Principal UX Content Strategist

Job Description:

We are looking for an experienced content strategist with proven UX understanding to join our self-directed brokerage team! You would help transform our customer experiences, helping customers understand the ins and outs of complex financial topics, and shape our strategy from “What are we trying to solve here?” to “Hi customer, we’re here to help.” If your skills sound like a fit, we encourage you to apply and help us design digital experiences that achieve our mission of improving people’s financial lives.

The role 

The role will focus on designing UX content for advanced trading products and tools as well as account opening and money movement flows. You’ll spend your time not only writing, editing, and optimizing compelling content, but also working with multiple teams to define the problem, audit the current state, look for gaps and opportunities, and outline a clear path forward. You’ll partner with our user research and UX design teams to transform cross-channel experiences that are confusing or disjointed and make them clear and actionable while upholding our standards and embodying a consistent tone. Last but not least, you’ll help lead our product and project workflows to completion, using measurement and analytics to refine along the way.

Your expertise

• 7-10 years or more in content strategy, UX writing, and copywriting for web and mobile
• Experience writing for financial services is a plus
• Not afraid to break down complex topics, so they sound more like dinner conversations and less like white papers
• Proven track record of defining, testing, iterating on, and delivering best-in-class digital experiences
• Experience working with cross-functional, agile teams
• A specialist at understanding the audience and can convey the voice of new customers to help them understand and navigate loyalty and membership programs
• Adept at presenting to leadership, advocating for your content decisions, and negotiating edits with diplomacy and an open mind
• Empathy and understanding. This means you can put yourself in our customers’ shoes and be mindful of accessibility and inclusivity
• Willing to ask for and accept feedback—and yes, this includes working with legal and compliance. The only kind of writing is rewriting, and you’re able to iterate quickly

The skills you bring

• Ability to simplify complex interactions using language that is compelling, concise, and friendly to guide a user through a digital experience
• Using data and analytics to find opportunities for improving the customer experience
• Ability to build credibility and trust with peers and executives, and enjoy working in a complex organization with multiple decision-makers
• Willing to jump into different roles as the job requires and have an eye to the future of digital content design
• Crafting content that follows brand standards
• Experience with applications such as Figma, Miro and ContentSquare 

The value you deliver

• Consulting, visioning, and developing the content strategy for new brokerage products from engagement and promotion to digital application
• Curious about industry trends and what competitors are doing to provide well-informed recommendations
• Ability to learn from failure, engage in an iterative process, and understand that success comes sooner through trial and error
• Organized self-starter who’s passionate about keeping progress moving forward, not only for yourself but for the entire team
• Background in financial services, fintech and/or banking content is a plus

The team 

You would join a small, tight-knit content team. And you would report into a larger, 130-strong team of creators, visionaries, technical writers, educators, journalists, and passionate content strategists of all different backgrounds. There is plenty of support to upskill your craft, discuss everything down to the Oxford comma, and grow your career.

Please submit a content strategy portfolio or samples when you apply.

Certifications:

Category:Marketing

Fidelity’s hybrid working model blends the best of both onsite and offsite work experiences. Working onsite is important for our business strategy and our culture. We also value the benefits that working offsite offers associates. Most hybrid roles require associates to work onsite every other week (all business days, M-F) in a Fidelity office.