Principal Product Marketing Manager, Service Management Solutions

Working at Atlassian
Atlassians can choose where they work - whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity. Interviews and onboarding are conducted virtually, a part of being a distributed-first company.

• Collaborate closely with the the rest of the product marketing team to articulate the narrative for our most significant announcements, maintaining consistency across all channels and ensuring the messaging resonates with our target audience
• Positioning and Messaging: Craft differentiated, value-based positioning and messaging that clearly articulates the needs of executive audiences and how Atlassian service management solutions works with the broader Atlassian exosystem to meet those needs. Tailor value propositions, ensure message consistency across all touchpoints, and adapt based on customer and market feedback throughout the product lifecycle.
• Customer Advocacy: Partner with customer marketing to identify and elevate key executive customers as references, champions, and storytellers. Use their stories to build credibility in-market and gather qualitative insights for messaging refinement.
• Sales and Partner Tools and Enablement: Equip Atlassian's field teams with the content, tools, and training needed to sell service management solutions at the executive level. Develop and maintain messaging guides, customer presentations, battle cards, objection handling, and persona-specific materials that evolve with the product's maturity.
• Strategic Analyst Engagement: Work with the AR team to engage with strategic industry analysts around service management topics including ITSM, HR Service management, IT Operations Management, Incident Management etc.
• PMM Craft and Mentorship: Serve as a role model for product marketing excellence, mentoring junior PMMs and contributing to the evolution of best practices across the team.

• 10+ years of B2B product marketing. Ideally with at least 2 years of solution level product marketing and/or enterprise solution sales experience
• Proven experience in developing and executing solution narratives and go-to-market strategies for exec decision makers of B2B enterprise software
• Experience with marketing strategy and execution, across various demand-generation teams, to help build awareness and demand generation activities for C-level decision makers of service management solutions
• Exceptional cross-functional collaboration skills, with a track record of influencing and partnering across diverse teams
• Strong project management and prioritization skills, with the ability to balance strategic vision with tactical execution
• Excellent written and verbal communication skills, with the ability to present ideas clearly to stakeholders at all levels
• Proof of deep knowledge of story telling and solution selling techniques
• Nice to have experience in an environment with product-led growth, self-service, or free trials

Compensation
At Atlassian, we strive to design equitable, explainable, and competitive compensation programs. To support this goal, the baseline of our range is higher than that of the typical market range, but in turn we expect to hire most candidates near this baseline. Base pay within the range is ultimately determined by a candidate's skills, expertise, or experience. In the United States, we have three geographic pay zones. For this role, our current base pay ranges for new hires in each zone are:
Zone A: $175,500 - $229,125
Zone B: $158,400 - $206,800
Zone C: $145,800 - $190,350
This role may also be eligible for benefits, bonuses, commissions, and equity.
Please visit go.atlassian.com/payzones for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.
Benefits & Perks
Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more. To learn more, visit go.atlassian.com/perksandbenefits .
About Atlassian
At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.
We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.
To learn more about our culture and hiring process, visit go.atlassian.com/crh .