Insurance Marketing Campaign Consultant

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2 Locations
Remote
5-7 Years Experience
Insurance
The Role

Horace Mann is a purpose-driven company that is passionate about educators.  Join us as the Insurance Marketing Campaign Consultant by bringing your expertise and guidance in developing and executing strategies related to both product management and marketing campaigns.   

Areas of Responsibility Include:  

  • Lead copywriter, with responsibility for the production, deployment and support of marketing collateral, lead-generation campaigns and related educator-facing workshops for field agent use
  • Integrate new lead-generation concepts in collaboration with our Digital & Acquisition Marketing teams  
  • Collaborate with leadership teams for Property & Casualty and Life & Retirement segments to create marketing that meets business needs and growth goals
  • Assimilate new ideas from partners at Donors Choose, Student Loan Solutions and our Education Associations team 
  • Establish metrics and reporting of Key Performance Indicators (KPIs) 
  • Deliver excellence in communications to internal teammates, field leadership and our 500-agent retail footprint   

Minimum Requirements

  • Bachelor’s Degree preferred 
  • 5-7 years insurance industry experience required  
  • Demonstrated expertise of end-to-end campaign execution 
  • Exceptional written and verbal communication skills 
  • Strong business writing and copy-editing skills 
  • Ability to collaborate with and influence broad audiences 

#vizi

#LI-NW1

Horace Mann was founded in 1945 by two Springfield, Illinois, teachers who saw a need for quality, affordable auto insurance for teachers. Since then, we’ve broadened our mission to helping all educators protect what they have today and prepare for a successful tomorrow.  And with our broadened mission has come corporate growth:  We serve more than 4,100 school districts nationwide, we’re publicly traded on the New York Stock Exchange (symbol: HMN) and we have more than $12 billion in assets.

We’re motivated by the fact that educators take care of our children’s future, and we believe they deserve someone to look after theirs.  We help educators identify their financial goals and develop plans to achieve them.  This includes insurance to protect what they have today and financial products to help them prepare for their future. Our tailored offerings include special rates and benefits for educators.

EOE/Minorities/Females/Veterans/Disabled. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status

For applicants that are California residents, please review our California Consumer Privacy Notice

All applicants should review our Horace Mann Privacy Policy

The Company
HQ: Springfield, IL
1,189 Employees
On-site Workplace
Year Founded: 1945

What We Do

Horace Mann was founded in 1945 by two educators in Springfield, Ill., who believed teachers deserved affordable auto insurance. Originally called the Illinois Education Association Mutual Insurance Company, our name was changed to honor the father of the American public education system, Horace Mann. We are proud to share his name.

At Horace Mann, the hard work, commitment and dedication of our employees are the foundation of our success. And today we are the largest, national multiline insurance company dedicated to serving America’s educators and their families.

Our purpose is to provide lifelong financial well-being for educators and their families through personalized service, advice, and a full range of tailored insurance and financial products. Through our professional agents and their staff, we offer insurance and financial products to the educational community across the United States.

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