Join a Challenger
At EQ, we're remaking banking so every Canadian gets ahead, every day. Serving nearly 4 million Canadians from coast to coast, we offer a wide variety of financial services from banking and lending, to trust and credit union solutions.
We've been at this since 1970, challenging the conventions of traditional banking with smarter, faster, and more connected financial experiences.
What's kept us moving? The people behind it all: challengers who ask better questions, push back on old assumptions, and look for a better way forward.
If you're driven to help reshape how banking works for Canadians and the businesses that power our economy, this could be your next big opportunity.
We can’t wait to get to know you!
The Core Responsibilities
Support the implementation of key projects with large multi-functional teams through ideation, requirements, implementation, and change management.
Build strong knowledge of the PC Money Account product to identify opportunities to develop product features and functionalities.
Leverage internal data and relevant information to make recommendations that help evolve the portfolio.
Own the end-to-end process to create and implement customer lifecycle initiatives, including onboarding, retention, and engagement journeys.
Collaborate with advertising agency partners and Data teams to bring customer lifecycle campaigns to life.
Oversee continuous monitoring and management of product risks and compliance controls.
Analyze and recommend customer experience enhancements for online banking to support product usability and engagement.
Ensure the successful launch of new products or new features for existing products, and recommend improvements as needed.
Use a broad strategic approach to understand competitors and help shape the 3-year plan for banking portfolio products.
Let's Talk About You
Bachelor’s in business degree,
5+ years of experience in product management or product marketing management as a bank employee or consultant.
Strong experience in product management, product strategy, project delivery, business casing, and forecasting.
Ability to thrive in a fast-paced environment and work through ambiguous business challenges.
Distinctive problem-solving skills and ability to think strategically.
Previous product marketing management experience is preferred.
Excellent analytical skills, with proven ability to synthesize data and derive strategic insights.
Ability to work independently, proactively identify opportunities, and execute initiatives.
Strong organizational skills and attention to detail.
Ability to build and maintain strong, strategic relationships.
Strong verbal and written communication skills.
Strong knowledge of Microsoft Office, predominantly Excel and PowerPoint.
People management experience: Not necessary.
Equity, Diversity & Inclusion
EQ is committed to building an inclusive, accessible environment where every employee feels valued, respected, and supported. We believe our organization is stronger — and our people thrive — when we honour and celebrate diverse experiences, identities, and perspectives. We’re equally committed to supporting your growth, both professionally and personally.
We provide a barrier‑free recruitment process and work environment. If you require accommodations at any stage, we will work with you to ensure you can bring your best self to the process and beyond.
As part of our recruitment process, EQ uses AI to help screen, assess, and/or select applicants for this position. All AI-enabled outputs are reviewed and validated by our talent team. All candidates considered for hire must successfully complete a criminal background check and credit check. While we appreciate every application, an EQ recruiter will contact only those whose skills and experience most closely match the requirements of the role.
EQB Inc. (TSX: EQB) is the parent company of Equitable Bank, the country's seventh-largest Schedule I bank by assets, which operates EQ Bank, Canada's Challenger Bank™. EQB Inc. serves nearly 4 million Canadians and manages approximately $150 billion in combined assets under management and administration.
To learn more, visit eqb.investorroom.com and eqbank.ca.
Skills Required
- Bachelor's degree in business
- 5+ years of experience in product management or product marketing management as a bank employee or consultant
- Experience in product management, product strategy, project delivery, business casing, and forecasting
- Ability to work through ambiguous business challenges in a fast-paced environment
- Strong problem-solving and strategic thinking skills
- Excellent analytical skills with the ability to synthesize data and derive strategic insights
- Ability to work independently, proactively identify opportunities, and execute initiatives
- Strong organizational skills and attention to detail
- Ability to build and maintain strong strategic relationships
- Strong verbal and written communication skills
- Strong knowledge of Microsoft Office, especially Excel and PowerPoint
- Previous product marketing management experience
What We Do
MakeBank on everyday banking: Earn high interest on every dollar Say no to fees No minimum balances Powered by Equitable Bank, a Schedule I Canadian Bank EQB Inc. (formerly Equitable Group Inc.) trades on the Toronto Stock Exchange (TSX: EQB and EQB.PR.C), directly serves over 607,000 Canadians through its wholly owned subsidiary Equitable Bank, Canada's Challenger Bank™, and serves over 200 Canadian credit unions that serve over 6 million of their members with products and services. Equitable Bank has grown to become Canada's 7th largest independent Schedule I bank with over a $119 billion in assets under management and assets under administration, and a clear mandate to drive real change in Canadian banking to enrich people's lives. At Equitable Bank, we are as invested in our employees as we are in our business. That’s why we are consistently recognized as one of Canada's Top Employers – a rating that comes from our 1,800 employees. Equitable Bank’s inclusive, welcoming, and pride-inducing workplace earned it the honour of being recognized as one of the top 50 organizations on the 2023 list of Canada’s Best Workplaces™. Founded over 50 years ago, Equitable Bank provides diversified personal and commercial banking, and through its EQ Bank platform (eqbank.ca), which has been named #1 Bank in Canada for three consecutive years on the Forbes World's Best Banks list for 2021, 2022, and 2023. Equitable Bank website: www.equitablebank.ca EQ Bank website: www.eqbank.ca Specialties Lending, Mortgages, Residential Lending, Commercial Lending, Reverse mortgages, Insurance lending, Equipment leasing , Credit Union, Trust, and Funds Management







