The Role
Lead strategy and product planning for VIP customer segments, design VIP lifecycle and benefits systems, coordinate cross-functional teams, use data and feedback to optimize retention, trading volume and AUM, and develop localized VIP product strategies and competitor analyses.
Summary Generated by Built In
OKX will be prioritising applicants who have a current right to work in Singapore, and do not require OKX's sponsorship of a visa.
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.
OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.
Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.
About The Opportunity What You'll Be DoingWhat We Look For In You
OKX is seeking an experienced VIP Product Lead to focus on creating exclusive product experiences and service solutions for high-net-worth individuals, institutional clients, market makers, and other VIP customer segments.
You will spearhead the overall strategy and product planning for the VIP product line, driving customer lifecycle management, personalized services, and continuous optimization of system functionalities to enhance customer retention and platform AUM (Assets Under Management).
You will spearhead the overall strategy and product planning for the VIP product line, driving customer lifecycle management, personalized services, and continuous optimization of system functionalities to enhance customer retention and platform AUM (Assets Under Management).
- Oversee the overall planning and iteration of OKX VIP-related products, including but not limited to VIP benefits systems, personalized campaigns, exclusive offerings, and customized customer services.
- Collaborate closely with VIP sales, institutional account managers, and market-making teams to identify VIP customer needs and translate them into actionable product features.
- Lead the design and optimization of VIP customer lifecycle management solutions to improve retention and engagement rates.
- Coordinate cross-departmental collaboration, including R&D, design, operations, and risk control, to ensure timely and high-quality project delivery.
- Monitor global market trends and industry developments to formulate localized product strategies that cater to VIP clients in different regions.
- Leverage data analysis and customer feedback to continuously optimize user experience and drive platform trading volume and AUM growth.
- Establish competitor analysis mechanisms to evaluate VIP service differentiators in the industry and enhance OKX’s competitive edge.
- Bachelor’s degree or higher with 5+ years of product management or product strategy experience.
- Deep understanding of the Web3/Crypto industry, particularly exchange products such as institutional services, API trading, and VIP incentive programs.
- Prior experience in CEXs, brokerages, financial institutions, or high-net-worth client-related products is preferred.
- Strong cross-team communication and coordination skills, with systematic thinking and sharp user insights.
- Proficiency in data analysis tools and data-driven decision-making.
- Fluency in English and Chinese; Multi-market collaboration experience is a plus.
Perks & Benefits
- Competitive total compensation package
- L&D programs and Education subsidy for employees' growth and development
- Various team building programs and company events
- Wellness and meal allowances
- Comprehensive healthcare schemes for employees and dependants
- More that we love to tell you along the process!
Notice:
All official OKX vacancies are published on this website. While roles may appear on selected third-party platforms from time to time, information on other sites may be inaccurate or outdated. If in doubt, please apply directly through our official careers website.
Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to OKX's Candidate Privacy Notice.
Skills Required
- Bachelor's degree or higher with 5+ years of product management or product strategy experience
- Deep understanding of Web3/Crypto industry and exchange products (institutional services, API trading, VIP programs)
- Proficiency in data analysis tools and data-driven decision-making
- Strong cross-team communication and coordination skills with systematic thinking and user insights
- Fluency in English and Chinese
- Prior experience in CEXs, brokerages, financial institutions, or high-net-worth client-related products
- Multi-market collaboration experience
OKX Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about OKX and has not been reviewed or approved by OKX.
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Fair & Transparent Compensation — Pay is considered competitive or above market, especially in engineering, product, and legal roles across major hubs. This positioning is consistently cited as a major attraction for candidates.
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Healthcare Strength — Role descriptions indicate comprehensive medical, dental, vision, life, and disability coverage, with employer-paid premiums in some cases. Health coverage is highlighted alongside core benefits like PTO and parental leave.
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Wellbeing & Lifestyle Benefits — Allowances for education and fitness, meal perks and snacks, team-building budgets, and structured learning programs are described across locations. These extras enhance the total rewards package beyond base pay.
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The Company
What We Do
Founded in 2017, OKX is one of the world’s leading cryptocurrency spot and derivatives exchanges. OKX innovatively adopted blockchain technology to reshape the financial ecosystem by offering some of the most diverse and sophisticated products, solutions, and trading tools on the market. Trusted by more than 20 million users in over 180 regions globally, OKX strives to provide an engaging platform that empowers every individual to explore the world of crypto. In addition to its world-class DeFi exchange, OKX serves its users with OKX Insights, a research arm that is at the cutting edge of the latest trends in the cryptocurrency industry. With its extensive range of crypto products and services, and unwavering commitment to innovation, OKX’s vision is a world of financial access backed by blockchain and the power of decentralized finance.
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