The Role
The Product Manager will drive product development, manage stakeholder requirements, oversee implementation, and measure product performance in a B2B marketing context.
Summary Generated by Built In
When Oktopost was founded in 2013, social media was still a question mark in B2B marketing. We saw its untapped potential to drive real business results and built a platform to help marketers turn social into a measurable growth channel.
Oktopost powers social media management and employee advocacy, enabling B2B companies to become truly social organizations. Our social suite enables marketers to manage, scale, and measure social media programs.
Trusted by global brands and fully integrated with the modern marketing tech stack, we’re a dedicated team focused on helping our customers succeed.
As a Product Manager, you'll be a key driver of our mission, owning the roadmap and development for one of our core customer-facing applications. You'll work at the intersection of customer needs, business goals, and technology to shape a product that helps B2B companies become truly social organizations. This role is a chance to make a direct impact on our customers' success, from initial concept to launch and beyond.
What you'll do
- Gather input from stakeholders and work closely with them to define requirements.
- Define requirements, user stories, and acceptance criteria for product functions and features.
- Clearly communicate the status of projects on the product roadmap and in development.
- Create user documentation in coordination with stakeholders.
- Create and maintain competitive and strategic analysis matrix.
- Oversee implementation and release workflow and deadlines.
- Hold regular project reviews with Development and QA teams ensuring that the product meets business requirements.
- Measure adoption, usage data, and business results from product launches.
- Gather market feedback from sales, marketing and recruiting users and buyers via Win/Loss calls, interviews, and other feedback loops.
- Participate in support calls or other client inquiries.
What we're looking for
- 3+ years of experience in Product Management.
- Solid understanding of the software development process from concept through implementation and delivery.
- Ability to distill sophisticated topics and feedback into clear, prioritized, business or user cases and product requirements.
- Understand UX design principles and the ability to work with stakeholders as part of the design process.
- Have direct customer-facing experience along with strong interpersonal skills, including the ability to lead via influence, perseverance, and determination.
- Experience collaborating with agile development teams and handling a backlog.
- Have excellent analytical and problem-solving skills, including data analysis.
- Be detail-oriented.
- Experience managing or developing products in the marketing technology space, in fields such as social media, marketing automation, and CRM - a plus.
- Experience with web-based application development and maintenance - a plus.
- Excellent written and spoken communication skills in English.
Life as an Oktoposter
At Oktopost, we’re a curious, collaborative, and driven bunch who believe in doing great work, and having fun while we’re at it. We value ambition, creativity, and a healthy dose of team spirit, all wrapped up in a culture that encourages growth, innovation, and delivering real impact.
No matter what department or region you join us from, you’ll be part of a team that supports, celebrates, and challenges one another. From day one, we want every Oktoposter to feel empowered, inspired, and truly at home.
We're a team that’s genuinely passionate about B2B social. We believe social media can shape brands, spark meaningful conversations, and drive real business results, and we'd love for you to be part of our journey.
Top Skills
Web-Based Application Development
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The Company
What We Do
Oktopost enables B2B marketing teams to amplify their brand on social media and measure the real impact of social on the business.
Our social media management, social listening, and employee advocacy solutions are built for B2B, allowing marketers to engage with customers and prospects on social media, get actionable insights, and prove social ROI. Integrating natively with all major marketing automation and CRM platforms – including Salesforce, Marketo, Eloqua, HubSpot, and Microsoft Dynamics 365 – Oktopost helps marketers leverage social data to improve customer experience and drive revenue growth.
Trusted by thousands of B2B marketing professionals globally.
