Product Designer, Generative Media (Staff-Level / L6)

Posted Yesterday
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London, Greater London, England, GBR
Hybrid
Expert/Leader
Artificial Intelligence
The Role
Lead end-to-end product design for Synthesia’s AI Playground, a generative-media workspace for creating video clips, images, and motion graphics. Set design direction for prompt experiences, discovery, iteration workflows, and the transition from experimentation to polished Studio videos. Partner with Product and Engineering leaders, influence roadmap decisions, prototype interaction models, establish quality standards, and scale the product into a multi-format creation hub.
Summary Generated by Built In

Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100. Founded in 2017, the company is headquartered in London, with offices and teams across Europe and the US.

As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations.

Following our recent Series E funding round, where we raised $200 million, our valuation stands at $4 billion. Our total funding exceeds $530 million from premier investors including Accel, NVentures (Nvidia's VC arm), Kleiner Perkins, GV, and Evantic Capital, alongside the founders and operators of Stripe, Datadog, Miro, and Webflow.

Location: Europe remote or London hybrid

The role:

We're looking for a Staff (L6) Product Designer to lead design for Synthesia's AI Playground: our dedicated generative-media workspace where users experiment with leading AI models to create video clips, images, and motion graphics, then feed those assets into Synthesia Studio videos.

Playground sits at an intentional crossroad: it's both a creation destination in its own right and a strategic on-ramp that converts experiments into polished videos. The product is evolving rapidly - from a single-format surface into a multi-format creation hub (video, images, motion graphics) with Templates & Apps ahead.

You'll operate as a senior IC: setting direction, influencing roadmap decisions (not just contributing), shaping bets with Product and Engineering leaders and raising the craft bar on how generative tools actually feel.

In practice, this role is about solving generative-media design problems, for example:

  • Designing prompt experiences and iteration workflows that make complex AI capabilities feel accessible and powerful - giving users meaningful agency without overwhelming them.

  • Balancing discovery across multiple media formats so none feels buried, while scaling for Templates, Apps, and future workflows.

  • Designing the invisible handoff between Playground creation and Studio editing - so experiments flow naturally into polished videos.

  • Working at the frontier of how generative media changes what "creation" means, where the best patterns are genuinely still being invented.

In this role you will:
  • Own Playground's evolution end-to-end: from single-format surface to scalable multi-format creation hub.

  • Set design direction for discovery, experimentation, and iteration across all formats. Influence adjacent product areas (Studio, Media Library) to stay coherent.

  • Partner with Product and Engineering to define what "great" looks like (principles, quality bar, metrics) and drive toward it.

  • Prototype and test interaction models quickly. Know when high-fidelity matters versus learning through Lo-Fi.

  • Raise the bar on craft: prompt UX, format balance, iteration workflows, and the feel of creating with AI at speed.

You should apply if you bring:
  • Significant experience designing creation tools or generative-media platforms where users explore, iterate, and refine outputs quickly.

  • Strong craft in interaction and visual design. A track record of shipping delightful experiences around complex workflows.

  • Deep comfort designing around AI model constraints. You design UX that works with constraints, not around them.

  • Systems thinking. You can hold the tension between Playground as a destination and as an on-ramp to Studio.

  • Experience designing multi-format products. You know how to give equal weight to different experiences and scale beyond an initial, focused surface.

  • Excellent communication in design reviews and cross-functional tradeoffs between user delight and business goals.

  • A track record of tackling novel problems in fast-moving generative-media spaces and turning early-stage bets into scalable platforms.

  • The ability to leverage feedback from users and customers to ensure the product continues to meet real needs - from SMBs shipping quick marketing videos through to Enterprise teams producing at scale.

At Synthesia we expect everyone to:
  • Put the Customer First

  • Own it & Go Direct

  • Be Fast & Experimental

  • Make the Journey Fun

You can read more about this in this public Notion page: https://synthesia.notion.site/How-we-work-at-Synthesia-f794caa72f8446efb6be22b551ce0fa2

Benefits
  • A flexible, remote friendly role based out of Europe or one of our hubs in London, Copenhagen, Munich, or Zurich.

  • 25 days of annual leave + public holidays in the country where you are based.

  • A generous referral scheme.

  • Work from home set up.

  • At Synthesia, you can work from anywhere (within reason) in the world for up to 60 days per year!

  • A huge opportunity for career growth as you’ll help shape a market-defining product.

 

Skills Required

  • Significant experience designing creation tools or generative-media platforms where users explore, iterate, and refine outputs quickly.
  • Strong interaction and visual design skills with a track record of shipping experiences for complex workflows.
  • Experience designing user experiences around AI model constraints.
  • Systems-thinking ability to balance Playground as both a destination and an on-ramp to Studio.
  • Experience designing multi-format products and scaling beyond an initial focused surface.
  • Excellent communication skills for design reviews and cross-functional tradeoffs.
  • Track record of tackling novel problems in fast-moving generative-media spaces and turning early-stage bets into scalable platforms.
  • Ability to use user and customer feedback to address the needs of SMB and enterprise users.

Synthesia Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Synthesia and has not been reviewed or approved by Synthesia.

  • Leave & Time Off Breadth — Leave benefits are positioned as generous, including substantial annual leave plus public holidays and an additional long-tenure sabbatical with a cash award. Flexible working hours and hybrid/remote arrangements further strengthen perceived time-off and flexibility value.
  • Healthcare Strength — Health coverage is described as robust, including private medical insurance with mental health support and dental/vision coverage. Added features like cashback options and gym discounts extend the package beyond basic medical coverage.
  • Equity Value & Accessibility — Equity is framed as a meaningful part of total rewards through a generous stock options plan and a recent employee liquidity event tied to a major funding round. This can materially improve the perceived value and accessibility of long-term incentives versus options that remain purely paper value.

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The Company
HQ: London
428 Employees
Year Founded: 2017

What We Do

Synthesia is the #1 rated AI video communications platform. Thousands of companies use it to create videos in 140 languages, saving up to 80% of their time and budget. ? Trusted by Zoom, Xerox, Teleperformance, Amazon and mor

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