Product Marketing Manager

Posted 10 Days Ago
Be an Early Applicant
5 Locations
In-Office
120K-140K Annually
Senior level
Insurance
The Role
The Product Marketing Manager will develop marketing campaigns, manage projects, and create content to enhance engagement and brand consistency in the U.S. Specialty Insurance sector.
Summary Generated by Built In

This is an opportunity to join Ascot Group - one of the world’s preeminent specialty risk underwriting organizations.

Designed as a modern-era company operating through an ecosystem of interconnected global operating platforms, we’re bound by a common mission and purpose: One Ascot. Our greatest strength is a talented team who flourish in a collaborative, inclusive, and entrepreneurial culture, steeped in underwriting excellence, integrity, and a passion to find a better way, The Ascot Way.

The Ascot Way guides our people and our organization. Our underwriting platforms collaborate to find creative ways to deploy our capital in a true cross-product and cross-platform approach. These platforms work as one, deploying our capital creatively through our unique Fusion Model: Client Centric, Risk Centric, Technology Centric.

Built to be resilient, Ascot maximizes client financial security while delivering bespoke products and world class service — both pre- and post-claims. Ascot exists to solve for our clients’ brightest tomorrow, through agility, collaboration, resilience, and discipline.

 

Position Overview:

The Product Marketing Manager will play a pivotal role in supporting Ascot U.S. by creating marketing campaigns and engaging with key stakeholders across specialty insurance lines of business. Responsibilities will include developing high quality materials, crafting compelling product narratives, managing multiple projects simultaneously, and ensuring brand consistency across all materials.


Responsibilities:

  • Proactively develop and oversee the end-to-end execution of comprehensive external marketing and communication strategies focused on driving growth, awareness and engagement for U.S. Specialty Insurance business lines. 

  • Lead development of campaigns and assets for U.S. product launches from concept to delivery

  • Work closely with Business Unit leaders, product leaders and regional leaders to develop and execute elements of strategic and integrated marketing campaigns and materials, with content channels including brochures, webpages, emails, social posts, advertising, thought leadership, tradeshows/events, infographics and videos. 

  • As needed, direct freelance designers, writers or external marketing agencies on specific project to ensure deliverables meet objectives and stay on budget.

  • Participate in regular outreach sessions with U.S. business leadership and Distribution Regional Leaders to understand key strategies and proactively contribute to marketing outreach, market awareness and visibility.

  • Edit, improve, and maintain product- and corporate-specific messaging and content to help achieve our business goals and to maintain consistent voice and representation across channels.

  • Drive content generation, including blog posts, news articles, press releases, sales collateral and presentation development.

  • Partner closely with channel leaders to optimize impact of campaigns internally and externally.

  • Uphold and ensure brand compliance. 

  • Facilitate business, legal and brand approval for content.

  • Commit to The Ascot Way: Demonstrate The Ascot Way in their daily interaction with colleagues, fostering colleague engagement and development, collaboration, inclusivity, and individual accountability.


Requirements:

  • Bachelor's degree in Journalism, Marketing, English, PR or related field (or equivalent experience) 

  • A minimum of 5 years of experience in Product/ B2b Marketing, preferably in (Re)Insurance. 

  • Insurance industry knowledge required.

  • Proficient in Microsoft PowerPoint and Canva, email platform experience a plus. 

  • Excellent writing and editing skills, with the ability to adapt writing to a variety of channels including digital, social, web, email and print. 

  • Adept at managing multiple priorities, ensuring strategic focus while maintaining flexibility.

  • Strong ability to problem-solve, with the ability to work effectively and efficiently with a team as well as independently in a deadline-driven environment. 

  • A highly collaborative team player who contributes positively to team culture.

 

 

Compensation 

Actual base pay could vary and may be above or below the listed range based on factors including but not limited to experience, subject matter expertise, and skills. The base pay is just one component of Ascot’s total compensation package for employees. Other rewards may include an annual cash bonus, and other forms of discretionary compensation awarded by the Company. 

The annualized base pay range for this role is: $120,000 - 140,000


Company Benefits 

The Company provides a competitive benefits package that includes the following (eligibility requirements apply): 

  • Health and Welfare Benefits: Medical (including prescription coverage), Dental, Vision, Health Savings Account, Commuter Account, Health Care and Dependent Care Flexible Spending Accounts, Life Insurance, AD&D, Work/Life Resources (including Employee Assistance Program), and more 
  • Leave Benefits: Paid holidays, annual Paid Time Off (includes paid state /local paid leave where required), Short-term Disability, Long-term Disability, Other leaves (e.g., Bereavement, FMLA, Adoption, Maternity, Military, Primary & Non-Primary Caregiver) 
  • Retirement Benefits: Contributory Savings Plan (401k)
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The Company
HQ: Bermuda, Bermuda
1,095 Employees

What We Do

Ascot Group is a global specialty insurance and reinsurance group with a record of underwriting excellence and superior claims service. Founded in 2001, Ascot provides a broad range of property and casualty products to customers worldwide through its Lloyd’s and Bermuda market platforms. In the United States, Ascot provides specialized insurance products to small and mid-sized businesses as well as offering underwriting services to high-quality carrier and syndicate partners.

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