Product Marketing Manager - Enterprise

Product Marketing Manager – Enterprise

WEKA is architecting a new approach to the enterprise data stack built for the AI era. The WEKA® Data Platform sets the standard for AI infrastructure with a cloud and AI-native software solution that can be deployed anywhere. It transforms legacy data silos into data pipelines that make GPUs, AI, and other performance-intensive workloads run faster, work more efficiently, and consume less energy.

WEKA is a pre-IPO, growth-stage company on a hyper-growth trajectory. We’ve raised $375M in capital with dozens of world-class venture capital and strategic investors. We help the world’s most innovative enterprises and research organizations, including 12 of the Fortune 50, reach discoveries, insights, and outcomes faster and more sustainably

We’re passionate about helping our customers overcome complex data challenges to accelerate their innovation and help grow their businesses. If you share our passion, we invite you to join us on this exciting journey.

Position Overview:

The product marketing team distills complex technologies into clear customer stories that communicate our benefits and then works with marketing and sales teams to ensure they are leveraged to drive demand. We develop awesome marketing assets, measure our success and look for ways to improve. We juggle multiple priorities and execute high quality deliverables small and large.

We are seeking an experienced, energetic, results-driven storyteller to bring our industry leading Data Platform to life for enterprise customers, analysts, and sales teams. You will be responsible for creating compelling demand generation content that drives customer engagement and supports our overall marketing and sales objectives.

You're an experienced enterprise product marketer who is ready for the challenge of joining a fast-growing company. You are creative, resourceful, and goal oriented. You enjoy the ability to deliver clear written and visual material to tell outstanding stories that inspire customers to buy your products and influencers to write about them. You are familiar with cloud storage technologies and how best to communicate their benefits to various audiences.

Responsibilities Include:

• Create engaging and persuasive content, including webinars, whitepapers, case studies, blog posts, videos, and other digital assets, to generate awareness, interest, and demand for our products.
• Collaborate with product management and subject matter experts to understand product features, competitive landscape, and customer needs, and effectively communicate these messages to the target audience.
• Measure and analyze the performance of demand generation content and campaigns, using relevant metrics and analytics tools, and make data-driven recommendations for improvement.
• Regularly engage with industry analysts to keep them up to date on our product and solutions, test product messaging and positioning, and solicit feedback from their view of the market
• Work closely with the marketing team to optimize content for various channels, including social media, email marketing, paid advertising, and website content, ensuring consistent messaging and branding.
• Use market insight and customer data to drive product requirements and collaborate on product definitions and positioning

Primary Qualifications

• You have over 5 years of experience in enterprise product and/or solution marketing
• You are a storyteller able to break down complex concepts into simple and clear terms and a strong writer and visual communicator
• Demonstrated experience in creating a wide range of content, such as webinars, whitepapers, case studies, blog posts, and videos.
• You have demonstrated ability in launching and growing innovative enterprise technology products through the product lifecycle
• You are a problem solver who thrives in a high growth environment and possesses a positive “can do” attitude
• You bring either subject matter expertise in cloud and data or you have the curiosity and desire to dig in and understand technology and its impact
• You have a bachelor’s degree in a relevant field or equivalent work experience, MBA or advanced degree a plus.

Concerned you don’t meet every qualification? Don’t let it stop you from applying!
WEKA is committed to building a diverse, inclusive, and authentic workplace. If you are excited about this position but don’t meet every qualification in the job description, we encourage you to apply anyway – you may just be the right candidate for this or other positions at WEKA.

WEKA is an equal opportunity employer that prohibits discrimination and harassment of any kind. We provide equal opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.