The Role
Lead brand marketing for specialty pharmaceutical products: develop and execute lifecycle and promotional plans, identify target segments, manage budgets and forecasts, coordinate launches and events, set KPIs and reporting, align customer marketing, support Head of Marketing, handle adverse event reporting and sample distribution, and manage people and cross-functional engagement.
Summary Generated by Built In
Job Description Summary
Marketing leader in a small revenue organization OR experienced managers of marketing sub-function. Develop and drive the execution of brand marketing plans with the objective to maximize market share and revenue growth in the market.Job Description
Major accountabilities:
- Support with high quality timely marketing input from the market and implement tactical plans / projects in order to maximize the value of the brand(s) through life cycle management -To ensure the long-term presence of products portfolio at the pharmaceutical market accordance with the strategic goals -To identify the most effective market segments to promote products, the most promising target -To study medical and marketing information on products of the company to define their benefits, market share, positioning relatively to target groups of competitors, marketing promotion strategy in accordance to defined target groups.
- To study the socio-demographic characteristics of consumers, their needs, criteria and attitudes consumption patterns of strategic products.
- To plan product promotion tactics, develop the scheme, forms, methods and technology of promotion (action plan, media plan), to implement the terms of the financial discipline in accordance with budget.
- To plan the supply and demand for products within the area of responsibility, create cycle plans, implementation and forecasts turnover (yearly marketing plan, rolling forecast, monthly secondary sales plan).
- Develop and organize events, create the planned level of distribution and systematic implementation of new products.
- Prioritize resources and activities towards the excellence and establish the appropriate processes and KPIs to execute and track, reporting progress and insights regularly to key stakeholders involved.
- Guarantee the same approach among the Customer Marketing team.
- Support Head of Marketing in building the annual budget and in management of the monthly financial forecasting of total investments -Reporting of technical complaints / adverse events / special case scenarios related to Sandoz products within 24 hours of receipt -Distribution of marketing samples (where applicable )
What will you bring to the position :
- Complete graduation in Marketing, Advertising, Business Administration, or related areas. Post-graduation will be a plus.
- Portuguese and English are mandatory.
- Solid experience in marketing and product management (planning, launch, internal marketing, cross-functional strategy, budget management, field force team engagement, etc).
- Experience in the pharmaceutical industry with specialty products will be welcome for the role.
- Experience with people management and team engagement.
- Availability to work in a hybrid model (50% on-site) in the South Zone of São Paulo.
Skills Desired
Agility, Asset Management, Commercial Excellence, Cross-Functional Collaboration, Customer Orientation, Healthcare Sector Understanding, Influencing Skills, Marketing Strategy, Negotiation Skills, Operational Excellence, Priority Disease Areas Expertise, Product Lifecycle Management (PLM), Product Marketing, Stakeholder Engagement, Stakeholder Management, Strategic PartnershipsSkills Required
- Degree in Marketing, Advertising, Business Administration, or related field
- Post-graduation (advanced degree)
- Fluent Portuguese and English
- Solid experience in marketing and product management (planning, launch, internal marketing, cross-functional strategy, budget management)
- Experience in the pharmaceutical industry with specialty products
- Experience with people management and team engagement
- Availability to work hybrid (50% on-site) in South Zone of Sao Paulo
- Skills: Product Lifecycle Management, Product Marketing, Stakeholder Management, Commercial Excellence, Marketing Strategy, Cross-Functional Collaboration
Sandoz Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Sandoz and has not been reviewed or approved by Sandoz.
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Healthcare Strength — Health, dental, vision, and prescription coverage are consistently described as core components across U.S. roles and materials. Feedback suggests the medical offering is broad and a standard pillar of the package.
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Retirement Support — A 401(k) plan with a company match described as generous is commonly included for U.S. roles. This savings support is positioned alongside other primary benefits as part of total rewards.
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Equity Value & Accessibility — Equity eligibility is noted for many positions and a global all‑employee share program is being introduced from 2026. These elements add upside beyond base salary and annual bonus.
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The Company
What We Do
Sandoz is the global leader in generic and biosimilar medicines. Our Purpose is to pioneer access to medicines for patients globally. We are on a mission to drive innovation in the healthcare industry by freeing up resources sustainably and responsibly while continuing to address global health challenges such as antimicrobial resistance. We are present in more than 100 countries and our medicines serve some 500 million people every year. We have two main global businesses: Generics - divided between standard generics and complex generics - and Biosimilars.
