Emergent builds autonomous coding agents that replace traditional software development by generating, testing, and deploying production applications directly from plain-language intent. Our systems run in production at global scale and are used to build millions of real applications.
Since public launch, Emergent has reached $100M ARR in 8 months. 9M+ users across 190+ countries have built 7M+ applications on Emergent. We've raised $100M+, backed by Khosla Ventures, SoftBank, Google, Lightspeed, Prosus, Together, and Y Combinator.
We're solving the hard part of AI-driven software creation: correctness, reliability, security, and scale in real production systems. The team is built by repeat founders, Olympiad medalists, and leaders from Google, Amazon, and Dropbox.
We're hiring builders who want ownership, speed, and impact at global scale.
The Role
Emergent is one of the fastest-growing AI products on the planet, and we're just getting started. As Product Marketing Lead, you own how the world understands what we build and why it matters. You'll shape the narrative for our app builder and AI agent platform, turn product capabilities into stories that move millions of entrepreneurs and business owners, and make sure every launch lands with the impact it deserves. This is a rare seat: a generational product, a category being defined in real time, and the chance to write the playbook that brings it to market.
What You'll Do:
- Own core messaging and positioning for Emergent products, including the app builder and AI agent platform. Set the narrative that every channel, asset, and team member rallies around.
- Run market research and competitive intelligence. Know the landscape better than anyone, and turn that knowledge into sharper positioning and faster product bets.
- Quarterback major product launches and smaller feature release cycles. Lead cross-functional GTM from kickoff through post-launch analysis.
- Get customer feedback directly from the source through user interviews, qualitative research, and usage pattern analysis. Bring the voice of the customer into every room.
- Translate core messaging into segmented channel and journey-level copy that engages and connects with our audiences across web, lifecycle, paid, social, and in-product surfaces.
- Partner across teams: work with Product on roadmap and launches, Growth on funnel performance, Brand and Content on creative execution, and Sales on enablement.
Who You Are:
- 8+ years in product marketing at a high-growth tech company, with a track record of owning launches and positioning for products at meaningful scale.
- Exceptional writer and verbal communicator. Your copy is clear, punchy, and on-strategy. You can move from a positioning doc to a homepage hero to a launch tweet without losing the thread.
- You adopt and apply AI into your daily workflows to 10x your impact and output. You're not curious about AI in the abstract; you ship with it every day.
- Insatiable curiosity for the new AI stack. You want to understand how agents work, how entrepreneurs and business owners think, and how to position products that didn't exist 18 months ago.
- Customer-obsessed and data-informed. You start with insight, pressure-test with research, and ship with conviction.
- Proven track record of exceptional performance in a fast-paced environment, with the organizational chops to run multiple projects on tight deadlines without dropping balls.
- Excellent attention to detail. You sweat the comma, the headline, and the handoff.
- Bias for action. You ship, learn, and iterate faster than the market expects.
Why Join Us:
- Build the marketing engine for products used by millions of entrepreneurs and business owners worldwide.
- Work with a high-caliber, maker-first team solving frontier AI problems.
- Competitive compensation and meaningful equity.
- Fast learning, real impact, and a clear path to ownership and growth.
Benefits and Perks:
- 401(k)
- Health, dental, and vision insurance
- Unlimited Paid Time Off: take the time you need to recharge and come back refreshed
- Flexible Working Hours: work arrangements that fit your life and commitments
The compensation range for this role is: 200,000 USD - 250,000 USD + Bonus + ESOPs
Let's build the future of software together.
Skills Required
- 8+ years in product marketing at a high-growth tech company
- Proven track record owning product launches and positioning at meaningful scale
- Exceptional written and verbal communication skills; strong copywriting
- Adopt and apply AI in daily workflows to increase output
- Experience running market research and competitive intelligence
- Experience leading cross-functional go-to-market from kickoff through post-launch analysis
- Customer research experience: user interviews, qualitative research, usage analysis
- Ability to translate core messaging into segmented channel and journey-level copy (web, paid, social, lifecycle, in-product)
- Proven ability to manage multiple projects under tight deadlines without dropping balls
- Excellent attention to detail
What We Do
Backed by Lightspeed, Y Combinator, Together Fund, and Prosus, Emergent is reimagining how software gets built. Our vision is to democratize development, enabling anyone with an idea to become a creator and making software accessible to a billion people worldwide. Our autonomous coding agents turn plain-language ideas into fully functional applications, tested, version-controlled, and deployable in minutes. What once took weeks now happens with a single click. Enterprises use Emergent to write, maintain, and test millions of lines of code autonomously, cutting development cycles from months to days. Headquartered in San Francisco, we’re led by repeat entrepreneurs with a proven track record of building successful startups, joined by a world-class team of Olympiad medalists, IIT & IIM alumni, and veterans from Google, Amazon, and Dropbox. Together, we’re building at the frontier of AI and systems engineering—shipping daily and setting new standards for AI-driven development. In just 90 days, we scaled to $15M ARR, making us one of the fastest-growing AI startups in the world, with users across 180+ countries. Join us in shaping the future of software development.
