Product Marketing Lead

Clay is a creative tool for growth. Our mission is to help businesses grow  — without huge investments in tooling or manual labor. We’re already helping over 100,000 people grow their business with Clay. From local pizza shops to enterprises like Anthropic and Notion, our tool lets you instantly translate any idea that you have for growing your company into reality.
We believe that modern GTM teams win by finding GTM alpha—a unique competitive edge powered by data, experimentation, and automation. Clay is the platform they use to uncover hidden signals, build custom plays, and launch faster than their competitors. We’re looking for sharp, low-ego people to help teams find their GTM alpha.

Why is Clay the best place to work?

• Customers love the product (100K+ users and growing)

• We’re growing a lot (6x YoY last year, and 10x YoY the two years before that)

• Incredible culture (our customers keep applying to work here)

• Well-resourced - We raised a $100M Series C in 2025 at a $3.1B valuation and are backed by world-class investors like Capital G (Google), Sequoia and Meritech

Read more about why people love working at Clay here and explore our wall of love to learn more about the product.

Product Marketing Lead @ Clay

We are seeking a Product Marketing Lead to join our Marketing team. As a senior individual contributor, you will play a pivotal role in defining and executing our product marketing strategy. Your efforts will directly influence how our products are perceived in the market and how effectively we reach our target audiences.
What You'll Do

• You will be the main driver of Clay’s market intelligence efforts - conducting in-depth analyses to understand market trends, industry penetration, customer needs, competitive landscapes.

• You will know our customer and product like no one else. If you are a passionate Clay user, you’ve got a head start but you will need to deeply understand our product, audience, and use cases - established and nascent - and its proper implications when it comes to product development. 

• You will help us establish core go-to-market motions within specific audiences and use cases, collaborate with core partners across GTM & EPD, and drive projects that drive business impact.  

• You will be the connective tissue between Product, Marketing, and Sales - having a deep understanding of the product’s roadmap, surfacing market and customer insights, and enabling the sales team to sell better and faster.

What You'll Bring

• You are strategic and tactical. You often feel comfortable going from high-level strategy documents to specific tactics. You went through the process of establishing a product marketing function, but sort of has the itch of getting your hands dirty again. 

• You perceive product marketing almost as a general manager role. In other words, you want this function to be a growth driver for the company and have a deep understanding of the core market segments that impact our business.

• You have experience collaborating with products on feature development as well as enabling sales teams to understand the specific use case for that feature.

• You have experience driving large cross-functional initiatives, navigating conversations with founders, executives, and senior individual contributors from different areas of the business.