Product Marketing Manager- Offers

Posted Yesterday
Be an Early Applicant
Hiring Remotely in United States
Remote
100K-135K Annually
Mid level
Cloud • Information Technology
The Role
Lead development and optimization of customer offers to drive subscriber growth and profitability. Build financial models and business cases, evaluate pricing/packaging across segments and channels, partner cross-functionally (Finance, Product, Marketing, Analytics), and deliver executive-ready insights to influence offer strategy and execution.
Summary Generated by Built In
This role is central to developing and optimizing customer offers that drive subscriber growth, strengthen customer value, and maximize long-term profitability across acquisition, existing customer, retention, and SVOD portfolios.

You'll combine analytical expertise, financial acumen, and marketing strategy to shape their portfolio of offers. Beyond building business cases, you'll partner with strategy owners to challenge assumptions, refine offer concepts, and identify better solutions before they reach execution. Success in this role requires thinking holistically across products, channels, customer segments, and lifecycle touchpoints—recognizing dependencies across pricing, packaging, promotions, and customer experiences to develop strategies that are financially sound, operationally executable, and compelling for customers.

Job Responsibilities
Essential Functions:
  • Challenge and validate assumptions, and partner with strategy owners to refine offer concepts before business cases are developed.
  • Develop business cases and financial models that evaluate acquisition, existing customer retention, and SVOD offers.
  • Evaluate offers across products, channels, customer segments, and lifecycle touchpoints to support a cohesive offer, pricing, and packaging strategy.
  • Build forecasts and financial models using sound assumptions when data is limited or ambiguous.
  • Partner with Finance, Sales, Marketing, Analytics, and Product teams to develop and execute offer strategies.
  • Deliver executive-ready insights and presentations that simplify complex analyses and support strategic decision-making.
  • Proven strength in financial modeling, business case development, and strategic analysis.
  • Ability to balance customer, marketing, financial, and operational perspectives when evaluating business opportunities.
  • Demonstrated ability to influence strategy by asking insightful questions, challenging assumptions, and recommending better solutions.
  • Experience evaluating complex business decisions that span multiple products, customer segments, and cross-functional organizations.
  • Ability to simplify complexity while recognizing dependencies across pricing, packaging, promotions, and customer lifecycle strategies.
  • Collaborative mindset with the curiosity and business judgment to thrive in a fast-paced, evolving environment.

Position type
  • Full time

Travel:
  • May be requested to travel for in-person team meetings once or twice a year.


Job Qualifications
Education/Certifications:
  • Bachelor’s degree in Business

Preferred Education/Certifications:
  • Economics, Finance, Marketing, or related field preferred

Experience:
  • Experience in pricing, offer strategy, customer acquisition, and retention marketing.
  • Experience in subscription-based, streaming (SVOD), telecommunications, media, or other recurring revenue businesses.
  • Experience with Power BI, Tableau, or similar business intelligence tools.
  • Ability to present complex analyses to senior leaders and influence strategic decisions.

Skills and Qualifications:
  • Advanced Excel and PowerPoint skills; SQL/Snowflake. BI tools (Power BI, Tableau) are a plus.
  • Background in pricing and offers, subscription, streaming, or recurring revenue businesses.
  • Strong analytical, problem-solving, and communication skills.


Physical Requirements:
N/A

Disclaimer: The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed, as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

Benefits
  • Medical, Dental, Vision, and Life Insurance
  • Flexible Spending Accounts (Medical and Dependent Care)
  • 401(k) Plan with Company Match
  • Generous Paid Time Off
  • 10.5 Paid Holidays
  • Career Development Opportunities


About
At Group O, it’s our employees who we value most. That’s why we provide a supportive environment where employees are given every opportunity to excel. Group O offers a wide variety of careers with room for professional growth and advancement, and we are always looking for motivated individuals to join our team. At Group O, our employees’ health and well-being is equally as important as the work they perform. We back up that philosophy by providing a competitive benefits package that supports now and for their future.In 1974, Bob Ontiveros saw an opportunity to live the American dream and build a company for himself and his family. 50 years later, the packaging company he originally founded out of the back of his station wagon - Group O is ranked by the United States Hispanic Chamber of Commerce as one of the top five Latino-owned businesses in the country. Group O has gained prestige for helping Fortune 500 companies like Samsung, Michelin, Caterpillar, and PepsiCo turn their most complex business challenges into centers of profitability and efficiency. Headquartered in Milan, IL, Group O employs over 1,200 employees.

Skills Required

  • Bachelor's degree in Business
  • Degree in Economics, Finance, Marketing, or related field
  • Experience in pricing, offer strategy, customer acquisition, and retention marketing
  • Experience in subscription-based, streaming (SVOD), telecommunications, media, or other recurring revenue businesses
  • Advanced Excel skills
  • Advanced PowerPoint skills; ability to create executive-ready presentations
  • Experience with SQL and Snowflake
  • Experience with Power BI, Tableau or similar BI tools
  • Proven strength in financial modeling and business case development
  • Ability to present complex analyses to senior leaders and influence strategic decisions
  • Strong analytical, problem-solving, and communication skills
  • Collaborative mindset and ability to work cross-functionally
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The Company
HQ: Milan, IL
498 Employees
Year Founded: 1974

What We Do

Group O is an end-to-end business process outsourcing provider specializing in innovative, technologically driven marketing, supply chain, and packaging solutions. The Marketing Division specializes in loyalty and reward program management utilizing O-vations™ Loyalty and Reward platform, Omni-channel customer care and sales centers, as well as program analytics and supportive creative services. The Supply Chain division is committed to giving clients a competitive edge through comprehensive solutions. Services include kitting and sub-assembly, forward and reverse logistics, device management, spend management and order and inventory management solutions. The Packaging Division is dedicated to keeping client packaging operations running efficiently by procuring and distributing packaging materials, maintaining equipment, and optimizing packaging materials utilizing Smart Audit™ Analysis. Headquartered in Milan, IL, Group O is one of the largest Hispanic-owned companies in the United States with more than 1,200 employees. To learn more, visit www.GroupO.com.

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