Product Marketing Manager, Industry

Posted Yesterday
Hiring Remotely in United States
Remote
156K-233K Annually
Senior level
Artificial Intelligence • Big Data • Cloud • Information Technology • Software • Cybersecurity • Data Privacy
Rubrik is on a mission to secure and accelerate the world's AI transformation.
The Role
The role involves developing product messaging, executing go-to-market strategies, producing content, conducting market research, and enabling sales teams for industry solutions.
Summary Generated by Built In

About Team & Role
Rubrik's Product Marketing Team is growing and we're looking for individuals to join us at one of the most pivotal moments in our journey. Our team breaks boundaries and challenges the status quo, innovating along the way. We embrace a culture of opportunity and empowerment, allowing team members to take their best ideas and see them to fruition, while constantly exploring one-of-a-kind strategies. Come be part of a team bringing a fresh perspective to data protection and enterprise AI. Join us and let's be unstoppable, together.

We are looking for a talented Product Marketing Manager to join our team to focus on growing our strategic Industry Product Marketing business. Reporting to the Director of Product Marketing for Industry & MSPs, you will be responsible for executing go-to-market programs, field enablement, and pipeline initiatives targeted at Industries.  You will work closely with sales, product, partner, and demand generation teams to bring Rubrik's story to market with precision and impact.
What You’ll Do:
-Product Positioning & Messaging: Develop impactful product messaging and positioning that communicates Rubrik's value proposition effectively to Industry IT and Security Leaders.
-Go-to-Market (GTM) Strategy: Work with the product, sales, and broader marketing teams to create and execute successful GTM plans for new launches and product updates for Rubrik’s industry solutions.
-Content Creation: Produce a variety of content, including sales enablement tools, product collateral, customer case studies, webinars, blogs, and whitepapers.
-Market Research: Stay up-to-date on market trends, competitive landscape, and customer pain points specific to industries to inform messaging, product roadmap, and go-to-market initiatives.
-Sales Enablement: Develop training materials, battlecards, and product demonstrations to empower sales teams with the knowledge and tools they need to effectively sell Rubrik's industry solutions.
-Customer Engagement: Collaborate with the Sales, Customer Success and Product teams to gather customer insights, use cases, and feedback to refine product messaging and build customer advocacy.
-Cross-Functional Collaboration: Partner closely with Product Management, Sales, Demand Generation, and Customer Success to align marketing strategies with product and business goals for industries.
Required Experience:
-7+ years of experience in product marketing, preferably in cybersecurity, cloud, or SaaS environments with a focus on industry product marketing, particularly in the public sector, healthcare, or financial services markets
-Strong understanding of industry-specific challenges, market dynamics, and customer challenges.
-Proven track record in developing compelling product messaging and sales enablement content.
-Ability to collaborate effectively with cross-functional teams in a dynamic, fast-paced environment.
-Analytical mindset with the ability to leverage market data and customer insights to inform strategy.
-Bachelor’s degree in Marketing, Business, Computer Science, or a related field.
#LI-Remote

The minimum and maximum base salaries for this role are posted below; additionally, the role is eligible for bonus potential, equity and benefits. The range displayed reflects the minimum and maximum target for new hire salaries for the role based on U.S. location. Within the range, the salary offered will be determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
US (SF Bay Area, DC Metro, NYC, Seattle) Pay Range
$155,500$233,300 USD
The minimum and maximum base salaries for this role are posted below; additionally, the role is eligible for bonus potential, equity and benefits. The range displayed reflects the minimum and maximum target for new hire salaries for the role based on U.S. location. Within the range, the salary offered will be determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
US2 (all other US offices/remote) Pay Range
$140,000$210,000 USD
Join Us in Securing and Accelerating the World's AI Transformation

Rubrik (RBRK), the Security and AI Operations Company, leads at the intersection of data protection, cyber resilience, and enterprise AI acceleration. Rubrik Security Cloud delivers complete cyber resilience by securing, monitoring, and recovering data, identities, and workloads across clouds. Rubrik Agent Cloud accelerates trusted AI agent deployments at scale by monitoring and auditing agentic actions, enforcing real-time guardrails, fine-tuning for accuracy and undoing agentic mistakes. 

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Inclusion @ Rubrik

At Rubrik, we are dedicated to fostering a culture where people from all backgrounds are valued, feel they belong, and believe they can succeed. Our commitment to inclusion is at the heart of our mission to secure the world’s data.

Our goal is to hire and promote the best talent, regardless of background. We continually review our hiring practices to ensure fairness and strive to create an environment where every employee has equal access to opportunities for growth and excellence. We believe in empowering everyone to bring their authentic selves to work and achieve their fullest potential.

Our inclusion strategy focuses on three core areas of our business and culture:
  • Our Company: We are committed to building a merit-based organization that offers equal access to growth and success for all employees globally. Your potential is limitless here.

  • Our Culture: We strive to create an inclusive atmosphere where individuals from all backgrounds feel a strong sense of belonging, can thrive, and do their best work. Your contributions help us innovate and break boundaries.

  • Our Communities: We are dedicated to expanding our engagement with the communities we operate in, creating opportunities for underrepresented talent and driving greater innovation for our clients. Your impact extends beyond Rubrik, contributing to safer and stronger communities.

Equal Opportunity Employer/Veterans/Disabled

Rubrik is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Rubrik provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Rubrik complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. 

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please contact us at [email protected] if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.

EEO IS THE LAW

NOTIFICATION OF EMPLOYEE RIGHTS UNDER FEDERAL LABOR LAWS

Skills Required

  • 7+ years of experience in product marketing, preferably in cybersecurity, cloud, or SaaS environments
  • Strong understanding of industry-specific challenges and market dynamics
  • Proven track record in developing compelling product messaging and content
  • Ability to collaborate effectively with cross-functional teams
  • Analytical mindset with market data and customer insights
  • Bachelor's degree in Marketing, Business, Computer Science, or a related field

What the Team is Saying

Isabelle Stepien
Eric Chang
Lewi Abseno
Khushboo Kashyap

Rubrik Compensation & Benefits Highlights

  • Healthcare Strength Medical coverage includes multiple UMR PPO/HDHP and Kaiser HMO options with 100% preventive care and relatively low employee premiums, plus dental and vision. HSA contributions of $900 individual and $1,800 family further strengthen value for HDHP enrollees.
  • Parental & Family Support Family-forming benefits include support via Carrot/Progyny with up to $25,000 lifetime reimbursement for fertility, adoption, and surrogacy, alongside paid parental and family care leave. This breadth supports diverse paths to parenthood and caregiving needs.
  • Wellbeing & Lifestyle Benefits Mental health access via Modern Health provides 10 therapy and 10 coaching sessions at no cost, complemented by a $50/month Forma wellness stipend. Additional perks such as commuter benefits, legal and pet insurance, and hybrid work broaden lifestyle support.

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The Company
HQ: Palo Alto, CA
3,000 Employees
Year Founded: 2014

What We Do

Rubrik (NYSE: RBRK), the Security and AI Operations Company, leads at the intersection of data protection, cyber resilience, and enterprise AI acceleration. Rubrik Security Cloud delivers complete cyber resilience by securing, monitoring, and recovering data, identities, and workloads across clouds. Rubrik Agent Cloud accelerates trusted AI agent deployments at scale by monitoring and auditing agentic actions, enforcing real-time guardrails, fine-tuning for accuracy and undoing agentic mistakes.

Why Work With Us

At Rubrik, we believe in the Power of You. You have limitless potential to grow, innovate, and create meaningful impact. United by our purposeful mission, we empower you to boldly pursue your ambitions, shape the future of cybersecurity, and make your unique mark on what we're building. Join us, and unlock your infinite potential.

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Rubrik Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

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