POS-21214
Ready to scale your marketing impact? As part of HubSpot's Product Marketing team, you’ll get to craft and lead compelling launches and programs that bring our products to life for our customers.
As a Product Marketer on our Sales Hub PMM team - you’ll be responsible for supporting go-to-market planning/execution, sales/CS enablement, release marketing, and other product marketing initiatives for one of our core product lines. You’ll help drive marketing innovation, showcase customer value through compelling storytelling, and build momentum across teams. In this highly cross-functional role, you partner with teams like product, sales, enablement, and the broader marketing team to deliver key campaigns.
We're looking for an experienced product marketer who's focused on upskilling themselves with AI and PMM best practices — a driver with a strong owner's mindset and demonstrated ability to exceed expectations while managing multiple priorities. A story-teller who can simplify complex features into clear, compelling narratives by empathizing and understanding our customers. And someone with experience working directly with product teams, owning key PMM work from conception to launch.
In this role, you’ll get to:
- Develop and execute go-to-market strategies for product launches and feature updates, including positioning, value propositions, and messaging
- Work with a team of product leaders, sales leaders, market researchers, product marketers, competitive analysts, and creatives to inform and execute on product strategy
- Create compelling content across multiple formats (written, video, presentations) and tell customer and product stories across all marketing channels
- Enable the sales team with world-class internal and external content (demos, decks, comparisons) that demonstrates the power of our products.
- Lead cross-functional initiatives through influence and collaboration, building relationships with senior internal and external personnel
We are looking for people who:
- 3-5 years in a marketing or customer facing role with a track record of ideating and executing innovative, impactful go-to-market tactics and launching products.
- History and track record of supporting product launch materials across the marketing funnel, including enablement.
- Strong storytelling abilities with customer-centric perspective - able to simplify complex features into clear, compelling narratives
- Manage complexity well while staying adaptable to changing priorities
- Data-driven decision-making with strong analytical mindset and strategic approach
- Great project management skills including compelling written and verbal communication and strong presentation capabilities
- Owner's mindset with high personal accountability - able to work independently while knowing when to seek guidance or support
- Tangible experience using AI in the context of a marketing role
Pay & Benefits
The cash compensation below includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot’s bonus plan for eligible roles. In addition to cash compensation, some roles are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are tailored to your skills, experience, qualifications, and other job-related reasons.
This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot’s compensation philosophy.
Benefits are also an important piece of your total compensation package. Explore the benefits and perks HubSpot offers to help employees grow better.
At HubSpot, fair compensation practices aren’t just about checking off the box for legal compliance. It’s about living out our value of transparency with our employees, candidates, and community.
We know the confidence gap and impostor syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.
If you need accommodations or assistance due to a disability, please reach out to us using this form.
At HubSpot, we value both flexibility and connection. Whether you’re a Remote employee or work from the Office, we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team, you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team, you’ll also attend other in-person events, such as your Product Group Summit and other gatherings, to continue building on those connections.
If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements
Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Germany Applicants: (m/f/d) - link to HubSpot's Career Diversity page here.
India Applicants: link to HubSpot India's equal opportunity policy here.
About HubSpot
HubSpot (NYSE: HUBS) is an AI-powered customer platform with all the software, integrations, and resources customers need to connect marketing, sales, and service. HubSpot's connected platform enables businesses to grow faster by focusing on what matters most: customers.
At HubSpot, bold is our baseline. Our employees around the globe move fast, stay customer-obsessed, and win together. Our culture is grounded in four commitments: Solve for the Customer, Be Bold, Learn Fast, Align, Adapt & Go!, and Deliver with HEART. These commitments shape how we work, lead, and grow.
We’re building a company where people can do their best work. We focus on brilliant work, not badge swipes. By combining clarity, ownership, and trust, we create space for big thinking and meaningful progress. And we know that when our employees grow, our customers do too.
Recognized globally for our award-winning culture by Comparably, Glassdoor, Fortune, and more, HubSpot is headquartered in Cambridge, MA, with employees and offices around the world.
Explore more:
- HubSpot Careers
- Life at HubSpot on Instagram
HubSpot may use AI to help screen or assess candidates, but all hiring decisions are always human. More information can be found here. By submitting your application, you agree that HubSpot may collect your personal data for recruiting, global organization planning, and related purposes. We may use CLEAR ID Verification during the hiring process to confirm your identity and help maintain a safe, secure, and trusted experience for all candidates. Refer to HubSpot's Recruiting Privacy Notice for details on data processing and your rights.
Skills Required
- 3-5 years in a marketing or customer-facing role
- Experience working directly with product teams and owning PMM work from conception to launch
- History of supporting product launch materials across the marketing funnel, including enablement
- Tangible experience using AI in the context of a marketing role
- Strong storytelling abilities and ability to simplify complex features into clear narratives
- Data-driven decision-making with strong analytical mindset
- Great project management skills, including strong written and verbal communication and presentation capabilities
- Owner's mindset with high personal accountability and ability to work independently
- Ability to manage complexity and adapt to changing priorities
HubSpot Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about HubSpot and has not been reviewed or approved by HubSpot.
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Equity Value & Accessibility — Equity grants like RSUs and access to an employee stock purchase plan are seen as meaningful parts of total compensation. Feedback suggests these, alongside competitive base pay, help many feel their contributions are rewarded.
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Leave & Time Off Breadth — Flexible time off, generous parental leave, and a paid sabbatical after tenure provide substantial opportunities to rest and recharge. Feedback suggests this breadth supports a strong work-life fit.
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Wellbeing & Lifestyle Benefits — Comprehensive wellness resources—mental health support, fitness reimbursements, and everyday conveniences like meals or stipends—enhance the overall package. Feedback suggests these perks add tangible value beyond salary.
HubSpot Insights
What We Do
HubSpot is a leading CRM platform that provides software and support to help businesses grow better. Our platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use our powerful and easy-to-use tools and integrations to attract, engage, and delight customers. HubSpot was named Glassdoor’s #4 Best Place to Work in 2021, and our award-winning culture has been recognized by Great Place to Work, Comparably, Fortune, Entrepreneur, Inc., and more. We build connections, careers, and employee growth by creating a workplace that values flexibility, autonomy, and transparency. You can learn more about our commitment to creating an inclusive and diverse workplace in the HubSpot Culture Code. HubSpot is a hybrid company with employees working fully remotely, from an office, or a mix of the two. We are headquartered in Cambridge, MA with offices in Dublin, Ireland; Singapore; Sydney, Australia; Tokyo, Japan; Berlin, Germany; Paris, France; Bogotá, Colombia; Ghent, Belgium; San Francisco, CA; Portsmouth, NH; London, UK; Toronto, Canada.
