Product Marketing Manager (m/f/d)

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Heidelberg, Baden-Württemberg, DEU
In-Office
Robotics • Analytics • Energy
The Role

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we’ll give you what you need to make it happen. It won’t always be easy, growing takes grit. But at ABB, you’ll never run alone. Run what runs the world.

This Position reports to:

Marketing & Sales Manager


 

The work model for the role is: hybrid / #LI-Hybrid

Key responsibilities

In this role, you will have the opportunity to represent global divisions in the country to drive sales and market growth. Each day, you will oversee sales and marketing activities and support Sales organizations in driving sales and services for all products of low voltage distribution enclosers, meter boards and consumer units as well as DIN Rail products like MCBs, RCDs, SPDs, AFDDs including the related accessories, energy management, metering and other modular Din Rail Devices. You will also showcase your expertise by defining, planning, and ensuring the implementation of product marketing strategies in line with global product strategy.
This role is contributing to the Business Line Energy distribution in Germany. Main departments to work with are the global product management, local sales and local marketing / communication.
You will be mainly accountable for:

  • Creating, planning, and ensuring implementation of the local go-to-market product marketing strategy, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy.
  • Focusing on achievement of the target set for metrics like total demand orders (by ABB and third-party), growth margin percentage, net price variance, Net Promoter Score (NPS), inventory turn on finished goods, and on-time delivery as requested.
  • Evaluating market opportunities, determining appropriate activities aligned with the overall strategy, and coordinating opportunities across local divisions and local business units, as appropriate.
  • Ensuring balanced growth for all product lines, product groups, and business units and creating product demand by promoting technical aspects, providing solutions, and utilizing value-based selling approach.

Qualifications for the role

  • You enjoy working with colleagues in different countries with different cultural behavior to provide the best fitting solutions for the German market.
  • Ability to demonstrate your experience in low voltage electrical installations. You have several years of experience in electrical engineering, electrical installation or similar technical working profile.
  • You are qualified in personnel management.
  • You are at ease communicating in German and English language.

Benefits

  • Employee stock purchase plan
  • Learning and development opportunities
  • Children's holiday week
  • Personal coaching offers

Interested in joining our team? We are looking forward to receiving your complete application through our online tool. In the case of equal suitability, people with severe disabilities and their equals are given preference.

ABB AG

+49 (0) 621 381 3500

Be part of something bigger. Here, progress is driven forward, teams take initiative, and together we move the world forward. Run what runs the world.

#ABBCareers #RunwithABB #Runwhatrunstheworld

We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.

ABB Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about ABB and has not been reviewed or approved by ABB.

  • Healthcare Strength Healthcare coverage is described as comprehensive, with medical, dental, vision, mental health support, and disability and life insurance included. Immediate eligibility in some roles reinforces the sense of dependable core coverage.
  • Leave & Time Off Breadth Time-off offerings are described as broad, including paid holidays, sick days, volunteer time, sabbaticals, and, in some cases, 25 days of PTO. Flexible scheduling and remote-work options add to perceived time-off and flexibility value.
  • Retirement Support Retirement benefits are positioned as robust, including a 401(k) with company contributions or matching and, in some cases, profit sharing or pension savings. Stock purchase/share acquisition programs complement longer-term savings options.

ABB Insights

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The Company
HQ: Zürich
104,000 Employees
Year Founded: 1988

What We Do

ABB is a leading global technology company that energizes the transformation of society and industry to achieve a more productive, sustainable future. By connecting software to its electrification, robotics, automation and motion portfolio, ABB pushes the boundaries of technology to drive performance to new levels. With a history of excellence stretching back more than 130 years, ABB’s success is driven by about 110,000 talented employees in over 100 countries. www.abb.com

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