Principal Product Manager - Ads Measurement

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2 Locations
In-Office
143K-304K Annually
Senior level
Software • Quantum Computing • Metaverse • Infrastructure as a Service (IaaS)
The Role
Lead vision, strategy, and roadmap for Microsoft Ads measurement platform; build and launch attribution, incrementality, cross-channel reporting, and AI-driven insights; partner with engineering, UX, and data science to design, validate, and ship features; collaborate with marketing, sales, and account teams to drive adoption; define and analyze product metrics to evaluate performance and guide decisions.
Summary Generated by Built In
Overview
At Microsoft Ads, we’re building the future of intelligent, privacy forward measurement systems that help our advertisers understand, optimize, and accelerate their business growth across the Microsoft ecosystem.We’re looking for a Principal Product Manager – Ads Measurement to lead the vision and execution of our next generation of measurement products that help advertisers see the true value of their investments across Microsoft Ads and AI‑powered surfaces. You will define how we quantify impact, how we help marketers make smarter decisions, and how measurement becomes a strategic advantage for our customers and for Microsoft. We are committed to inclusive design and creating products that empower people of all backgrounds to do their best work. Microsoft’s mission is to empower every person and every organization on the planet to achieve more.
 
As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.  
 
Starting January 26, 2026, Microsoft AI (MAI) employees who live within a 50- mile commute of a designated Microsoft office in the U.S. or 25-mile commute of a non-U.S., country-specific location are expected to work from the office at least four days per week. This expectation is subject to local law and may vary by jurisdiction.
 
Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. 

Responsibilities
  • Lead vision, strategy, and roadmap for Microsoft Ads’ measurement platform.

  • Build and launch measurement capabilities, including attribution, incrementality, cross‑channel reporting, and AI‑driven insights.

  • Partner with engineering, UX, and data science to design, validate, and ship features with measurable customer and business impact.

  • Collaborate with marketing, sales, and account teams to ensure products meet advertiser needs and drive adoption.

  • Define and analyze product metrics to guide decisions and evaluate performance.


Qualifications

Required Qualifications: 

  • Bachelor's Degree AND 8+ years experience in product/service/program management or software development
    • OR equivalent experience.

Preferred Qualification:

  • Bachelor's Degree AND 10+ years experience in product/service/program management or software development
    • OR equivalent experience.
  • Experience with Conversion Lift, Incrementality Testing, experimentation frameworks, or causal measurement methodologies.
  • Experience driving strategy and shipping complex data, analytics, or measurement products at scale.
  • Demonstrated ability to collaborate with engineering and cross‑functional partners to deliver high‑impact features.
  • Solid understanding of advertising or marketing technology, including measurement, attribution, experimentation, or performance optimization.
  • Ability to translate complex technical concepts into clear product direction and customer value.
  • Excellent communication, storytelling, and stakeholder management skills.

#MicrosoftAI 

 










Product Management IC5 - The typical base pay range for this role across the U.S. is USD $142,800 - $274,800 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $188,000 - $304,200 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay


This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.



Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.

Skills Required

  • Bachelor's degree and 8+ years experience in product/service/program management or software development, or equivalent experience.
  • Bachelor's degree and 10+ years experience in product/service/program management or software development, or equivalent experience.
  • Experience with Conversion Lift, Incrementality Testing, experimentation frameworks, or causal measurement methodologies.
  • Experience driving strategy and shipping complex data, analytics, or measurement products at scale.
  • Demonstrated ability to collaborate with engineering and cross-functional partners to deliver high-impact features.
  • Solid understanding of advertising or marketing technology, including measurement, attribution, experimentation, or performance optimization.
  • Ability to translate complex technical concepts into clear product direction and customer value.
  • Excellent communication, storytelling, and stakeholder management skills.

Microsoft Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Microsoft and has not been reviewed or approved by Microsoft.

  • Fair & Transparent Compensation Pay is presented as broadly competitive overall, with clear role/level/location variation and an emphasis on using posted ranges and band information for apples-to-apples comparisons.
  • Retirement Support Retirement benefits are described as a standout, highlighted by a strong 401(k) match structure and immediate vesting, plus additional plan features for tax-advantaged saving.
  • Parental & Family Support Family-oriented benefits are portrayed as a meaningful strength, with substantial paid parental leave and added supports like back-up care and adoption/surrogacy assistance.

Microsoft Insights

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