Product Manager

Posted 2 Days Ago
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Markopoulo Mesogaias, GRC
In-Office
Mid level
Beauty • Greentech • Retail • Manufacturing
The Role
Plans and executes marketing, media, and promotional strategies for assigned product categories. Analyzes market trends, competition, and consumer insights; manages budgets, forecasts, product materials, and commercial activities; coordinates activations, events, and digital initiatives; collaborates with Sales, Trade Marketing, pharmacy chains, and external partners; and monitors performance to drive growth and profitability.
Summary Generated by Built In

Company's Profile:

APIVITA is a pioneering Greek company that has been producing innovative natural cosmetics since 1979. APIVITA products provide safe and effective care protection and natural beauty solutions for the face, body, and hair, derived from bee products and the powerful Greek flora. Since 2017, APIVITA has been a member company of the PUIG Group and has a worldwide distribution and presence in more than 50 other countries, such as France, Taiwan, Russia, Hong Kong, Cyprus, Romania, Belgium, Portugal, Croatia, China, Thailand, South Africa, Ukraine, Bulgaria, Ireland, Malta, United Kingdom, Hungary, Italy, Norway, etc.

At APIVITA, we share a vision for sustainable development, and we conduct our business with the utmost respect and love for nature and mankind. We, therefore, seek people with an outstanding ability to communicate the APIVITA brand philosophy and values and effectively promote and sell its products and services.

Follow the link to find out more information: www.apivita.com

Job Purpose: The Product Manager, is responsible for the planning, execution and performance of marketing activities for assigned product categories, ensuring alignment with commercial.


Responsibilities/Results

The job holder:

  • Develops and executes category marketing, media, and promotional strategies aligned with brand objectives.
  • Drives sales growth, profitability, and category performance through effective planning and execution.
  • Analyzes market trends, competition, and consumer insights to identify business opportunities.
  • Manages category budgets, marketing investments, and related commercial activities.
  • Ensures product and optimal management of products and promotional materials (POP). 
  • Collaborates with Sales, Trade Marketing, pharmacy chains, and external partners to achieve commercial goals.
  • Coordinates local activations, events, and digital initiatives to strengthen brand presence.
  • Monitors business performance and provides recommendations to optimize results.
  • Ensures compliance with company policies, including Health, Safety & Environmental standards.

Requirements
  • Bachelor’s degree in Marketing, Business Administration or related field.
  • Master’s degree in Marketing is considered an asset.
  • Proven working experience of at least 3-5 years in Marketing or Product Management, preferably in FMCG or pharmacy channel.
  • Strong analytical and data interpretation skills.
  • Experience in budget management and forecasting.
  • Strong communication and stakeholder management skills.
  • Experience working with cross-functional teams.
  • Very good command of English; additional foreign language is an asset.

Benefits
  • Competitive remuneration package & bonus scheme
  • Private life and health insurance program
  • Company bus for the transportation to and from our premises
  • Meal card for our restaurant
  • Opportunities for career development in a global changing environment
  • Opportunities to participate in cutting-edge training programs
  • APIVITA's wellBEEing programs 

By submitting the following application, you consent to our Privacy Policy for recruitment

https://www.apivita.com/hellas/job-application-privacy-policy

Skills Required

  • Bachelor's degree in Marketing, Business Administration, or a related field
  • Master's degree in Marketing
  • At least 3-5 years of experience in Marketing or Product Management, preferably in FMCG or the pharmacy channel
  • Strong analytical and data interpretation skills
  • Experience in budget management and forecasting
  • Strong communication and stakeholder management skills
  • Experience working with cross-functional teams
  • Very good command of English
  • Additional foreign language
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The Company
305 Employees
Year Founded: 1979

What We Do

Founded in 1979 in Athens by two pharmacists, APIVITA is a pioneering Greek company that produces effective natural beauty products for the face, hair, and body. The company's formulas harness the power of Greek nature, combining bee products and medicinal plant extracts with cutting-edge green cosmetology. Committed to sustainability and environmental responsibility, APIVITA is a certified B Corporation that integrates its passion for nature into all its operations.

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