Experian is a global data and technology company, powering opportunities for people and businesses around the world. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more. Experian invests in people and new advanced technologies to unlock the power of data. We have an amazing team of 25,200 people in 32 countries.
Job DescriptionWe're looking for a Product Marketing Manager, with experience working within a consumer facing organisation, to own the strategy behind some of our most important innovative consumer propositions, partnering with Product from the earliest stages of discovery through to launch. You'll help identify customer problems worth solving, shape product direction, define compelling propositions and ensure every product we build delivers meaningful customer and commercial impact.
This is a strategic, upstream role. You'll work alongside Product Managers, Designers, Researchers and Analysts to bring customer, market and competitive insight into the 0-1 product process. You'll influence directly what gets built, who it's built for and how we create products that can then scale in market.
What you will own:
Product strategy & discovery
- Partner with the Innovation & Growth Domains from discovery through to launch, helping identify customer problems, validate opportunities and shape product direction.
- Bring together customer, market and competitor insight to influence roadmap priorities and identify where we can create the greatest value.
- Define target customer segments, value propositions and positioning for new products and features.
Proposition & Go-to-Market
- Lead product marketing for new innovations, propositions and features from concept through launch and optimisation.
- Turn complex product capabilities into compelling customer propositions that drive understanding, adoption and growth.
- Measure product adoption and customer outcomes, using insight and experimentation to continuously improve performance.
Leadership & influence
- Build trusted partnerships across Product, Design, Research, Analytics and Marketing to deliver customer and commercial outcomes.
- Influence senior stakeholders through evidence, customer insight and commercial thinking.
- Champion modern product marketing by using AI and emerging technologies to accelerate customer insight, proposition development and decision-making.
- Experience in B2C product marketing, product strategy or customer-led marketing within a digital consumer business.
- Proven experience taking products, propositions or customer experiences from 0→1, working alongside Product Managers through discovery, validation, launch and iteration.
- Demonstrable experience influencing product strategy and roadmap decisions through customer, market and competitive insight.
- Strong experience defining positioning, propositions and go-to-market strategies that drive customer adoption.
- Deep understanding of customer research, experimentation and data-informed product development.
- Excellent stakeholder management skills, with the ability to influence senior Product, Design and Commercial leaders.
- Experience using AI and modern tooling to accelerate insight generation, proposition development and product marketing workflows.
- Comfortable operating in fast-moving environments with high levels of ownership, autonomy and ambiguity.
Benefits package includes:
- Hybrid working - 40% office based
- Great compensation package and discretionary bonus
- Core benefits include Pension, Bupa healthcare, Sharesave Scheme and more
- 25 days annual leave with 8 bank holidays and 3 volunteering days. You can purchase additional annual leave.
Our uniqueness is that we celebrate yours. Experian's people first, inclusive and purpose driven culture is multi award-winning; World's Best Workplaces™ 2025 (Fortune Global Top 25), Great Place To Work™ in 26 countries to name a few. Check out Experian Life on social or explore our Careers Site to understand why. Experian is also proud to be an Equal Opportunity and Affirmative Action employer. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.
Grade: D/EB8
#LI-DS1 #LI-Hybrid
Recruitment Fraud Awareness - Experian's recruitment process is conducted only through authorised channels. Recruitment communications will only be sent from an @experian.com email address. Experian will never ask candidates to make any payment as part of an application, interview, assessment, onboarding, or recruitment process. To apply for roles or verify opportunities, please visit experian.com/careers.
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Skills Required
- Experience in B2C product marketing, product strategy, or customer-led marketing within a digital consumer business
- Experience taking products, propositions, or customer experiences from 0 to 1 through discovery, validation, launch, and iteration
- Experience influencing product strategy and roadmap decisions through customer, market, and competitive insight
- Experience defining positioning, propositions, and go-to-market strategies that drive customer adoption
- Understanding of customer research, experimentation, and data-informed product development
- Excellent stakeholder management skills and ability to influence senior Product, Design, and Commercial leaders
- Experience using AI and modern tooling to accelerate insight generation, proposition development, and product marketing workflows
- Comfort operating in fast-moving environments with ownership, autonomy, and ambiguity
Experian Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Experian and has not been reviewed or approved by Experian.
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Healthcare Strength — Medical and dental coverage is described as strong, with expanded mental health resources and telemedicine options. Coverage includes inclusive services such as gender transition and fertility support.
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Leave & Time Off Breadth — Time-off offerings are generous, including substantial PTO/vacation, paid holidays, and paid volunteer days with options to purchase additional leave. Parental leave is available for birth and non-birth parents alongside flexible working arrangements that support work-life balance.
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Retirement Support — Retirement programs include a 401(k) with company matching and contributory pension schemes in some regions. These elements complement base pay and bonuses to form a competitive total rewards package.
Experian Insights
What We Do
Experian unlocks the power of data to create opportunities for consumers, businesses and society. During life’s big moments – from buying a home or car, to sending a child to college, to growing a business exponentially by connecting it with new customers – we empower consumers and our clients to manage data with confidence so they can maximize every opportunity. We gather, analyse and process data in ways others can’t. We help individuals take financial control and access financial services, businesses make smarter decision and thrive, lenders lend more responsibly, and organizations prevent identity fraud and crime. For more than 125 years, we’ve helped consumers and clients prosper, and economies and communities flourish – and we’re not done. Our 20,600 people in 43 countries believe the possibilities for you, and our world, are growing. We’re investing in new technologies, talented people and innovation so we can help create a better tomorrow. About Experian: Bringing data to life requires creativity, passion, flexibility and expertise. We want you to share in our success. That's why we offer rewards that recognise great performance. Working in a culture of collaboration, achievement and respect we will give you the support and encouragement you need to develop your skills and talents and progress your career. Everyday our people bring enthusiasm, innovation and inspiration to work and if this sounds like you connect with us at Experian.
