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This position reports to:
Head of Product Management__
ABB INC.
Product Marketing Manager - AC Modules and DC Drives
Job Description:
Product Marketing Manager - AC Modules and DC Drives positions offered by ABB INC. (New Berlin, Wisconsin). Own the technical and market specifications for the product and determine a product business plan that supports sustainable growth. Lead life cycle management process for the US market, planning appropriate measures (e.g., enhancements, cost reductions, phase-outs). Collaborate with internal Marketing and Sales teams to define the marketing plan, including marketing communication activities, product value propositions, and product positioning, as well as training activities and sales initiatives. Lead market intelligence analysis, collaborating with Sales, Business Development, and SMEs to define forecast and product planning. Define and understand the US market segmentation and related product, system, and service positioning. Identify potential gaps in the portfolio and new market, segment, and application opportunities. Responsible for product profitability and margins. Own sales and factory FCMs (when applicable) to ensure profitability and maintain competitive market pricing. Provide the pricing teams, sales support, and inside sales with updated pricing and is responsible for ensuring profitability in special sales deals. Collaborate with BDMs and Sales in positioning ABB Drive Modules with new and existing System Integrators, Panel Builders, and OEM’s by providing technical and marketing product collateral documentation, access, and understanding of knowledge portals, training, and product value proposition. Monitor and identify the development of local market trends for standards and compliances, updating the Global Product management team on possible development needs. Collaborate with Motion Services for customer product training in ABB University, keeping them updated with new product launches, features and certifications that are available.
Minimum Requirements:
• Requires a bachelor’s or foreign equivalent degree in electronics engineering, electrical engineering, or a related field and 3 years of experience working in sales, marketing, and product management.
• Must have 3 years of experience in each of the following:
o Working with variable speed drives in the Oil and Gas, Mining, Power Generation, Water Treatment, or HVAC industries;
o Applying detailed dimensioning approaches for VFD selections to both simple and complex applications; and
o Evaluating variable speed drives and their effects on line-side harmonics, heat loss and efficiency, and motor compatibility based on the drive topology.
• Must be willing to travel 30% (domestic and international).
Please apply online at: www.abb.com/careers
ABB is an Equal Employment Opportunity and Affirmative Action employer for protected Veterans and Individuals with Disabilities at ABB.
All qualified applicants will receive consideration for employment without regard to their- sex (gender identity, gender expression, sexual orientation), marital status, citizenship, age, race and ethnicity, inclusive of traits historically associated with race or ethnicity, including but not limited to hair texture and protective hairstyles, color, religious creed, national origin, pregnancy, physical or mental disability, genetic information, protected Veteran status, or any other characteristic protected by federal and state law.
For more information regarding your (EEO) rights as an applicant, please visit the following websites: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf
As an Equal Employment Opportunity and Affirmative Action Employer for Protected Veterans and Individuals with Disabilities, applicants may request to review the plan of a particular ABB facility between the hours of 9:00 A.M. - 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at 1-888-694-7762.
Protected Veterans and Individuals with Disabilities may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at 1-888-694-7762 or by sending an email to [email protected]. Resumes and applications will not be accepted in this manner.
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Ready to make an impact?
Apply today or visit https://www.abb.com to learn more about the impact of our solutions across the globe.
Skills Required
- Bachelor's degree in electronics engineering, electrical engineering, or related field (or foreign equivalent)
- 3 years experience in sales, marketing, or product management
- 3 years working with variable speed drives in Oil & Gas, Mining, Power Generation, Water Treatment, or HVAC
- 3 years applying detailed dimensioning approaches for VFD selections for simple and complex applications
- 3 years evaluating VFD effects on line-side harmonics, heat loss and efficiency, and motor compatibility based on drive topology
- Willingness to travel 30% (domestic and international)
ABB Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about ABB and has not been reviewed or approved by ABB.
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Healthcare Strength — Healthcare coverage is described as comprehensive, with medical, dental, vision, mental health support, and disability and life insurance included. Immediate eligibility in some roles reinforces the sense of dependable core coverage.
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Leave & Time Off Breadth — Time-off offerings are described as broad, including paid holidays, sick days, volunteer time, sabbaticals, and, in some cases, 25 days of PTO. Flexible scheduling and remote-work options add to perceived time-off and flexibility value.
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Retirement Support — Retirement benefits are positioned as robust, including a 401(k) with company contributions or matching and, in some cases, profit sharing or pension savings. Stock purchase/share acquisition programs complement longer-term savings options.
ABB Insights
What We Do
ABB is a leading global technology company that energizes the transformation of society and industry to achieve a more productive, sustainable future. By connecting software to its electrification, robotics, automation and motion portfolio, ABB pushes the boundaries of technology to drive performance to new levels. With a history of excellence stretching back more than 130 years, ABB’s success is driven by about 110,000 talented employees in over 100 countries. www.abb.com
