Basic Capital is a fintech company disrupting America's $1T retirement industry by building the mortgage for retirement, unlocking market ownership, and making wealth accessible to every American. Our mission is to create products, platforms, and a credit marketplace that power a fundamentally new retirement system.
Our founding team includes leaders from Goldman Sachs, Uber, Block, Stripe, and Robinhood. We're backed by top investors such as Lux Capital, Forerunner Ventures, BoxGroup, SVAngel, Inspired Capital, and Henry Kravis. Based in Tribeca, NYC, we're assembling a lean, high-performance team committed to reducing wealth inequality. This role is in person five days a week at our Tribeca office.
For more information, visit Basic Capital's website.
We're hiring a Marketing Manager to own product marketing, sales materials and collateral, and events. Our buyers are CFOs and HR leaders at high-growth companies.
This role will own: the materials our sales team uses in deals, launch content for new features, our product newsletter, and events. Expect your time to split roughly evenly between producing content, project management, and big-picture work on what to make next.
Create and maintain sales collateral, working with the sales team to communicate our product effectively and help buyers make informed decisions
Write launch content for new features: LinkedIn posts, explainer videos, and announcements
Own regularly published newsletters around product, events, and industry topics
Plan and run events, conferences, and campaigns, including venues, vendors, and production
Track how all of it turns into pipeline and closed deals, to double-down on things that work the best
4+ years of marketing experience, including B2B
Experience creating sales collateral
Clear writing about complex financial or technical products
Experience running events or campaigns, including vendors, budgets, and timelines
Comfort with pipeline metrics, such as how many event attendees convert to demos
Daily use of AI tools in your work
Working knowledge of Figma
Experience marketing to CFOs, finance, or HR buyers
Marketing experience at a well-known company
Background in retirement, benefits, payroll, or financial services
Video production experience
Experience with Framer or building web pages with AI coding tools
High agency: You believe the world is malleable and want to shape it to your vision.
High tastes: You have strong opinions on what “good” looks like in your field. Craftsmanship matters.
Friction friendly: We debate pretty hard. Friction polishes the work. You challenge and expect to be challenged. Compromise leads to mediocrity.
Tenacity: Relentless work ethic in the face of adversity and rejection.
Grand ambition: We’re energized by people’s dreams, for the world and for themselves. Energize us.About Basic Capital
Skills Required
- 4+ years of marketing experience, including B2B marketing
- Experience creating sales collateral
- Ability to write clearly about complex financial or technical products
- Experience running events or campaigns, including managing vendors, budgets, and timelines
- Comfort with pipeline metrics and conversion analysis
- Daily use of AI tools
- Working knowledge of Figma
- Experience marketing to CFOs, finance, or HR buyers
- Marketing experience at a well-known company
- Background in retirement, benefits, payroll, or financial services
- Video production experience
- Experience with Framer or building web pages with AI coding tools
What We Do
Basic Capital is a fintech company disrupting the retirement industry by offering a platform that provides financing options for investments within IRAs and 401(k)s. Their mission is to create products and platforms that power a new retirement system and make wealth accessible to every American.









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