Why This Role Matters
What You’ll Own
- Product Discovery: Conduct customer and user research, analyse product usage data, understand existing workflows, and identify opportunities for product improvement.
- Product Prioritisation: Evaluate opportunities based on customer value, business impact, implementation effort, and technical dependencies to prioritise product initiatives.
- Experimentation & Validation: Design and execute product experiments by defining hypotheses, establishing baselines, determining test methodologies, and setting success metrics and guardrails. Analyse outcomes to determine next steps.
- Product Analytics: Analyse product and business data to identify trends, investigate root causes, measure adoption, and evaluate the impact of product changes on downstream outcomes.
- Product Development: Translate customer and business requirements into user journeys, product specifications, edge cases, and acceptance criteria. Collaborate with Design and Engineering teams throughout development.
- Technical Collaboration: Work with Engineering teams to understand APIs, integrations, system constraints, and implementation trade-offs, ensuring effective product decisions.
- Product Launch & Adoption: Define launch criteria, coordinate releases and staged rollouts where required, and monitor adoption, reliability, and customer feedback after launch.
- Performance Measurement: Evaluate whether shipped features achieve their intended objectives and initiate further improvements or rollbacks based on performance data.
- Continuous Improvement: Identify opportunities to improve product functionality, user experience, workflow efficiency, and business performance through ongoing analysis and experimentation.
Who You Are
- Have a proven track record of independently designing and executing multiple product experiments with demonstrable results.
- Possess strong analytical skills and the ability to independently analyse data, investigate root causes, and draw evidence-based conclusions.
- Have practical experience with SQL or data analysis tools; SQL proficiency is an added advantage.
- Demonstrate strong problem-solving skills and the ability to make informed decisions in ambiguous situations.
- Have experience translating customer needs and business objectives into product requirements and measurable outcomes.
- Possess the ability to collaborate effectively with Design, Engineering, and cross-functional stakeholders.
- Demonstrate strong ownership of product initiatives, from problem identification through implementation and outcome measurement.
- Show genuine curiosity about customer behaviour, product development, and business growth, with examples of how this has influenced product decisions or personal projects.
Why GoKwik
Skills Required
- Proven track record of independently designing and executing multiple product experiments with demonstrable results
- Strong analytical skills, including independent data analysis, root-cause investigation, and evidence-based conclusions
- Practical experience with SQL or data analysis tools
- Strong problem-solving skills and ability to make informed decisions in ambiguous situations
- Experience translating customer needs and business objectives into product requirements and measurable outcomes
- Ability to collaborate effectively with Design, Engineering, and cross-functional stakeholders
- Strong ownership of product initiatives from problem identification through implementation and outcome measurement
- Curiosity about customer behavior, product development, and business growth, demonstrated through product decisions or personal projects
What We Do
GoKwik is a data & technology led enabler, building a full-stack solution suite for eCommerce and D2C brands to help them unlock business growth. Embarked on a mission to democratise the shopping experience, GoKwik enables eCommerce brands to deliver superlative customer experience across the shopping funnel thereby boosting conversion rates and revenue growth. It also solves for other critical pain points of the industry such as COD RTO (Return to Origin) and helps brands manage the RTO problem while offering COD as a payment channel. With its recent addition of a third product: KwikChat, GoKwik is solving for low ROIs on marketing campaigns through 30+ Whatsapp use cases such as abandoned cart recovery, click to whatsapp ad campaigns & headless checkout. 1 in 3 shoppers is already shopping on the GoKwik network that has helped 500+ brands scale their businesses with higher GMV realisation & profit margins. It is helmed by Chirag Taneja (Co-Founder and Chief Executive Officer), Vivek Bajpai (Co-Founder and Chief Technology Officer), and Ankush Talwar (Co-Founder and Chief Data Scientist). GoKwik is backed by investors such as Sequoia Capital, Matrix Partners India, RTP Global & Think Investments. GoKwik's team has deep knowledge in the space of eCommerce with people having previous experience in Flipkart, Razorpay, Swiggy, Myntra, Nykaa, and more.
