Product Marketing Manager (f/m/d)

Reposted Yesterday
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Holzwickede, Nordrhein-Westfalen, DEU
In-Office
Mid level
Transportation
The Role
The Product Marketing Manager will lead marketing initiatives, execute campaigns, and create content to enhance market awareness and customer engagement in the logistics sector.
Summary Generated by Built In

What You Can Expect:

  • Act as the primary marketing partner for our Business Unit Warehousing Solutions, translating business objectives into impactful marketing initiatives
  • Develop and execute global and local marketing campaigns that strengthen market awareness and customer engagement
  • Lead marketing activities for product launches, ensuring successful go-to-market execution and stakeholder alignment
  • Create compelling sales enablement, marketing and social media content that highlights customer benefits and product differentiation
  • Analyze market trends, customer needs and competitive developments to identify growth opportunities and share best practices
  • Collaborate closely with international stakeholders across functions to drive alignment and maximize business impact

What You Bring:

  • Completed education or studies, ideally with a focus on Marketing, Business, Management or a comparable qualification
  • A minimum of 3 years of professional experience in Product Marketing, Marketing or a related commercial function, ideally within logistics, supply chain or a comparable B2B environment
  • Strong understanding of products, customer needs and market dynamics, ideally within the logistics industry
  • Confident and professional communicator with the ability to influence stakeholders, drive initiatives forward and build strong cross-functional relationships
  • Proactive, customer-focused and results-oriented mindset with a high level of ownership
  • Strong analytical and data-driven thinking combined with a global perspective and commercial awareness
  • High degree of flexibility, resilience and hands-on mentality in a dynamic international environment
  • Ability to manage multiple stakeholders, align different interests and achieve results in a matrix organization
  • Professional communication skills in English and German, both written and spoken; English at a minimum B2 level

Skills Required

  • 3 years of professional experience in Product Marketing or related
  • Completed education or studies in Marketing, Business, Management, or comparable
  • Professional communication skills in English and German
  • Strong understanding of products and market dynamics in logistics
  • Ability to influence stakeholders and build relationships
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The Company

What We Do

Niederrheinische Verkehrsbetriebe AG (NIAG) is a regional transport company based in Moers, Germany, that provides comprehensive bus and rail services to the Lower Rhine region.

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