Product Marketing Manager

Posted 5 Days Ago
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Hiring Remotely in Cracow, Kraków, Małopolskie, POL
In-Office or Remote
Senior level
Hardware • Information Technology • Other • Software • Analytics
The Role
Own European go-to-market for Mapping & Routing: positioning, messaging, launches, and sales enablement. Lead analytics and AI transformation across product marketing: dashboards, reporting, performance measurement, and AI-driven workflows to improve productivity and drive adoption.
Summary Generated by Built In

Drive Growth and AI Innovation as Product Marketing Manager (Mapping & Routing)

Are you ready to shape the future of commercial navigation while leading cutting-edge AI and marketing analytics initiatives? Trimble is looking for a dynamic Product Marketing Manager to own the European go-to-market strategy for our industry-standard Mapping & Routing portfolio, while pioneering smart automation workflows that empower our entire high-performing product marketing team to thrive.

About Us:
Trimble is an industrial technology company transforming the way the world works by delivering solutions that enable our customers to thrive. We create technologies that connect the digital and physical worlds, helping our customers increase productivity, quality, safety, and sustainability. From purpose-built products to enterprise-level solutions, our technology empowers professionals in construction, geospatial, government, transportation, and more.

Trimble Transportation is transforming the global supply chain through intelligent, connected technology and workflows that are rooted in industry standard commercial maps and data. At the intersection of the physical and digital worlds, Trimble Transportation offers SaaS, web, mobile and installed solutions that improve efficiency, promote safety, optimize utilization, and enable collaboration. From planning to delivery, we provide cutting edge procurement, transportation management, mapping, routing, dispatch, navigation, location, fleet management, ELD compliance and asset maintenance solutions. For more information, visit: transportation.trimble.com.

What Makes This Role Great:
In this role, you will have a rare dual mandate: owning the go-to-market strategy for industry-standard commercial routing solutions while leading the analytics and AI transformation for our entire product marketing team. You will directly influence how global logistics leaders optimize their fleets while establishing yourself as a pioneer in AI-driven marketing workflows.

Key Exciting Responsibilities

Mapping & Routing portfolio

  • Own positioning and messaging, aligning stakeholders around a differentiated value proposition.
  • Lead GTM execution for product and feature launches — playbooks, communication plans, and internal readiness.
  • Address different customer profiles, from shippers, over carriers to partners. Find the right positioning and messaging to engage those personas. 
  • Champion the customer voice, turning trends and feedback into sharper value propositions.
  • Create sales enablement — one-pagers, decks, and competitive battlecards.
  • Measure launch performance and translate outcomes into recommendations for future releases.

Analytics & AI leadership

  • Analyze the product marketing effort — measure campaign, launch, and channel performance to guide focus.
  • Enable the team to work with data — dashboards, reporting templates, and self-serve analytics.
  • Report to leadership and partner teams, turning marketing data into clear, regular insights.
  • Lead AI workflows for Product Marketing — pilot and roll out AI tools and best practices that make the team faster.

Essential Skills & Experience

  • 5+ years of product marketing experience in B2B SaaS or industrial technology.
  • Strong analytical skills: measuring marketing performance and building reporting for the team and leadership.
  • Data fluency and enablement: hands-on with marketing data and tools like quicksight, google workspace, notion, etc.
  • Hands-on with AI tools for marketing — adopting AI tools and designing AI-assisted workflows that boost productivity.
  • Proven GTM execution that drives measurable adoption or revenue growth.
  • Strong cross-functional leadership — influencing stakeholders without formal authority.
  • Clear technical storytelling and writing for a professional audience.
  • Comfort in ambiguity, with agile, self-directed prioritization.

Bonus Points For:

  • Familiarity with mapping, routing, or telematics data.
  • Professional experience within the transportation, logistics, or fleet operations industries.

Logistics:
Location: Cracow, Poland or remote, Poland

Why You'll Love Working With Us
At Trimble, we're not just a company that "does good"—we are a team dedicated to making a tangible, positive Real-World Impact.
We build innovative solutions designed to solve the world's most critical challenges. From construction sites to transportation hubs, our work tangibly improves how people live, build, move, and grow.

You'll work on projects that truly matter: Our purpose-driven culture means you'll be helping to build and deliver solutions that make work faster, safer, and more sustainable for millions of people worldwide. Our impact is tangible, from connected machines that save fuel to data-driven insights that reduce waste.

Collaborate with like-minded people: Our strong internal culture is a "hidden gem."You will work with a collaborative, supportive team that shares your purpose and fosters a genuine sense of belonging. We're a company of "visionary pragmatists" who think boldly and build things that work.

Be an owner: Trimble thrives on individuals who take initiative and embrace ownership. You'll find an entrepreneurial spirit where success is often "self-authored," empowering proactive "doers."

Product Marketing Manager, PMM, Mapping and Routing, B2B SaaS, Go-To-Market, Product Launch, Marketing Analytics, AI Automation, Logistics Technology, Sales Enablement
 

How to Apply: Please submit an online application for this position by clicking on the ‘Apply Now’ button located in this posting.

Join a Values-Driven Team: Belong, Grow, Innovate. 

At Trimble, our core values of Belong, Grow, and Innovate aren't just words—they're the foundation of our culture. We foster an environment where you are seen, heard, and valued (Belong); where you have an opportunity to build a career and drive our collective growth (Grow); and where your innovative ideas shape the future (Innovate). We believe in empowering local teams to create impactful strategies, ensuring our global vision resonates with every individual. Become part of a team where your contributions truly matter. 

Candidate Privacy Notices by Country

If you need assistance or would like to request an accommodation in connection with the application process, please contact [email protected].

Skills Required

  • 5+ years of product marketing experience in B2B SaaS or industrial technology.
  • Strong analytical skills measuring marketing performance and building reporting for team and leadership.
  • Data fluency and enablement; hands-on with marketing data and tools like QuickSight, Google Workspace, Notion.
  • Hands-on experience with AI tools for marketing and designing AI-assisted workflows.
  • Proven go-to-market execution that drives measurable adoption or revenue growth.
  • Strong cross-functional leadership and ability to influence without formal authority.
  • Clear technical storytelling and professional writing skills.
  • Comfort with ambiguity and ability to prioritize autonomously in an agile environment.
  • Familiarity with mapping, routing, or telematics data.
  • Professional experience within transportation, logistics, or fleet operations industries.

Trimble Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Trimble and has not been reviewed or approved by Trimble.

  • Equity Value & Accessibility An employee stock purchase plan with a discount and lookback, plus RSUs in some roles, makes equity participation accessible. The ESPP is often highlighted as a standout part of the package.
  • Parental & Family Support Paid parental leave in the U.S. is characterized as solid and well-regarded. This support is repeatedly positioned as a strength within the broader benefits offering.
  • Leave & Time Off Breadth PTO is described as generous, with some groups using flexible or unlimited models. Paid holidays and flexible time-off approaches contribute meaningfully to work-life support.

Trimble Insights

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The Company
HQ: Westminster, CO
10,001 Employees

What We Do

Trimble is transforming the way the world works by delivering products and services that connect the physical and digital worlds. Core technologies in positioning, modeling, connectivity and data analytics enable customers to improve productivity, quality, safety and sustainability. From purpose built products to enterprise lifecycle solutions, Trimble software, hardware and services are transforming industries such as agriculture, construction, geospatial and transportation. For more information about Trimble (NASDAQ:TRMB), visit: www.trimble.com. Trimble products are used in over 141 countries around the world. Employees in more than 30 countries, coupled with a highly capable network of dealers and distribution partners serve and support customers worldwide. As the market leader in most of our businesses, we offer a compelling value proposition to our customers based on productivity, return on investment and environmental stewardship. Come position yourself with an innovative industry leader and position yourself for success.

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