At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done.
Snowflake is seeking an experienced and dynamic Principal, Onboarding Architect to build and evolve our onboarding strategy for the Field & our partner ecosystem. Reporting directly to the Director of GTM Activation, you'll play a critical role in rapidly enabling our Account Executives (AEs), Sales Development Representatives (SDRs), and Solution Engineers (SEs), Service Delivery (SDs), and Partner Sales & Technical personas to understand our offerings and quickly become productive. This role will also build out our onboarding motion for the partner ecosystem.
If you thrive in a fast-paced, innovative, and agile enablement culture, this is the perfect opportunity for you.
This role requires three days onsite per week in our Menlo Park, CA office.
What You'll Get To Do:Strategize & Execute: Architect and implement a comprehensive onboarding strategy designed to accelerate the productivity of SDRs, AEs, SEs, SDs, and partner sellers.
Measure Impact: Oversee the measurement and reporting of all deliveries to track observed behaviors and program effectiveness.
Coordinate Training: Oversee the Field’s monthly in-person Boot Camps held at our Menlo Park office, and virtual onboarding training sessions.
Content Excellence: Maintain and evolve the onboarding content and curriculum, ensuring it covers our sales process, product offerings, and operational processes, across segments and regions.
Collaborate & Support: Assist in developing and presenting training content for internal events like our Sales Kick-Off (SKO), as needed.
Align with Goals: Partner closely with the enablement and leadership teams to refine onboarding strategies that aligns with business objectives.
Seamless Transition: Collaborate with the Field and Partner Enablement teams to ensure a smooth and continuous learning journey for our field and partners from onboarding to ongoing development.
Consult Globally: Serve as a consulting partner to the global leaders and deliver programming to all field segments.
Work Location: You must reside in the San Francisco Bay Area, and be willing to work from a local office at least three days per week.
Experience Matters: A minimum of 7-10 years of relevant experience, or background in Sales/Pre-Sales/Implementation, with a strong focus on onboarding within the enterprise software space.
Learning Design: Experience in learning design (e.g. Bloom taxonomy) and measurement (e.g. Kirkpatrick framework), enablement tooling (Learning management, content management, and Articulate/Synthesia/RISE), gamification, and program management across multiple stakeholders.
Agile: Experience working in a fast-changing environment that requires strategic thinking, resourcefulness, agility, results-oriented decision-making, and commitment to excellence.
Technical Acumen: A technical background, particularly within the data industry, is highly preferred.
Snowflake Knowledge: Direct experience with Snowflake is a significant plus.
Education: A Bachelor's degree. An MBA or advanced degree in Education is a plus.
Design & Delivery: Proven experience in designing and building both on-demand and in-person training content.
Stakeholder Management: The ability to secure executive sponsorship and gain support from diverse internal stakeholders and cross-functional partners to successfully deliver programs.
Agile: Experience working in a fast-changing environment that requires strategic thinking, resourcefulness, agility, results-oriented decision-making, and commitment to excellence.
Business Savvy: Unmatched organizational, communication, and presentation skills. A background in sales is strongly preferred.
Communication: Exceptional attention to detail in written communications.
Tech Proficiency: Skilled in using Google Sheets, Google Slides, Google Docs, Google Calendar, AI tools, and Slack.
Strong consultative skills: Ability to conduct discovery, create solutions to problems, and facilitate workshops/learning opportunities.
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com
Skills Required
- Reside in the San Francisco Bay Area and work onsite at least three days per week
- Minimum 7-10 years of relevant experience in Sales/Pre-Sales/Implementation with focus on onboarding in enterprise software
- Experience in learning design (e.g., Bloom's taxonomy) and measurement frameworks (e.g., Kirkpatrick)
- Experience with enablement tooling: learning management systems, content management systems, Articulate, Synthesia, RISE
- Experience with gamification and program management across multiple stakeholders
- Experience designing and building on-demand and in-person training content
- Ability to measure and report program impact and observed behaviors
- Strong stakeholder management and ability to secure executive sponsorship
- Demonstrated consultative skills: discovery, solution creation, and workshop facilitation
- Exceptional written communication and attention to detail
- Skilled in Google Sheets, Google Slides, Google Docs, Google Calendar, Slack, and AI tools
- Bachelor's degree
- Technical acumen within the data industry
- Direct Snowflake experience
- MBA or advanced degree in Education
- Experience working in fast-changing, agile environments
Snowflake Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Snowflake and has not been reviewed or approved by Snowflake.
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Equity Value & Accessibility — Equity grants (RSUs) and an ESPP are central to total compensation and are described as highly valuable. Feedback suggests many see equity as a major satisfaction driver with meaningful upside potential.
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Fair & Transparent Compensation — Pay is considered competitive and accompanied by clear communication on salary, equity, and advancement. Feedback suggests pay practices emphasize fairness and transparency.
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Parental & Family Support — Paid parental leave, fertility benefits, adoption assistance, and family planning resources are notably comprehensive. Feedback suggests these programs materially support major life events.
Snowflake Insights
What We Do
Snowflake powers the end-to-end data lifecycle – from ingesting and processing data to analyzing and modeling it, to building and sharing data and AI applications – helping engineers, analysts, and leaders innovate faster and achieve more with their data. We're on a mission to empower every enterprise to achieve its full potential through data and AI.
Why Work With Us
Snowflake is where data does more, and so do you. More innovating, more growing, and more collaborating. Here, you’ll find the sweet spot between building big and moving fast, in technology and your career.
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