Product Manager Intern (Masters Degree) - Summer 2025

Company Description
It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today - ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.
Job Description
Internship Program Overview
At ServiceNow, we're looking for students who want to learn, grow, and take a giant step early in their careers, all while making a giant impact. We offer 12-week summer internship opportunities across various business functions.
Interns will participate in executive speaker series, career development workshops, philanthropic efforts, and team-building activities. Additionally, interns will have access to online learnings and a dedicated summer coach to further grow their careers with us.
If you want to make work, work better, we want you. To learn more, check out our Early Career Page !
Product Team Overview
We are looking for full-time Masters or MBA students (with a max of 1-3 years of prior experience) to join our Product Management team at ServiceNow. As a Product Manager, you will work on complex high-tech problems by undertaking research, designing, and executing analysis, and helping frame and structure complex problems. You will work closely with other team members and stakeholders to accelerate our impact and directly contribute to our overall business strategy. This is an excellent opportunity if you are looking to get a taste of product management at a high-growth enterprise software company!
Product Management is a team sport at ServiceNow. We have a unique organization structure in which multiple Product Management roles work together to contribute to a product's success.
We have two types of Product Managers within our teams: Inbound and Outbound
*Hiring for both roles types will happen concurrently. PM type (Inbound/Outbound) will be determined post offer accept*
Inbound Product Managers plan for and develop new products and future releases of a product. They gather feedback to determine the problems we're trying to solve, then generate a product roadmap. They work with various teams such as release management, design, and engineering development.
A few key responsibilities of Inbound PMs include:

• Set product vision & strategy
• Define the roadmap, requirements & product success metrics
• Develop and test innovative product ideas
• Work closely with customers to understand their needs and problems to be solved
• Own detailed competitive analysis for their feature/product

Outbound Product Managers enable Go-To-Market teams on product innovation and evangelize the product with customers and partners. Considered the product experts, they generally serve as the bridge between the inbound PM and the product marketing team to ensure the product gets to our customers.
A few key responsibilities of Outbound PMs include:

• Enable our go to market partners
• Define pricing & packaging (in collaboration with our pricing team)
• Provide best practice content and guidance
• Package and deliver in-depth competitive analysis for go to market partners
• Drive customer usage and adoption programs
• Occasionally provide onboarding and renewal help

Additional possible responsibilities include:

• Support senior program managers and/or product managers across the entire project lifecycle to deliver critical programs for Service Now initiatives.
• Work and collaborate directly with Product Managers, Product Design, & Development Teams to build new features and improve adoption on existing features.
• Build familiarity with scrum process and willingness to contribute to team deliverables.
• Understand product strategy that sets us up for success as we look to grow to $15B+ in revenue.
• Research and collect product requirements from key buyer audiences and end-users to determine areas of opportunity for product enhancements.
• Oversee the product or project timeline, deadlines, milestones as it is being built by development/engineering and communicate with stakeholders to keep them updated.
• Contribute to the complete product lifecycle, from researching market needs and competition, analyzing customer data, writing product requirements, and delivering product features to market.
• Understand the technical and business impacts of product decisions that inform tradeoff decisions to optimize against product delivery and customer value.

Qualifications
Location for internships will vary based off team growth strategies.

• Currently enrolled in an accredited university as a full-time student pursuing a Masters degree in Product Management, Engineering, Business Management, Analytics, Computer Science, Information Systems, Applied Sciences, or a related field.
  • 1-3 years of related experience (not to exceed 3yrs exp)
  • Graduating Spring/Summer 2026 preferred
  • Able to work full time for 12-weeks over the summer (May - August or June - September 2025)
• Preferred: Experience or awareness with Agile and the Software Development Lifecycle
• Preferred: experience working with developers and designers to craft delightful customer experiences in a highly collaborative environment
• Preferred: Demonstrated project management experience from previous internship, or academic or personal projects
• Experience defining and capturing product requirements and transforming them into a product roadmap
• Strategic mindset: able to drive product strategy that achieves substantial customer value and business outcomes; able to make trade-off decisions considering what's desirable, viable, and technically feasible.
• Strong prioritization skills and the discipline to focus on high impact activities
• Deep curiosity about customer needs, along with building customer relationships and delivering high value solutions
• Exceptional problem-solving and analytical skills and a proven process of data-validated, hypothesis-driven, experiment-tested decisions.

For positions in California (outside of the Bay Area), we offer a base pay of $50.02, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs (subject to eligibility requirements). Compensation is based on the geographic location in which the role is located, and is subject to change based on work location. For individuals who will be working in the Bay Area, there is a pay enhancement for positions located in that geographical area; please contact your recruiter for additional information.
Not sure if you meet every qualification? We still encourage you to apply! We value inclusivity, welcoming candidates from diverse backgrounds, including non-traditional paths. Unique experiences enrich our team, and the willingness to dream big makes you an exceptional candidate!
Additional Information
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here .
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
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