Product Manager - Adtech

Posted 2 Days Ago
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Sydney, New South Wales, AUS
Hybrid
Senior level
Information Technology
The Role
Own the strategy, roadmap, and measurable outcomes for auction optimization across Prebid and Google Ad Manager. Lead experimentation with Data Science and Engineering, improve bidder configuration, identity, floors, timeouts, and layouts, and evaluate demand and measurement partners. Translate business and customer needs into product specifications, interpret statistical results, drive launches, and communicate priorities and outcomes. The role requires deep publisher-side adtech expertise, monetization experience, data analysis, and familiarity with auction systems and experimentation.
Summary Generated by Built In
Company Description

Are you ready to shape the future of Digital Advertising?

Publift is a dynamic Adtech company dedicated to empowering online publishers and websites to maximize their revenue from display ads. We are passionate about driving publisher growth and have an amazing team committed to this mission. We empower publishers to feel safe and thrive for a long time.

Fueled by recent enhancements in our sales capacity and product development efforts, Publift has experienced exciting growth since our inception. We will continue to grow, and we continue to evolve - and we’re committed to taking innovative steps to get there.

Founded in 2015, we have a diverse team of Pub-lifters, growing to over 70 people across three countries!

When it comes to your career, we want to offer meaningful opportunities that empower you to make a lasting impact. But for that to happen, we strive to feel small - small enough to stay agile, learn across teams, and connect authentically with each other.

We embrace hybrid working - combining the flexibility of remote work with the energy and connection of in-person collaboration. We champion flexibility and offer a range of policies and leave options to support your wellbeing.

What’s on offer

  • Recognition as one of Australia’s Best Workplaces™ by Great Place to Work®, a Family Friendly Workplace, a WORK180 endorsed employer.
  • A highly engaged, collaborative team where you’ll learn from exceptional talent.
  • 24 weeks paid parental leave for primary caregivers, four weeks for secondary caregivers, and six weeks paid gender-affirming care leave.
  • Continuous learning opportunities, and wellbeing initiatives that support your mental, emotional, and physical health.

Job Description

What you’ll be doing

You'll own Auction Optimisation across our publisher stack: Prebid, Google Ad Manager, APS, and the demand and identity partners that plug into them. This layer decides how much revenue a publisher earns for every impression, across billions of them. The environment is challenging but rewarding. Upstream vendors are optimising their side of the auction in parallel, privacy regulation keeps moving the constraints, and every improvement has to be proven with statistical rigour

We want to evolve this technology into something smarter, faster, and more scalable, and we're hiring the person to lead that. You'll set the strategy, define what "better" measurably means, and run the experimentation loop that gets us there. You'll bring deep publisher-side auction knowledge with you for immediate impact.

  • Own the strategy, roadmap, and outcomes for auction optimisation across Prebid and GAM, with clear KPIs and decision guardrails so every change lifts revenue, yield, and/or inventory quality.
  • Manage the end-to-end optimisation uplift loop. Frame hypotheses with Data Science, design implementation strategy with Engineering, interpret statistical results and make the call the call to go to market and share with our existing customers.
  • Study the market, business and customers to be the subject matter expert who translates business goals into precise problems, specs, and experiment plans that Engineers can build from directly, and drive delivery through launch, measurement, and post-launch review.
  • Make bidder configuration, identity, floors, timeouts, and layouts improvements coherent and measurable.
  • Evaluate demand, identity, and measurement partners through structured trials with explicit success criteria, and support Commercial teams in negotiating integrations that create durable advantage for our publishers.
  • Communicate priorities, risks, and results transparently to executives and cross-functional teams so everyone stays aligned and moving

Qualifications

What we’re looking for

  • 5+ years of product management experience with end-to-end ownership of revenue-bearing products, the majority in publisher-side adtech.
  • Hands-on experience with publisher monetisation systems: Prebid, Google Ad Manager, SSPs/DSPs, and identity solutions.
  • Demonstrated, measurable impact on monetisation, reliability, latency, or comparable core metrics.
  • Fluent with data analysis. Able for analysis in SQL/Google Sheets/Excel to support decisions.
  • You can explain a publisher's auction journey from first principles, with all the potential layers involved and their instrumentation. You will have strong opinions on what these connections do for Publishers.
  • You routinely turn analytics into the next experiment: defining the right metrics and guardrails, segmenting to find signal rather than noise, and framing hypotheses with explicit go/no-go criteria.
  • You're comfortable discussing test design and basic statistics with Data Scientists, and equally comfortable translating the results for people who aren't.
  • You bias toward getting hands-on, for example, inspecting a config or a payload yourself before forming an opinion.

We know not everyone will meet every requirement, and that’s okay. If you’re excited about the role and believe you can make a difference, we’d love to hear from you.

Additional Information

A few other things we want you to know...

  • As an equal opportunity employer, Publift welcomes applications from individuals of all backgrounds, identities, abilities, and life experiences. We are committed to fostering a diverse and inclusive workplace where everyone feels valued and supported
  • If you have a disability or require adjustments to participate fully in the recruitment process, please let us know - we’re here to support you.
  • We understand the importance of work-life balance and offer flexible working arrangements, including part-time options. If you’d like to explore this, just ask during the process.
  • We’re also a proud Circle Back Initiative employer, which means we commit to responding to every applicant.
  • Successful candidates joining the team will need to complete a National Police Record check and must have full-time Australian working rights.

So come and join us - because every role contributes something meaningful as we embark on this exciting journey of growth and innovation.

Skills Required

  • 5+ years of product management experience with end-to-end ownership of revenue-bearing products, primarily in publisher-side adtech
  • Hands-on experience with publisher monetization systems, including Prebid, Google Ad Manager, SSPs, DSPs, and identity solutions
  • Demonstrated measurable impact on monetization, reliability, latency, or comparable core metrics
  • Fluency with data analysis using SQL, Google Sheets, or Excel
  • Ability to explain a publisher's auction journey and its instrumentation from first principles
  • Ability to turn analytics into experiments with metrics, guardrails, segmentation, hypotheses, and go/no-go criteria
  • Comfort discussing test design and basic statistics with Data Scientists and explaining results to nontechnical audiences
  • Hands-on approach to inspecting configurations or payloads before forming opinions
  • Full-time Australian working rights
  • Successful completion of a National Police Record check
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The Company
HQ: Melbourne, VIC
800 Employees

What We Do

At carsales, we’re all about making buying and selling a great experience. For over 25 years we’ve been evolving with the new economy to help people choose how they move today and tomorrow.

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