable for:
  • Take end-to-end product ownership of building automation, lighting automation, mechanical automation, energy monitoring & efficiency solutions, and wiring accessories product groups
  • Manage new product launch processes and create technical and commercial promotional content
  • Monitor the competitive positioning of portfolios, develop pricing recommendations and campaign proposals
  • Work closely with sales teams to track project opportunities and provide sales support for relevant product portfolios
  • Engage in visits with partners and projects; join in on product demonstrations, presentations, and activities to develop opportunities; organize and execute training programs for partners
  • Coordinate information flow between production, global teams, sales channels, and partner networks; communicate field feedback to product development processes

Qualifications for the role
  • Bachelor's degree in Electrical Engineering, Electrical-Electronics Engineering, Mechatronics Engineering, or related engineering disciplines
  • At least 5 years of marketing and sales experience in related fields (building automation)
  • Sales-oriented mindset with solid analytical skills and results-driven approach
  • Willing to work at a pace suitable for field visits & Available for travel
  • Effective communication and coordination skills with presentation capabilities
  • Fluent in Turkish and good command of English

We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.

ABB Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about ABB and has not been reviewed or approved by ABB.

  • Healthcare Strength Healthcare coverage is described as comprehensive, with medical, dental, vision, mental health support, and disability and life insurance included. Immediate eligibility in some roles reinforces the sense of dependable core coverage.
  • Leave & Time Off Breadth Time-off offerings are described as broad, including paid holidays, sick days, volunteer time, sabbaticals, and, in some cases, 25 days of PTO. Flexible scheduling and remote-work options add to perceived time-off and flexibility value.
  • Retirement Support Retirement benefits are positioned as robust, including a 401(k) with company contributions or matching and, in some cases, profit sharing or pension savings. Stock purchase/share acquisition programs complement longer-term savings options.

ABB Insights

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The Company
Bengaluru, Karnataka
104,000 Employees
Year Founded: 1988

What We Do

ABB is a leading global technology company that energizes the transformation of society and industry to achieve a more productive, sustainable future. By connecting software to its electrification, robotics, automation and motion portfolio, ABB pushes the boundaries of technology to drive performance to new levels. With a history of excellence stretching back more than 130 years, ABB’s success is driven by about 110,000 talented employees in over 100 countries. www.abb.com

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