Join us in pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably.
Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions.
Job Title: Product Marketing Manager
Job Site: 3100 Hansen Way, Palo Alto, California 94304
Minimum Requirements: A Master’s degree in Marketing, Business, Engineering or a related field (or foreign equivalent) and one (1) year of experience in the job offered, as a Marketing Analyst, Marketing Specialist, Product Marketing Manager, or a related occupation.
Job Duties: Prepare reports of findings, illustrating data graphically and translating complex findings into written text. Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand. Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, pollsters, and other professionals. Measure and assess customer satisfaction. Measure the effectiveness of marketing programs and strategies. Seek and provide information to help companies determine their position in the marketplace. Forecast and track marketing and sales trends, analyzing collected data. Gather data on competitors and analyze their prices, sales, and method of marketing and distribution. Attend staff conferences to provide management with information and proposals concerning the promotion, distribution, design, and pricing of company products or services. Develops marketing plans and activities for service offerings to establish, enhance or distinguish Varian’s products and services within the competitive arena. Oversees market research, monitors competitive activity and identifies customer needs. Establishes pricing strategies. Works with product management, global service marketing and sales to develop new or enhance existing service offerings. Develop new or enhance existing service offerings through collaboration with product management, global service marketing, and sales. Identify all main service competitors and monitor their service offerings. Monitor service performance Key Performance Indicators (KPIs). *Telecommuting is permitted. 25% International travel required in Canada, USA and Latin America.
Special Requirements: Must have experience and/or academic training with each of the following:
1. Market research
2. Pricing and positioning
3. Marketing program development
4. Product promotion
Rate of Pay: $142,002/year
Who we are: We are a team of more than 73,000 highly dedicated Healthineers in more than 70 countries. As a leader in medical technology, we constantly push the boundaries to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing. Our portfolio is crucial for clinical decision-making and treatment pathways.
How we work: When you join Siemens Healthineers, you become one in a global team of scientists, clinicians, developers, researchers, professionals, and skilled specialists, who believe in each individual’s potential to contribute with diverse ideas. We are from different backgrounds, cultures, religions, political and/or sexual orientations, and work together, to fight the world’s most threatening diseases and enable access to care, united by one purpose: to pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably.
To find out more about Healthineers’ specific businesses, please visit our company page here.
As an equal opportunity employer, we welcome applications from individuals with disabilities.
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What We Do
At Varian, a Siemens Healthineers company, we envision a world without fear of cancer.
For more than 70 years, we have developed, built and delivered innovative cancer care technologies and solutions for our clinical partners around the globe to help them treat millions of patients each year. With an Intelligent Cancer Care approach, we are harnessing advanced technologies like artificial intelligence, machine learning and data analytics to enhance cancer treatment and expand access to care. Our 10,000 employees across 70 locations keep the patient and our clinical partners at the center of our thinking as we power new victories in cancer care. Because, for cancer patients everywhere, their fight is our fight.
